Posted by Tom Grinsted, Product Manager, Google Play Console
Google Play Console has something for everyone, from QAs and PMs to engineers and marketing managers. The new Google Play Console beta, available now at play.google.com/console, offers customized, secure access to everyone on your team. For a closer look at some of its new features and workflows, tune in to this week’s series of live webinars, which will also be available on demand.
Granting your team members safe access to specific features in your developer account is one of the best ways to increase the value of our tools for your organization. We want to make sure that your developer account is as safe as possible so you feel confident when granting access. A key way to do that is to make sure that every person who has access to your account signs in using secure methods that follow best practices. That’s why, towards the end of this year, we’re going to start requiring users of Google Play Console to sign in using Google's 2-Step Verification.
2-Step Verification uses both your password and a second way to identify you for added security. This could be a text message to a registered phone, an authenticator app, alerts on supported devices, or a hardware security key. Normally, you only have to do this when you sign in for the first time on a new computer. It’s one of the easiest ways to increase the level of security for you and your team members’ accounts.
If you have any comments or concerns about using 2-Step Verification to sign in to Google Play Console, or if you think it will impact you or your teams’ use of Google Play Console, use this form to let us know. All responses will be read by our product team and will help us shape our future plans.
Your team won’t be required to use 2-Step Verification immediately, although we recommend that you set it up now. We will start mandating 2-Step Verification with new users to Google Play Console towards the end of Q3, followed by existing users with high-risk permissions like app publishing or changing the prices in in-app products, later in the year. We’ll also remind every impacted user in Google Play Console at least 30 days before the change takes effect. We may also start to re-verify when you’re undertaking a sensitive action like changing your developer name or transferring ownership of an app.
Hundreds of thousands of Google Play Console users already use 2-Step Verification to keep their accounts safe, and it's been the default for G Suite customers for years. But we understand that requiring this may impact some of your existing workflows, which is why we’re giving advance notice of this change and asking for your feedback.
We can all take steps to keep our accounts and the developer community safe. Thanks for publishing your apps on Google Play.
Posted by Steve Hartford, Product Manager, Google Play
Google Play is committed to a healthy ecosystem, where developers succeed by creating high-quality apps that users love. Many developers realize that success using Google Play’s one-time purchase and subscription services. Over the last decade, we’ve improved the purchase experience for Android users with features like paying via carrier billing (with over 180 supported carriers today), and tools to budget expenses and easily manage subscriptions.
We’re furthering these efforts with the launch of Billing Library version 3. Now available, this newest version includes new ways users can pay, subscription promotion capabilities, purchase attribution for games, and improvements to purchase reliability and security. Starting August 2, 2021, all new apps must use Billing Library version 3 or newer. By November 1, 2021, all updates to existing apps must use Billing Library version 3 or newer.
Paying with Cash
We continuously work to ensure users worldwide can pay for your one-time purchases and subscriptions in a way that’s comfortable and convenient.
Cash remains the most widely used payment method globally with 2.7 trillion transactions across all goods and services in 2018 (Source: Euromonitor). Last year we previewed a new payment method in which the transaction is completed off-device, such as paying with cash at a local convenience store. According to World Bank, two billion people worldwide do not have access to a bank account, so these pending transactions can help unlock new buyers, especially in emerging markets where cash is a popular form of payment.
Today we’re announcing users can easily pay for one-time purchases with cash in Indonesia and Malaysia at over 50,000 locations, including at leading retailers such as 7-Eleven and Alfamart. Pending transactions will be available soon for all developers.
Cash Purchases using Billing Library 3
More places for users to discover and purchase
Billing Library version 3 unlocks the ability for users to discover and purchase items outside of your app, such as across the Play store. One example is the new frictionless subscription promo code redemption experience. Now when you offer promo codes for subscription free trials, users can easily redeem them in the Play store - even if your app isn’t installed yet. It’s a simple redeem, subscribe and install experience that reduces the effort required for users to get going.
