Tag Archives: YouTube

YouTube Music and YouTube Premium launch in 17 countries: It’s all here

The wait is over! Starting today, YouTube Music is available to everyone in the U.S, Australia, New Zealand, Mexico and South Korea* in addition to 12 new countries including Austria, Canada, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, and the United Kingdom. Now fans around the world can find more of the music they love and effortlessly discover new favorites.

YouTube Music is a new music streaming service built on top of all the music on YouTube that you can’t find anywhere else - personalized and all simply organized in one new app and web player.

Here’s how it all comes together:
  1. It’s ALL here. Not just music videos, but official albums, singles, remixes, live performances, covers and hard-to-find music you can only get on YouTube.
  2. Recommendations built for you. A home screen that dynamically adapts to provide recommendations based on the artists and songs you’ve played before, where you are and what you’re doing. Chilling at the beach? Need some motivation? The right music is right here, built just for you.
  3. Thousands of playlists across any genre, mood or activity. Try “A Dose of Sun” for brighter tunes on a cloudy day, “The Pop Hotlist” for the biggest hits around the world or “Distrito Latino” for Latin pop hits of the moment.
  4. Smart search so we’ll find the song, even if you can’t remember what it’s called. “That space-themed Spice Girls song in the desert.” Here you go. You can also search by lyrics (even if they’re wrong). It’s “Hold me closer, Tony Danza,” right?
  5. The hottest videos. We’ll keep you on top of what’s hot! The hottest videos in the world right now are right there, on their own dedicated Hotlist screen. Today in the U.S., it features “Nervous” by Shawn Mendes, in the U.K, it’s “Drippy” by IAMDDB, and in France, it’s "Fais moi la passe" by JUL.
  6. Ad-free listening, downloads and more. Get YouTube Music Premium to listen ad-free, in the background and on-the-go with downloads. Plus, your Offline Mixtape automatically downloads songs you love just in case you forgot to. For a limited time, get three months free of YouTube Music Premium here, ($9.99 per month after, $14.99 per month for a Family Plan)*.

YouTube Premium also launches today
Starting today, YouTube Premium (formerly YouTube Red) will be available in 17 countries, providing members with the benefits of Music Premium, plus ad-free, background, and downloads across all of YouTube. YouTube Premium members also get access to the full slate of YouTube Originals shows and movies including the hit series Cobra Kai, Impulse, F2 Finding Football and The Sidemen Show. For a limited time, get three months free of YouTube Premium here, ($11.99 per month after, $17.99 per month for a Family Plan)*.

Current YouTube Red and Google Play Music members (including family plans) in the U.S., Australia, New Zealand, and Mexico will automatically receive access to YouTube Premium at their current price. Google Play Music subscribers in all other countries will automatically receive access to YouTube Music Premium at their current price as it becomes available there. Nothing is changing with Google Play Music - you'll still be able to access all of your purchased music, uploads and playlists in Google Play Music just like always.



Try YouTube Music and YouTube Premium
Get the new YouTube Music from the Play Store and App Store today or check out the brand new web player at music.youtube.com. You can sign up for YouTube Premium at youtube.com/premium.

*YouTube Music Premium is $9.99 per month and YouTube Premium is $11.99 per month for individual memberships in the U.S. Pricing and Family Plan availability varies by country. South Korea will only offer YouTube Premium at the current price of YouTube Red.

Source: YouTube Blog


#ThisisFamily: how we’re celebrating Pride

It’s the middle of the middle month of a choppy year and I’m thinking about how we stay steady. I’m thinking about ballasts, the heavy things—weighty, substantive—employed in ships to lend balance. My ballast is my family, and I’m lucky enough to have a few. There’s the family of my blood, those mad geniuses who share my last name; the family of my friends, wild spirits exploring the limits of what’s possible; and, last but not least, the family I walked into when I came to Google.

This Pride, Google and Google’s LGBTQ+ community are celebrating families big and small, chosen or inherited, as part of #ThisIsFamily. We encourage you to post on social media about the people who make up your family (no matter how you define it) and to donate to nonprofits like PFLAG, It Gets Better and GLAAD. Google.org has pledged to match up to $100,000 in total in donations to these three organizations during the month of June.

