Tag Archives: google.org

Abriendo caminos: New pathways for Latino-owned businesses

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At the United States Hispanic Chamber of Commerce, which I have the honor to lead as president and CEO, helping Latino-owned businesses succeed is at the center of our mission. Our responsibility to the more than 4.7 million Latino-owned businesses and our growing network of 260 local chambers and business associations nationwide is to pursue and advocate for inclusive economic growth and development that build shared prosperity.

We represent the fastest-growing group of entrepreneurs in the U.S., and we don’t take that responsibility lightly. The number of Latino business owners has grown by 34% over the last 10 years compared to just 1% for all other businesses, according to a recent study by the Stanford Latino Entrepreneurship Initiative, and much of this growth has been driven by Latinas. These new businesses are invigorating, highlight our potential and are what motivates me everyday.

In 2020, with the arrival of the COVID-19 pandemic, our chambers became emergency rooms for small businesses. We quickly mobilized and awarded hundreds of thousands of dollars in grants directly to Latino owners and our local chambers to provide assistance. These funds were a lifeline for Latino businesses to keep the lights on, make payroll, rent and meet other critical needs.

We also provided technical assistance, established online resource hubs in English and in Spanish and graduated more than 200 Latino-owned small businesses through our accelerator program.

Last year was also our most active year in Washington, D.C. We raised $850 billion to provide assistance for our Latino small business members. We advocated for access to the Paycheck Protection Program (PPP) for both Latino-owned businesses and 501(c) (6) Chambers of Commerce.

As we take a moment to reflect on our progress to date, we have our eyes on the future. There is no denying that the world has dramatically changed, and we need to adapt and thrive, not just to survive. And technology is driving change forward faster than ever before.

We got a glimpse of the transformational power of technology through our partnership with Google last year. We collaborated to provide extra funding and Grow with Google curriculum support to 40 of our chambers across the country. Together, we trained 10,000 Latino small businesses and the initial results and impact we've seen is truly remarkable.

Google and the United States Hispanic Chamber of Commerce share a deep commitment to economic opportunity, development and advocacy for Latinos. This is why today, we are sharing that Google will be making a $5 million investment in Latino-owned businesses and community organizations.  Together we are also unveiling a new Latino-owned attribute that will be available across Google Search, Maps and Shopping. All this is part of Google's $15 million investment in economic equity for Latinos.


Building more resilient Latino businesses


Today, we are deepening our partnership with Google with an additional investment that will allow us to create Grow with Google digital resource centers and train an additional 10,000 Latino business owners on how to use digital tools to grow their business. This work is critical to setting up Latino business owners for success for the long haul. These new skills, training and resources will help them be competitive in today's digital economy and allow us to help aspiring entrepreneurs to think digital-first. 

Google.org is also providing funding to support the Latino Community Foundation's Entrepreneurship Fund, an initiative that strengthens Latino-led small businesses and micro-entrepreneurs across California. It will directly invest in 150+ micro-entrepreneurs to support the tireless work of street vendors, cleaning services, landscapers, childcare providers and other micro-entrepreneurs. For Latino-owned businesses, running a business is often a family affair, and the Entrepreneurship Fund will increase and improve the online presence for Latino-owned small restaurants through the creation of websites and social media accounts designed and managed by youth participating in tech skills building programs.

This is in addition to Google's ongoing support of nonprofits through $3 million in donated ads to Latino organizations. This includes the Hispanic Access Foundation, which uses Google.org's support to advertise internships for Latino college students, fundraise for DACA fee scholarships, and more — all in service of enabling more Latinos in the U.S. to achieve economic success.


Identify and buy from Latino-owned businesses

Today, we are partnering with Google to unveil a Latino-owned attribute that will be available on Search, Maps and Shopping, in the coming weeks, so businesses can easily identify as Latino-owned on Google. This update builds on the Black-owned, Veteran-owned and Women-owned business attributes, and is another way people can support diverse businesses across Google’s products and platforms.


The Latino-owned attribute on Google Maps and Google Shopping.

For more than 20 years, Google has been at the forefront of democratizing access for all —  it's one of its core values. Underrepresented groups have been beneficiaries of that mission, which is still alive today. This is why we deeply believe Google's open platforms, digital training, tools and resources are critical to advancing economic equity for the Latino community.  

Today's investments and product updates will provide our members, chambers and our communities a much needed boost. We are glad to help spotlight Latino-owned businesses in a new light, showcase our resilient spirit and invoke action. We are energized by our momentum and are eager to get back to business. I believe our future is bright - and today thanks to Google, it's a little brighter.


Abriendo caminos: Nuevos caminos para las empresas de propietarios latinos

Google y la Cámara de Comercio Hispana de los Estados Unidos (United States Hispanic Chamber of Commerce) se asocian para ofrecer un atributo de propietarios latinos en Búsqueda (Search), Maps, y Shopping, además de nuevo apoyo financiero y capacitación en habilidades para propietarios de empresas latinas y organizaciones sin fines de lucro. 

En la Cámara de Comercio Hispana de los Estados Unidos, donde tengo el honor de dirigir como presidente y director ejecutivo, ayudar a las empresas latinas a tener éxito está al centro de nuestra misión. Nuestra responsabilidad con las más de 4.7 millones de empresas de propietarios latinos y nuestra creciente red de 260 cámaras locales y asociaciones comerciales en todo el país es buscar y abogar por el crecimiento y el desarrollo económico que construya la prosperidad compartida.

Representamos al grupo de emprendedores de más rápido crecimiento en los Estados Unidos y no nos tomamos esa responsabilidad a la ligera. El número de propietarios de negocios latinos ha crecido en un 34% en los últimos 10 años en comparación con solo el 1% de todos los demás negocios, según un estudio reciente de Stanford Latino Entrepreneurship Initiative, y gran parte de este crecimiento ha sido impulsado por latinas. Estos nuevos negocios son estimulantes, resaltan nuestro potencial y son lo que me motiva todos los días.