Purchase Attribution
Many games and apps need to ensure in-app purchases are attributed to a specific in-game character, avatar, or profile. Billing Library now allows you to specify this information when launching the purchase flow. After the purchase completes, you can retrieve the information and correctly attribute the purchase. This removes the need to build a custom solution using the deprecated AIDL developer payload.
Billing Library Version Requirements
Just like Play’s TargetSDK requirements, it’s important that all users are able to benefit from any security, performance, and user experience improvements in new versions of Billing Library. At Google I/O in 2019, we released Billing Library version 2 and announced changes including a two-year support window for each major release.
This means starting August 2, 2021, all new apps must use Billing Library version 3 or newer. By November 1, 2021, all updates to existing apps must use Billing Library version 3 or newer.
After these dates, you won’t be able to publish apps that use older AIDL, Billing Library version 1 or Billing Library version 2 integrations. Apps already in the Play Store can continue to be downloaded and will process in-app purchases. Any subsequent app upgrades, however, will require Billing Library version 3 or newer.
Billing Library version support
Availability
Billing Library version 3 is available today for all game and app developers in Java and Kotlin flavors. For game developers using Unity, we also launched a Billing Library 3-based Unity IAP plugin. This plugin allows Unity developers to meet the Billing Library version requirements and access all Play billing features.
Please upgrade any billing-related SDKs and libraries to versions supporting Billing Library version 3. Reach out to the SDK or library owner if one is not available. We’re working with top providers on their Billing Library version 3 compatibility.
Next Steps
While we recommend upgrading annually, we will be supporting each major release for two years. We recommend developers use Billing Library version 3 today for all new apps, and migrate existing billing integrations as soon as feasible - well ahead of the 2021 deadlines.
For developers who haven’t moved to Billing Library, we realize the transition from AIDL can be non-trivial for existing apps, and we want to help make the move as smooth as possible. We’ve created a migration guide for apps currently using AIDL, and there’s also a video walkthrough.
We’ve also updated our documentation - including guides for purchase attribution, using promo codes, and fighting abuse. Please let us know about any implementation issues - here’s how to contact us.
For details on all the Play Commerce platform improvements, watch our “What’s New” video session.
We’re looking forward to working with you to deliver great purchase experiences in your apps and games.
Posted by Tom Grinsted, Product Manager, Google Play Console
Over the years, we’ve seen our community grow to well over a million developers, from one-person shops to companies with hundreds of Google Play Console users. As you’ve grown, Play Console has grown with you. But as we added new features to keep up with your changing needs, Play Console became increasingly busy and a little difficult to navigate. So we’ve redesigned it from the ground up to ensure it continues to help you grow your business on Google Play for years to come.
Today, you can try out the new Google Play Console by joining the beta. Visit Play Console at its new home: play.google.com/console
We’ve designed the new Play Console to be more helpful. Now you can:
More easily find, discover, and understand important features
Get new guidance on policy changes, release status, advice, and user feedback
Better understand performance insights with new acquisition reports
Inspect each of your app bundles and understand how Google Play optimizes artifacts for your users
Safely enable everyone on your team to use our features with new user management options.
On behalf of the whole team at Google Play, I’m excited to share the beta with you and to get your feedback. Many thanks to the hundreds of developers who have already provided feedback — your input helps us improve Play Console for the entire developer community.
Clearer and easier to use
The new Google Play Console is built on Google Material, the UI design system for all Google-branded products. This brings a number of advantages as explained by the project’s lead designer, Jesse Orme:
“This design system is easier to read and scan, using typography and space to delineate sections and enable clear information hierarchy. A consistent and considered set of styles and components ensure that features are as easy and intuitive to use as possible, even if you’re new to them."
The new Play Console is also responsive, so you can use it across your devices, at home, at work, or when you’re on the move. The responsive design also supports right-to-left languages including Arabic, Farsi, and Hebrew. The team is putting the finishing touches on our mobile layouts now, so these features will roll out to the beta in the coming weeks.
New navigation
Because many Play Console users can be domain specialists like Growth Managers or QAs, we’ve designed the new navigation to reflect how you work, making it easier to find all the tools for your job.