That’s not the only way we’re celebrating Pride. In typical Google fashion, we’re helping you connect with the world around you (and having a bit of fun) across our products:

  • In Google Maps, this year's parade routes are paved with rainbows.
  • You'll find rainbow "easter eggs" scattered through Google Search and G Suite, and you can join the fun from your desktop by switching your Gmail to a Pride theme for the month of June.
  • Google Play Newsstand has a special feature page for Pride-related coverage.
  • On YouTube, we're celebrating the LGBTQ+ creators who are #ProudToCreate a better future with their imagination, creativity, talent, and truth through our YouTube Spotlight Channel, Twitter, and Instagram.
  • We continue to help businesses declare their establishments "LGBTQ+ Friendly" or "Transgender Safe Space" on their business listings in Google Maps and Google Search.
  • One year on from our initial donation to the LGBT Center of New York in collaboration with the National Parks Foundation, Google.org is contributing another $500,000 (for a total of $1.5 Million) to the Center to help with the digitization of LGBTQ+ history. The project is called Stonewall Forever, and we need your help to find, preserve, and share the untold stories of LGBTQ+ history.
  • Google Arts & Culture has a dedicated Pride collection celebrating LGBTQ+ history, with 20 exhibits and over 2,700 artifacts, part of which comes from the Stonewall Forever project. 

Ballasts, like families, help us stay steady amidst commotion. Paradoxically, maybe, these heavy things also lift us up.

Celebrating Pride, from our families to yours.

Greater transparency and control over your Google ad experience

Over the years, you’ve told us that transparency and control over your data and ad experience are important. That's why we've built products and tools to help you manage that experience. Back in 2009, we launched Ad Settings, providing you with a single place for your ad controls, and in 2011 and 2012 we introduced Why this ad? and Mute this ad, giving you more transparency and control over the ads that you see. In 2015 all of these were brought together in your Google Account, the all-in-one destination for managing your personal information, privacy and security settings.

Today, we’re launching the new Ad Settings, which makes it easier for you to understand and control how your ads are tailored to you. We’re also providing more transparency around why you see certain ads by expanding Why this ad? to all of our services that show Google ads (like Search and YouTube) and almost all websites and apps that partner with us to show ads.

Understand and control how your ads are tailored to you

The new Ad Settings shows all the different factors that determine how ads are tailored to you in one view. This way, it’s easier for you to see them at a glance, learn more about why you see ads related to these topics, and decide if there are any you want to remove.

AdSettings_interest_control.gif

There are a few different factors that can determine how your ads are tailored to you, including: estimations of your interests based on your activity while you’re signed in, information you’ve added to your Google Account, and information from advertisers that partner with us to show ads—like if you’ve visited their site or signed up for their newsletter.

AdSettings_factors_consolidated.png

For example, if you watched highlights from a recent soccer match on YouTube or searched “soccer fields near me” you might see an ad for a slick pair of soccer shorts. If you’ve told us you’re 40 years old, we would be less likely to show you ads about student study abroad programs. And if you visit the website of one of your favorite brands, you might see an ad from them.


This information helps make ads more relevant and useful to you. However, in the new Ad Settings, if you no longer want us to tailor your ads based on one of these factors you can choose to turn it off. Turning off a factor means you’ll no longer receive tailored ads related to it across our services, and on websites and apps that partner with us to show ads, as long as you’re signed in to your Google Account. The ads you see can still be based on general factors, like the subject of what you’re looking at or the time of day, or any other factor that is still turned on.


Why this ad? makes it easier to understand why you see certain ads

Why this ad? is a feature that appears next to ads and both helps you learn why you are seeing a certain ad and gives you easy access to your Ad Settings. For example, if you want to know why you’re seeing an ad for a camera, Why this ad? might tell you it’s because you’ve searched for cameras, visited photography websites, or clicked on ads for cameras before. We’ve now significantly expanded coverage of this feature; starting today, you’ll see Why this ad? notices on all our services that show Google Ads, such as ads on YouTube (including the YouTube app on connected TVs), Google Play, Gmail, Maps and Search. We’ve also expanded it to include almost all of the websites and apps that partner with us to show ads.

yt-whythisad-r3.png

The new Ad Settings and updates to Why this ad? provide you with more transparency and control over your Google ad experience than ever before. With these improvements, you can browse the web confidently knowing that you have the information and control to make Google work better for you.

