Subscribe to our YouTube channel or find our Measure Matters playlist: https://tinyurl.com/measurematters.
Measure Matters kicked off in May with a deep dive into Machine Learning, where we talked about automatic insights within Google Analytics, and whether the machines were coming for our jobs. (Spoiler alert: they’re not)
Our second episode covered finding your North Star, being sure to try new approaches and take risks, but to make choices based on data, rather than hacking your way through without a clear plan.
The third episode focused on how app developers can literally change the game through mobile app analytics, leveraging Google Analytics for Firebase.
What’s Coming Next
Measure Matters is scheduled to stream live every two weeks, with most events taking place at 10 a.m. Pacific time on Wednesday. Our next event will take place on Wednesday, June 27th, with the topic of Hearts, Charts and Shopping Carts -- how you can evolve your marketing measurement with data. See our playlist for upcoming and past episodes.
How You Can Participate
Measure Matters is not a one-way broadcast. Krista and Louis regularly stream live on YouTube and answer questions taken via YouTube or on Twitter, using the hashtag #measurematters. So send us your questions, ideas, or content you think belongs on our show, and it just may make our next episode.
Posted by Krista Seiden and Louis Gray, Analytics Advocates