The navigation groups related features based on what you want to achieve. For instance, all of your acquisition setup, reporting, and optimization tools are now collected in a single “Grow” section. We’re also adding a search feature to the beta soon, so you can jump to specific features or pages more quickly.
The new navigation organizes features based on your goals
Similarly, we’ve made the distinction between your production track and your internal, closed, and open testing tracks much clearer. This reflects best practices and will make it easier for your team to understand the status of app’s tracks at a glance so you can release with confidence.
Clearer overviews
The new releases overview gives you a snapshot of all your tracks, so now you can see information about your internal, closed, and open testing tracks, as well as your production track. Quickly see how many users are testing your app or the latest countries you’ve rolled out to.
The new Releases overview lets you see information about all your tracks at a glance
Easier publishing
We've renamed Timed Publishing to Managed Publishing. Use it to see a summary of your changes that are in review and control when to publish on Google Play. Managed Publishing also helps you understand all the changes that have been submitted across your releases, store listings, and more. For those of you with larger teams, you can now review and coordinate all your changes in one place so everything is published at the same time.
Submit your updates for review and launch them when you’re ready
with Managed Publishing
The Artifact library has evolved into the new App Bundle Explorer, which you can find in the “Release” section. You can inspect the app bundles you’ve uploaded to Play and understand how Google Play processes them to generate optimized serving artifacts. Download everything Play generates, including APKs for pre-installing on devices and standalone APKs, access an install link for historical versions for testing purposes, and see detailed dynamic delivery information.
And when you’re launching a new app, check out our new guided setup to help you get to production with confidence.
Guided setup includes best practices to help you get to production with confidence
More ways to get the answers you need, fast
Important information is now even easier to find, with more ways to get the answers you need, right when you need them.
Clearer policy and compliance information
The new Policy status and App content sections make it easier for you to provide information Google Play needs to confirm that your apps are compliant with our policies, and to quickly see if there’s an issue that needs addressing. We know this can be a source of worry, so we designed these new sections to help guide you through the process, and they will continue to grow over time.
The App content section makes it easier to provide the information Google Play needs to confirm that your apps comply with our policies
Inbox
Rolling out soon, the new Play Console Inbox collects everything we think you’ll need to know about your apps and games. Never miss an important message, update, recommendation, or milestone.
Find important messages about your apps and games in the new Play Console Inbox
Easier education
Many of you told us that you don’t feel like you’re using the full capabilities of Google Play Console because you’re not sure what features are available or how best to use them. To help, key features now include educational pages to help your teams understand their value and how to add them to your workflows. These also serve as a hub for related information, like our comprehensive documentation on the Help Center, Play Academy courses, developer case studies, and more.
Educational pages help you understand key features and
and how to add them to your workflows
These pages can be accessed without a Play Console account so you can easily share them.
Many of you told us that you value Google Play Console’s acquisition reports because they help you understand the impact of your store listing optimization and marketing investment. But you also told us that the current report made it challenging to see how your performance was trending over time, and you wanted to analyze performance across multiple dimensions together, such as country and acquisition source.
The new acquisition reports focus on trend analysis, understanding relationships between metrics, and now support expanded dimensions including language, store listing, and reacquisition.
New filters and dimensions let you see trends by acquisition type
and region to really understand your performance
Advanced filters and dimensions let you drill down by acquisition type and region to really understand your performance. For instance, did your campaign to increase organic installs in France pay off? Now you can find out.
Rolling out soon, deeply integrated benchmarks — including over 100 app and game categories, plus countries and regions — can help you identify areas for growth and where you’re leading the market.
Better, safer team management
Another area we’ve enhanced is team-member management. The new Google Play Console includes features, insights, and data to help every member of your team, from your engineers, PMs, and QAs to your marketing managers and executives. We know that granting broad access to everyone in your organization could be a challenge, with permissions that were sometimes hard to understand, and a UI that made managing large numbers of team members difficult.