What are you #ProudToCreate?

Our LGBTQ community has an extraordinary legacy of turning adversity into creativity and self expression. On YouTube, we’ve seen LGBTQ creators use their voices to share their stories, their art, their music, and their passions to help shift culture, increase visibility, and create change. We are so proud of the contributions you have made to the platform; you've helped make YouTube what it is today.

Over the past few days, we’ve heard many questions around monetization and how ads are served against videos by LGBTQ creators. We know this has been both confusing and painful, and want you to know that we hear you. YouTube is an open platform and we support the free expression of creators with a wide range of views. But we don’t allow paid advertising that disparages people based on who they are and we remove ads that violate this basic principle.

We also want to tell the world how proud we are of LGBTQ creators and our broader community. We hope you'll join us in celebrating everyone who’s #ProudToCreate a better future with their imagination, creativity, talent, and truth. From vogue to ballet, home videos to fine art, electropop to piano, Olympic ice skating to skateboarding, creative self-expression has proven to have the power to change the world.


All of these creators use their art and expression to imagine a better future, and in doing so, help create one. Keep your eye out for even more stories on our YouTube Spotlight Channel, Twitter, and Instagram. What are you #ProudToCreate?

Posted by Ariel, Devon, and Victor on behalf of YouTube’s LGBTQ Employee Resource Group

Source: YouTube Blog


Keep track of all the GOOAAALS with Google

To help you kick off your FIFA World Cup™ watch-a-thon, Google has everything you need to keep track of what’s happening on and off the pitch. Here’s how Google can help you enjoy your football fan experience this year:

Stay in the know with Search

During the FIFA World Cup, you’ll find a new experience for exploring group tables, stats and trending players so you can keep track of the tournament, right on Search. Within 30 minutes of the end of each game, you’ll find video recaps from select broadcasters featuring goals and highlights of major match moments.
World Cup Search on Google


For each match, you can tap to watch live or follow along with score updates on your phone. You’ll also find a detailed timeline with updates including in-game moments, live images, stats, tweets and more. 

World Cup Timeline on Search

An example of the timeline you'll see once this year's tournament begins.

To keep track of all the matches, even when you’re not searching, you can pin real-time scores on your Android phone screen from Search on mobile browsers or from the Android Google App. Find the match you’re looking for, tap and drag to pin the match anywhere on your screen.

World cup pinned match

An example of pinned matches you can create during the tournament.

You can also get in on the action before kick-off by diving into line-ups, news and winning probabilities, which will update once the match gets going. Local broadcasters and national teams will share the latest highlights and updates via Posts on Google.

If your country is competing in the tournament, keep an eye out for a Google Doodlefrom a local artist. Football fans in select countries will also have a chance to check out the Doodles, and they will all be available as they are unveiled at google.com/doodles.

Assistant with the assist

Keep your eyes on the match and ask your Google Assistant for updates on all the World Cup action. If you want to find out who won the match between Germany and Mexico, which players have scored the most goals in this year’s quest for the Golden Boot, or how many FIFA World Cups Brazil has won, just say “Hey Google” and ask away! You’ll also get fun BTW (by the way) stats for some of your questions, so keep your ears open.

Follow along with Google News

Stay on the ball with all the FIFA World Cup action as it happens with a dedicated World Cup Tracker on your Google News app on Android.  The tracker will include a special “spotlight” feature that provides an easy way to visualize live scores, highlights, results, and schedules all in one place.

Google news world cup

Fans can quickly check on how their favorite teams are performing throughout the tournament and find video highlights to watch on YouTube.

The feature will be available for users in the U.S., Germany, France, U.K., Brazil, Mexico, Argentina, Peru, and Colombia.