We’ve updated the new team-member management area with better, more granular controls. Written in collaboration with developers, new permission names and descriptions are clearer, so you can understand what you are — and aren’t — allowing people to do. There’s clearer differentiation between global and app-level permissions, and we’ve added full user search and bulk-edit capabilities to make managing your teams easier.
Safely grant your team members access to Play Console’s features
with granular permission controls
We want as many people as possible to benefit from Play Console’s tools, and these changes should help you grant access with confidence.
Try the new Play Console beta today
The features above are just the beginning — every page on Google Play Console has been enhanced. Features like Pre-launch reports, Android vitals, Statistics, and Play Game Services have all been made more usable and helpful.
Visit play.google.com/console to check out the beta today. Once you do, please share your thoughts using this feedback form or in Play Console using the button on the top right. Your feedback is crucial to helping our teams build better products for you.
Thank you for being a part of our community, and we hope you enjoy the new Play Console!
Posted by Sam Tolomei, Business Development Manager, Google Play
In these unprecedented times, Google Play's mission to support you, ensure your businesses continue to operate well, and help users get the content they need is more important than ever. With a surge in need for information, communications tools, entertainment, and more, we are striving to ensure our operations run smoothly, and we need your support.
Below, we’ve pulled together some important information to help you maintain business continuity, as well as best practices to help you stay nimble in the changing landscape.
Extended app review times
Like many of you, we've had to manage work disruptions as a result of changing business conditions. This has led to a temporary slowing down of the app review process, which now may take 7 days or longer. As the situation evolves, we will continue to make sure that the most important updates reach users quickly, which may result in fluctuating review times. Certain critical apps may receive prioritized review and may not experience an extended delay in review time. Please check the Google Play Console for the most up-to-date information and guidance.
At the same time, in order to help ensure we are providing users with accurate and timely information relating to COVID-19, we also are prioritizing the review of apps published, commissioned, or authorized by official government entities and public health organizations.
If you want to control when your app goes live, we recommend timed publishing. Just submit your app for review, and once it’s approved, click “Go live” in the Play Console to instantly publish your app. Note: If you already have a release submitted to the production track that is under review, you will not see the “timed publishing” option.
Store listing guidelines
At Google Play we take our responsibility to provide accurate and relevant information for our users very seriously. For that reason, we are currently only approving apps that reference COVID-19 or related terms in their store listing if the app is published, commissioned, or authorized by an official government entity or public health organization, and the app does not contain any monetization mechanisms such as ads, in-app products, or in-app donations. This includes references in places such as the app title, description, release notes, or screenshots.
Removing inappropriate reviews
With the recent increase in traffic, some apps are seeing a spike in inappropriate one-star reviews from users. If you are receiving reviews that are not related to your app experience, you can flag the review in the Play Console. We’ve expanded our ability to assess and remove inappropriate reviews so we can handle your request as quickly as possible.
Subscriptions support
While subscriptions are a large part of many app business models, two groups are currently seeing the largest impact: 1) those whose core businesses have been adversely affected by COVID-19 (such as live event ticketing), and 2) those who provide a public service with their content or services.
For developers whose business value proposition has been affected, features like deferred billing and subscription pauses can help retain users until after the crisis has passed. For developers who want to offer their content or services like medical, online learning, and wellbeing apps at reduced or no cost, features like price changes and refunds through Google Play Billing are available to help.
Google is also committed to helping our community at large. To help small businesses reconnect with their customers, Google is granting $340 million in ad credits to be used across our Google Ads platforms — learn more here.
Here’s what else we’re doing:
We’ve launched a special coronavirus section on Google Play with resources to help users find information from trusted sources.
We've extended Google Play Pass free trials to 30 days so more people can enjoy your apps and games.
We’ve launched a $10 million Distance Learning Fund to support organizations that provide high-quality learning opportunities to children. Developers who are non-profit, education-related enterprises are eligible for this program. Stay tuned for more details from Google.org.
As the situation progresses, we will continue to gather more resources to help you. We’re also taking steps to limit changes and barriers because we know you have enough on your plate right now. Please stay tuned for more information, and thank you for being a part of the Google Play community. If you have any other suggestions about how we can support you during this time, please let us know by tweeting at us at @GooglePlayDev with #AskGooglePlay.
Today we’re kicking off Playtime, our annual event series where we host developers from all over the world to discuss features and best practices to help you grow your apps and games businesses. Last month’s Android Dev Summit focused on modern Android development. Here on the Google Play team, we’re focusing on modern app and game distribution — our set of powerful and customizable distribution features and tools that work together to power your success on Google Play.
The future of Android distribution
The Android App Bundle is foundational to modern app and game distribution, replacing the monolithic APK. Since it launched 18 months ago, over 270K apps and games have made the switch, representing over 25% of active installs. Those that switched have seen an average size savings of 20% compared to a universal APK and more efficient releases as a result.
A recent internal analysis revealed that users with storage-constrained devices are much more likely to uninstall apps, so optimizing how much space your app needs is important. Our new metrics on the app size report in the Play Console can show you how many of your active users have little free storage on their devices and if they’re uninstalling more than other users.
New tools to speed up your workflows and engineering velocity
Testing app bundles is now much easier with internal app sharing. Make anyone in your company an uploader without giving them access to the Play Console and they’ll be able to share test builds of your app as easily as they used to share APKs. With internal app sharing, you can be sure that each device is receiving exactly what Play would deliver in the wild. You don’t need to use version codes or the prod signing key, you can upload debuggable artifacts, and you’ll soon be able to get install links for old versions of your app, too.
The app bundle also lets you modularize your app with dynamic feature modules. Modularization speeds up build times and engineering velocity, since different teams can design, build, test, and debug features in parallel rather than working on the same complex code for a monolithic app. Based on your feedback, we’ve made it easier to develop modular apps with tools such as the new Dynamic Feature Navigator library and FakeSplitInstallManager, which lets you test on-demand delivery while offline instead of waiting for the Play Store.
Get more users on your latest release with improved in-app updates
In-app updates let you prompt users to update to the latest version of your app, without them having to leave your app. More than 10% of the top apps and games are already using in-app updates with an average acceptance rate of 24%. Based on your feedback, we’re also giving you more control over how and when you show update prompts:
Set an update priority per release to determine whether the user is interrupted with an immediate or flexible update flow or no prompt at all.
Get app staleness, the number of days the app on this device has had an update available without upgrading. You can use both priority and staleness as you’d like when determining which update flow to trigger.
You can check the download progress of a flexible update so that you can display your own progress bar in your app.
Finally, you can now test your in-app update flows using internal app sharing.
Modern game distribution
For some games with rich content, the 150MB app bundle size limit is not enough. Using expansion files or content delivery networks can get around this but could introduce complexity when you’re building and releasing your game, and can result in a poor user experience. That’s why we’re extending the app bundle format to support asset delivery with a new delivery construct called asset packs which can go up to multiple gigabytes.
Asset packs are packaged in the app bundle alongside your binary, so you can publish a single artifact to Play that contains everything your game needs, giving you full control of your asset delivery. Play’s asset delivery will also enable texture compression targeting, so that your users only get the assets suitable for their device with no wasted space or bandwidth. And you can rely on Play to keep your assets up to date, just as it does with your game binary. We’re currently testing this with some early partners and hope to make it more widely available soon.
Here’s to another successful Playtime
Look out for the sessions from this year’s Playtime, which will be added to the Android Developers YouTube channel. We look forward to sharing more tools and services for your apps and games, made possible by the app bundle and our new dynamic framework. And as always, please give us your feedback and let us know what you think.
Posted by Tom Grinsted, Product Manager, Google Play
At this year’s Google I/O, we announced a slate of new features to help you take your business further with Google Play. Launching today, these changes include several improvements designed to help you make better decisions about your business by providing clearer, more actionable data.
We know the right data is critical to help you improve your app performance and grow your business. That’s why we’re excited to share a major update that enables you to better measure and analyse your core statistics — the most fundamental install and uninstall metrics by user and device. We’ve also enhanced the Statistics page on the Play Console to show change over time, enable more granular configurations, and, coming soon, exclusive benchmarks for core stats!