Track the trends

If you want to know which moments popped on the pitch and where fans are teeming with anticipation, head to our Google Trends page for an interactive, real-time view of FIFA World Cup searches. We will have special pages in different languages, in the U.S., FranceGermanyU.K.Brazil and many more. Our data will include real-time rankings of the world’s players based on search interest and embeddable maps and charts where you can relive each game through Search, as soon as it happens.

Google Trends World Cup GIF

Highlights, behind-the-scenes and more from YouTube

Miss a game? Can’t get enough of the action? On YouTube globally, you can catch up on your favorite FIFA World Cup moments with select video highlights from official FIFA broadcasters in more than 80 countries around the world, including from Fox and Telemundo in the U.S., the BBC in the U.K., ARD Sportschau in Germany, NHK in Japan, Kwese in Nigeria and across Africa, Televisa in Mexico, Latina Televisión in Peru, and more. In the U.S., you’ll be able to watch all games live in markets where YouTube TV is available, with the additional option of using the YouTube TV cloud DVR feature to record matches.  For more about how to tune in with YouTube, check out our YouTube blog.

Find places to watch the games on Google Maps

Starting June 14, look out for the “good for watching sports” highlight on business listings in Google Search and Maps to find your best local places to watch the games. For a little inspiration before you put on your jersey and head out the door, take a closer look at two FIFA World Cup stadiums, Otkrytye Arena and St. Petersburg Stadium, on Street View.  

“So here’s the Play...”

Head to the Google Play Store and check out these apps and games to follow your team to victory — whether you want to watch or listen to the matches, follow the scores or even hone your own soccer skills:

  • 2018 FIFA World Cup Russia™ Official App: A must-have for the tournament, featuring live scores and play highlights, plus lineups, standings, and more.

  • Panini Sticker Album: Whether you traded player stickers on the playground or you’re new to the superfan game, you’ll have a blast with this digital sticker album. Collect stickers from all 32 teams competing in this year’s tournament.

  • Onefootball Live Soccer Scores: A hub for die-hard soccer fans, Onefootball is an excellent source for schedules, live scores, player transfer rumors, and more.

  • FIFA Soccer: FIFA World Cup™: With both soccer play and team management, FIFA’s great for gamers seeking a comprehensive soccer experience

  • Top Eleven 2018 Be a Soccer Manager: Get into the nitty-gritty of club management with Top Eleven as you focus instead on managing virtually every other aspect of your burgeoning football club.


Now let’s start the countdown to kick-off!

Source: Google LatLong


Announcing an updated YouTube-8M, and the 2nd YouTube-8M Large-Scale Video Understanding Challenge and Workshop



Last year, we organized the first YouTube-8M Large-Scale Video Understanding Challenge with Kaggle, in which 742 teams consisting of 946 individuals from 60 countries used the YouTube-8M dataset (2017 edition) to develop classification algorithms which accurately assign video-level labels. The purpose of the competition was to accelerate improvements in large-scale video understanding, representation learning, noisy data modeling, transfer learning and domain adaptation approaches that can help improve the machine-learning models that classify video. In addition to the competition, we hosted an affiliated workshop at CVPR’17, inviting competition top-performers and researchers and share their ideas on how to advance the state-of-the-art in video understanding.

As a continuation of these efforts to accelerate video understanding, we are excited to announce another update to the YouTube-8M dataset, a new Kaggle video understanding challenge and an affiliated 2nd Workshop on YouTube-8M Large-Scale Video Understanding, to be held at the 2018 European Conference on Computer Vision (ECCV'18).
An Updated YouTube-8M Dataset (2018 Edition)
Our YouTube-8M (2018 edition) features a major improvement in the quality of annotations, obtained using a machine learning system that combines audio-visual content with title, description and other metadata to provide more accurate ground truth annotations. The updated version contains 6.1 million URLs, labeled with a vocabulary of 3,862 visual entities, with each video annotated with one or more labels and an average of 3 labels per video. We have also updated the starter code, with updated instructions for downloading and training TensorFlow video annotation models on the dataset.