More granular configurations are now available on the Statistics page
to help you better understand your acquisition and churn.
More accurate and more expansive than before, the new metrics will help you better understand your acquisition and churn. For the first time, we are including data on returning users and devices - something that we understand is critical to many developers' growth strategies.
We’re also including new install methods (such as pre-installs and peer-to-peer sharing) and the ability to aggregate and dedupe over periods that suit your business needs. With these new updates, you can perform analyses that weren’t possible before, such as how many people re-installed your app last month.
Here’s what else is new:
Clearer, consistent metrics definitions:
Select users or devices, acquisitions or losses
Define if you’re interested in new, returning, or all users
Measure events (for example, when someone installs) or uniques (for instance, every person who installs)
Change analysis charts automatically show the largest changes during a selected period of time for a given dimension, making it easy to see the largest contributors to your metric trends.
Saved reports allow you to configure your metrics just the way you want them, then save them for easy retrieval and common analyses.
Suggested reports help you to find interesting ways to combine your data for more valuable analysis.
And finally, all configured data can be downloaded as CSVs from within the interface.
As a result of these updates, you will notice a few changes to your metrics. Old metrics names will be deprecated, but you can configure new metrics that map to the old ones with this cheat sheet. And don’t forget to use the ‘save report’ feature on the stats page so you can easily return to any configurations you find particularly helpful!
Don’t forget to use the ‘save this report’ feature on the stats page to easily return to any configurations you find particularly helpful.
Other metrics like active user and active device will see a step-change as the new definitions are more expansive and include previously under-counted data.
Some new metrics map onto older ones. Where this happens, all historic data will be automatically included. But in other cases new metrics will only be generated from launch day. For unique devices or users, weekly metrics will start to appear two weeks after launch, monthly metrics once there’s a single full month’s data, and quarterly metrics once there’s a full quarter’s data.
We know it’s a lot to take in at once, so make sure to bookmark the cheat sheet for helpful tips as you navigate the transition and explore your new metrics. Additionally, our Decision-Making with the Google Play Console session from Google I/O and our Play Academy training are other great resources to help you get up to speed.
Check out these updates in the Google Play Console today — we hope you find them useful. Your comments help to shape the future of Google Play, so please continue to let us know what you think.
Many developers are increasingly focused on growing their businesses globally, and there were more than 94 billion apps downloaded from Google Play in the last year, reaching more than 190 countries. The regulatory environment is frequently changing in local markets, and in some countries local governments have implemented withholding tax requirements on transactions with which Google or our payment processor partners must comply. We strive to help both developers and Google meet local tax requirements in markets where we do business, and where Google or our payment processor partners are required to withhold taxes, we may need to deduct those amounts from our payments to developers.
Due to new requirements in some markets, we'll be rolling out withholding taxes soon to all those doing business in those countries. We wanted to bring this to the attention of Google Play developers to allow you time to prepare for these upcoming changes and take any necessary measures to meet these obligations. We strongly recommend developers consult with a professional tax advisor on your individual tax implications in affected markets and for guidance on the potential impact on your business so that you can make any necessary preparations.
The first countries where we will roll out these changes will be Saudi Arabia, Kuwait, and Myanmar. You can refer to the Google Play help center page to stay informed on future updates and changes.
Posted by Fei Ye, Software Engineer and Kazushi Nagayama, Ninja Spamologist
Google Play ratings and reviews are extremely important in helping users decide which apps to install. Unfortunately, fake and misleading reviews can undermine users' trust in those ratings. User trust is a top priority for us at Google Play, and we are continuously working to make sure that the ratings and reviews shown in our store are not being manipulated.
There are various ways in which ratings and reviews may violate our developer guidelines:
Bad content: Reviews that are profane, hateful, or off-topic.
Fake ratings: Ratings and reviews meant to manipulate an app's average rating or top reviews. We've seen different approaches to manipulate the average rating; from 5-star attacks to positively boost an app's average rating, to 1-star attacks to influence it negatively.
Incentivized ratings: Ratings and reviews given by real humans in exchange for money or valuable items.
When we see these, we take action on the app itself, as well as the review or rating in question.
In 2018, the Google Play Trust & Safety teams deployed a system that combines human intelligence with machine learning to detect and enforce policy violations in ratings and reviews. A team of engineers and analysts closely monitor and study suspicious activities in Play's ratings and reviews, and improve the model's precision and recall on a regular basis. We also regularly ask skilled reviewers to check the decisions made by our models for quality assurance.
It's a big job. To give you a sense of the volume we manage, here are some numbers from a recent week:
Millions of reviews and ratings detected and removed from the Play Store.
Thousands of bad apps identified due to suspicious reviews and rating activities on them.
Our team can do a lot, but we need your help to keep Google Play a safe and trusted place for apps and games.
If you're a developer, you can help us by doing the following:
Don't buy fake or incentivized ratings.
Don't run campaigns, in-app or otherwise, like "Give us 5 stars and we'll give you this in-app item!" That counts as incentivized ratings, and it's prohibited by policy.
Example of a violation: incentivized ratings is not allowed
If you're a user, you can follow these simple guidelines as well:
Don't accept or receive money or goods (even virtual ones) in exchange for reviews and ratings.
Don't use profanity to criticize an app or game; keep your feedback constructive.
Don't post gibberish, hateful, sexual, profane or off-topic reviews; they simply aren't allowed.
Do read the comment posting policy. It's pretty concise and talks about all the things you should consider when posting a review to the public.
Finally, if you find bad ratings and reviews on Google Play, help us improve by sending your feedback! Users can mark the review as "Spam" and developers can submit feedback through the Play Console.
Tooltip to flag the review as Spam.
Thanks for helping us keep Google Play a safe and trusted place to discover some of the world's best apps and games.
The Publishing API enables you to integrate publishing operations into your existing release process or automated workflows by providing the ability to upload APKs and roll out releases. Here's an overview of some of the improvements you can now take advantage of in Version 3 of the API.
Releases in the API
The Publishing API now uses the release model you are familiar with from the Play Console.
This gives you full control over releases via the API allowing a number of operations which were previously available only in the Play Console. For example, you can now control the name of releases created via the API, and we have now relaxed the constraints on what can be rolled out via the API to match the Play Console.
Additional testing tracks
The API now supports releasing to any of the testing tracks you have configured for your application as well as the production track. This makes it possible to configure your continuous integration system to push a new build to your internal test track as soon as it's ready for QA.
Staged rollout
Staged rollouts are the recommended way to deploy new versions of your app. They allow you to make your new release available to a small percentage of users and gradually increase this percentage as your confidence in the release grows.
Staged rollouts are now represented directly in the API as inProgress releases.
You can now halt a staged rollout via the API by changing its status to halted. This makes it possible to automatically respond to any problems you detect while performing a rollout. If it turns out to be a false alarm, the API now also allows you to resume a halted release by changing its status back to inProgress.
Release notes
Release notes are a useful way to communicate to users new features you have added in a release. In V3 we have simplified how these are specified via the API by adding the releaseNotes field to release.
{
"track": "production",
"releases": [
{
"versionCodes": ["100"],
"status": "completed",
"releaseNotes": [
{
"language": "en-US",
"text": "Now it's easier to specify release notes."
},
{
"language": "it-IT",
"text": "Ora è più semplice specificare le note sulla versione."
}
}
]
}
Draft releases
We know that while many developers are comfortable deploying test builds automatically, they like using the Play Console when rolling out to production.
So, in the V3 API we have added the ability to create and manage Draft Releases.
This allows you to upload APKs or App Bundles and create a draft release from your continuous integration system, and then have your product manager log in, check that everything looks good, and hit "Confirm and Rollout".
We hope you find these features useful and take advantage of them for successful launches and updates with Google Play. If you're interested in some of the other great tools for distributing your apps, check out the I/O sessions which have now been posted to the Android Developers YouTube Channel.