The 2nd YouTube-8M Video Understanding Challenge
The 2nd YouTube-8M Video Understanding Challenge invites participants to build audio-visual content classification models using YouTube-8M as training data, and then to label an unknown subset of test videos. Unlike last year, we strictly impose a hard limit on model size, encouraging participants to advance a single model within tight budget rather than assembling as many models as possible. Each of the top 5 teams will be awarded $5,000 to support their travel to Munich to attend ECCV’18. For details, please visit the Kaggle competition page.

The 2nd Workshop on YouTube-8M Large-Scale Video Understanding
To be held at ECCV’18, the workshop will consist of invited talks by distinguished researchers, as well as presentations by top-performing challenge participants in order to facilitate the exchange of ideas. We encourage those who wish to attend to submit papers describing their research, experiments, or applications based on YouTube-8M dataset, including papers summarizing their participation in the challenge above. Please refer to the workshop page for more details.

It is our hope that this update to the dataset, along with the new challenge and workshop, will continue to advance the research in large-scale video understanding. We hope you will join us again!

Acknowledgements
This post reflects the work of many machine perception researchers including Sami Abu-El-Haija, Ke Chen, Nisarg Kothari, Joonseok Lee, Hanhan Li, Paul Natsev, Sobhan Naderi Parizi, Rahul Sukthankar, George Toderici, Balakrishnan Varadarajan, as well as Sohier Dane, Julia Elliott, Wendy Kan and Walter Reade from Kaggle. We are also grateful for the support and advice from our partners at YouTube.

Source: Google AI Blog


GOOOAL! Get ready for the 2018 FIFA World Cup™ on YouTube

As the world eagerly awaits the 2018 FIFA World Cup in Russia, football fans are turning to YouTube to research and gear up for this summer’s tournament. In fact, global interest for the 2018 FIFA World Cup continues to grow, with search volume across Google and YouTube besting that of the Olympics, as well as other major sporting events.

To better understand what football fans are watching on YouTube, we researched which national teams, players, and football-related videos were trending on the platform over the past year:

Latin American teams and players lead the world in viewership
YouTube users around the world spent the most time watching videos related to Latin American teams. When it comes to watch time in 2017, the top five most popular national teams consist of Argentina, Brazil, Peru, Portugal, and Mexico.

Below are the most popular 2018 FIFA World Cup teams in each of the world’s countries (by the watch time each team received in that country in 2017):



Videos of superstar football players, including Lionel Messi, Neymar da Silva Santos Jr., and Cristiano Ronaldo, all had an 80 percent increase in watch time last year (versus the year prior).



Match recaps, game highlights and trick shots scored high with soccer fans
When it comes to football-related content on YouTube, match recaps, game highlights and trick shots proved popular. Over the past two years, the amount of time people spent watching match recaps on YouTube has more than doubled, and since the last FIFA World Cup, watch time for soccer game highlights has grown by 9x, while watch time for soccer-related trick shots has gone up by 50 percent.

On YouTube, football fans don’t just watch, they participate
People are also turning to YouTube to improve their own soccer skills, with watch time of “Drills and Skills” videos increasing 6x since 2014. Check out some popular soccer tutorials here:


How to watch your favorite 2018 FIFA World Cup moments this summer

Miss a game? Can’t get enough of the action? On YouTube globally, you can catch up on your favorite 2018 FIFA World Cup moments with select video highlights from official FIFA broadcasters in more than 80 countries around the world, including from Fox and Telemundo in the U.S., the BBC in the U.K., ARD Sportschau in Germany, NHK in Japan, Kwese in Nigeria and across Africa, Televisa in Mexico, Latina Televisión in Peru, and more. In the U.S., you’ll be able to watch all games live in markets where YouTube TV is available, with the additional option of using the YouTube TV cloud DVR feature to record matches you can’t catch in the moment.

The excitement doesn’t end on the pitch. There are hundreds of YouTube channels that will take you beyond the games for the complete 2018 FIFA World Cup experience, with live shows, training footage, interviews, banter and match analysis. The official FIFA channel will share content from around the tournament and keep users up-to-date with the latest news. A number of channels will have regular original and exclusive content including the FA with daily content from the English national football team, Germany’s DFB Die Mannschaft will report from the training camp as well as the team’s base camp, and FC Barcelona will even host interviews with Barça World Cup legends.