Posted by Vineet Buch, Director of Product Management, Google Play Apps & Games
Today we kicked off our annual global Playtime series with back-to-back events in Berlin and San Francisco. Over the next month, we’ll be hearing from many app and game developers in cities around the world. It has been an amazing 2017 for developers on Google Play, there are now more than 8 billion new installs per month globally.
To help you continue to take advantage of this opportunity, we're announcing innovations on Google Play and new features in the Play Console. Follow us on Medium where presenters will be posting their strategies, best practices, and examples to help you achieve your business objectives. As Google Play continues to grow rapidly, we want to help people understand our business. That's why we're also publishing the State of Play 2017 report that will be updated annually to help you stay informed about our progress and how we’re helping developers succeed.
We've launched an improved home for games with trailers and screenshots of gameplay and two new browse destinations are coming soon, 'New' (for upcoming and trending games) and 'Premium' (for paid games).
Going beyond installs
We’re showing reminders to try games you’ve recently installed and we’re expanding our successful ‘live operations’ banners on the Play Store, telling you about major in-game events in popular games you’ve got on your device. We're also excited to integrate Android Instant Apps with a 'Try it Now' button on store listings. With a single tap, people can jump right into the app experience without installing.
The new games experience on Google Play
The Google Play Console offers tools which help you and your team members at every step of an app’s lifecycle. Use the Play Console to improve app quality, manage releases with confidence, and increase business performance.
Focus on quality
Android vitals were introduced at I/O 2017 and already 65% of top developers are using the dashboard to understand their app's performance. We're adding five new Android vitals and increasing device coverage to help you address issues relating to battery consumption, crashes, and render time. Better performing apps are favored by Google Play's search and discovery algorithms.
We're improving pre-launch reports and enabling them for all developers with no need to opt-in. When you upload an alpha or beta APK, we'll automatically install and test your app on physical, popular devices powered by Firebase Test Lab. The report will tell you about crashes, display issues, security vulnerabilities, and now, performance issues encountered.
When you install a new app, you expect it to open and perform normally. To ensure people installing apps and games from Google Play have a positive experience and developers benefit from being part of a trusted ecosystem, we are introducing a policy to disallow apps which consistently exhibit broken experiences on the majority of devices such as crashing, closing, freezing, or otherwise functioning abnormally. Learn more in the policy center.
Release with confidence
Beta testing lets trusted users try your app or game before it goes to production so you can iterate on your ideas and gather feedback. You can now target alpha and beta tests to specific countries. This allows you to, for example, beta test in a country you're about to launch in, while people in other countries receive your production app. We'll be bringing country-targeting to staged rollouts soon.
We've also made improvements to the device catalog. Over 66% of top developers are using the catalog to ensure they provide a great user experience on the widest range of devices. You can now save device searches and see why a specific device doesn't support your app. Navigate to the device catalog and review the terms of service to get started.
Grow your subscriptions business
At I/O 2017 we announced that both the number of subscribers on Play and the subscriptions business revenue doubled in the preceding year. We're making it easier to setup and manage your subscription service with the Play Billing Library and, soon, new test instruments to simplify testing your flows for successful and unsuccessful payments.
We're helping you acquire and retain more subscribers. You can offer shorter free trials, at a minimum of three days, and we will now enforce one free trial at the app level to reduce the potential for abuse. You can opt-in to receive notifications when someone cancels their subscription and we're making it easier for people to restore a canceled subscription. Account hold is now generally available, where you can block access to your service while we get a user to fix a renewal payment issue. Finally, from January 2018 we're also updating our transaction fee for subscribers who are retained for more than 12 months.
Announcing the Google Play Security Reward Program
At Google, we have long enjoyed a close relationship with the security research community. Today we're introducing the Google Play Security Reward Program to incentivize security research into popular Android apps, including Google's own apps. The program will help us find vulnerabilities and notify developers via security recommendations on how to fix them. We hope to bring the success we have with our other reward programs, and we invite developers and the research community to work together with us on proactively improving Google Play ecosystem's security.
Posted by Kobi Glick, Product Lead, Google Play
Posted by Nicholas Lativy, Software Engineer