Join us in the countdown to the official kickoff …

Posted by Team YouTube

Source: YouTube Blog


Royal Wedding 2018: Livestreaming to romantics everywhere


On Saturday, people from all over the world watched the wedding of Britain's Prince Harry and Meghan Markle. The new Duke and Duchess of Sussex wowed their global audience with sweet moments, all-star guests, and some funny faces along the way. So that people everywhere could join together to watch this royal union, the live stream of this landmark wedding was available to view on The Royal Family Channel.

And wow, did people tune in!

Incredibly, the Royal Wedding livestream was viewed 11.2 million times while live. At peak viewership, there were 1.29 million people watching simultaneously as Harry and Meghan exchanged vows, making this the fifth most popular event ever streamed on YouTube. And the total views from May 19, 2018, to date reached 32 million as people from every continent tuned in to see the ceremony, procession, video highlights and the married couple’s first kiss.

Viewership was the highest in the U.K. and the U.S., but people everywhere were donning fascinators and getting in the wedding spirit. The top five countries viewing the live event online were:


  1. United Kingdom
  2. United States
  3. Germany
  4. Russia
  5. Australia


And for those who missed it but would still like a peek at this next chapter of royal history, you can see the video highlights available on The Royal Family Channel.

Source: YouTube Blog


YouTube Music starts rolling out today

6 reasons you’re gonna like it


Last week we announced the new YouTube Music. Today, we’re excited to start rolling out early access of the new YouTube Music in the U.S., Mexico, Australia, New Zealand and South Korea. To be the first to know when it’s available for you, head to music.youtube.com/coming-soon.

Here are six reasons we think you’re gonna like it:
  1. It’s ALL here. Not just music videos, but official albums, singles, remixes, live performances, covers and hard-to-find music you can only get on YouTube.
  2. Recommendations built for you. A home screen that dynamically adapts to provide recommendations based on what you’ve played before, where you are and what you’re doing. At the gym workin’ on that fitness? Escaping during your commute? The right music is right here, built just for you.
  3. Thousands of playlists across any genre, mood or activity. Try “Blogged 50” to discover new music or “Indie Under Pressure” to get the heart rate going.
  4. Smart search so we’ll find the song, even if you can’t remember what it’s called. “That rap song with flute”? We got you. You can also search by lyrics (even if they’re wrong). It’s “Starbucks lovers,” right?
  5. The hottest videos. We’ll keep you on top of what’s hot! The hottest videos in the world right now are right there, on their own dedicated Hotlist screen. Today in the U.S., it features Anderson.Paak, Jessie Reyez, and G-Eazy.
  6. No internet? No problem. Paid members can download music and listen ad-free and in the background. Plus, your Offline Mixtape automatically downloads songs you love just in case you forgot to.



To the Google Play Music users out there, nothing will change - you’ll still be able to access and add to all of your purchased music, uploads and playlists in Google Play Music just like always. For additional information on what we announced last week, be sure to check out our blog.

We can’t wait for music fans across the globe to get their hands on YouTube Music! If you’re interested in learning more and getting access, head to music.youtube.com/coming-soon.

Elias Roman, Product Manager, YouTube Music, recently played "Miranda Lambert - Little Red Wagon."

Source: YouTube Blog


Watch Prince Harry and Meghan Markle tie the knot this Saturday

Cross-posted from the Official Google Blog

Tomorrow people from all over the world will tune in to watch the wedding of Britain's Prince Harry and Meghan Markle.

To give people everywhere a chance to join together and celebrate this royal union, on Saturday, May 19, the ceremony will be live streamed on the Royal Family's official YouTube channel.

 The live stream will follow the wedding procession, marriage ceremony at Windsor Castle, and wedding day happenings along the way. Afterwards, the footage will be reshown so that people can enjoy this wonderful event no matter their location or time zone.

Whether you’re from Blighty or anywhere else on the globe, all eyes will be on St. George’s Chapel in Windsor Castle this Saturday to see this next chapter of royal history.

Source: YouTube Blog