En 2020, con la llegada de la pandemia COVID-19, nuestras cámaras se convirtieron en salas de emergencia para pequeñas empresas. Rápidamente nos movilizamos y otorgamos cientos de miles de dólares en subvenciones directamente a pequeñas empresas de propietarios latinos y nuestras cámaras locales para brindar asistencia. Estos fondos fueron un salvavidas para las empresas latinas para mantener las luces encendidas, pagar nóminas, renta y satisfacer otras necesidades críticas.

También brindamos asistencia técnica, establecimos centros de recursos en línea en inglés y en español y graduamos a más de 200 pequeñas empresas latinas a través de nuestro programa acelerador de pequeñas empresas. 

El año pasado también fue nuestro año más activo en Washington, D.C. Recaudamos $850 mil millones de dólares para brindar asistencia a nuestros miembros latinos de pequeñas empresas. Abogamos por el acceso al Programa de Protección de Cheques de Pago (PPP) tanto para las empresas propiedad de latinos como para las Cámaras de Comercio 501 (c) (6).

Mientras nos tomamos un momento para reflexionar sobre nuestro progreso hasta la fecha, tenemos la mirada puesta en el futuro. No se puede negar que el mundo ha cambiado drásticamente y que necesitamos adaptarnos y prosperar, no solo para sobrevivir. Y la tecnología está impulsando el cambio más rápido que nunca.

Pudimos vislumbrar el poder transformador de la tecnología a través de nuestra asociación con Google el año pasado. Colaboramos para proporcionar financiación adicional y curriculum de Grow with Google a 40 de nuestras cámaras en todo el país. Juntos, capacitamos a 10,000 pequeñas empresas latinas y los resultados iniciales y el impacto que hemos visto son realmente notables.

Google y la Cámara de Comercio Hispana de los Estados Unidos comparten un profundo compromiso con las oportunidades económicas, desarrollo y abogacía para latinos. Es por eso que hoy compartimos que Google realizará una inversión de $5 millones de dólares en la comunidad empresarial de propietarios latinos y organizaciones comunitarias. Juntos estamos presentando un nuevo atributo de propietarios latinos que estará disponible en la Búsqueda de Google, Maps y Shopping. Todo esto es parte de la inversión de $15 millones de dólares de Google en equidad económica para latinos.


Construyendo negocios latinos más resilientes


Hoy, estamos profundizando nuestra asociación con Google con una inversión adicional que nos permitirá crear centros de recursos digitales Grow with Google y capacitar a 10,000 propietarios de negocios latinos adicionales sobre cómo usar herramientas digitales para hacer crecer su negocio. Este trabajo es fundamental para que los empresarios latinos tengan éxito a largo plazo. Estas nuevas habilidades, capacitación y recursos los ayudarán a ser competitivos en la economía digital actual y nos permitirán ayudar a los aspirantes emprendedores a pensar primero en lo digital. 

Google.org también está proporcionando fondos para apoyar el Fondo de Emprendimiento (Entrepreneurship Fund) del Latino Community Foundation, una iniciativa que fortalece a las pequeñas empresas y microempresarios liderados por latinos en todo California. Invertirá directamente en más de 150 microempresarios para apoyar el trabajo incansable de los vendedores ambulantes, servicios de limpieza, jardineros, proveedores de cuidado infantil y otros microempresarios. Para las empresas de propietarios  latinos, administrar una empresa es a menudo un asunto familiar, y el Fondo de Emprendimiento aumentará y mejorará la presencia en línea de los pequeños restaurantes de propietarios latinos a través de la creación de sitios web y cuentas de redes sociales diseñadas y administradas por jóvenes que participan en programas que forman sus habilidades tecnológicas.

Esto, en adición al apoyo continuo de Google a las organizaciones sin fines de lucro a través de $3 millones de dólares en anuncios donados a organizaciones latinas. Esto incluye la Hispanic Access Foundation

https://hispanicaccess.org/

, que utiliza el apoyo de Google.org para anunciar prácticas para estudiantes universitarios latinos, recaudar fondos para becas que cubren los costos  de DACA y más — todo al servicio de permitir que más latinos en los Estados Unidos logren el éxito económico.


Identificar y comprar en empresas de propiedad de latinos


Hoy, nos asociamos con Google para anunciar un atributo de propietarios latinos que estará disponible en la Búsqueda, Maps y Shopping en las próximas semanas, para que las empresas puedan identificarse fácilmente como propietarios latinos en Google. Esta actualización se basa en los atributos de negocios Black-owned, Veteran-owned y Women-owned; y es otra manera la gente puede apoyar a diversas empresas a través de productos y plataformas de Google.

El atributo de propietarios latinos en Google Maps y Google Shopping.

Durante más de 20 años, Google ha estado a la vanguardia de la democratización del acceso para todos —  es uno de sus valores fundamentales. Los grupos subrepresentados se han beneficiado de esa misión, la cual continúa vigente hoy. Es por eso que creemos profundamente que las plataformas abiertas, la capacitación digital, las herramientas y los recursos de Google son fundamentales para promover la equidad económica para la comunidad latina.  

Las inversiones de hoy y las actualizaciones de productos proporcionarán a nuestros miembros, cámaras y comunidades un impulso muy necesario. Nos complace ayudar a destacar las empresas de propietarios latinos bajo una nueva luz, mostrar nuestro espíritu resistente e invocar la acción. Nuestro impulso nos llena de energía y estamos ansiosos por volver al trabajo. Creo que nuestro futuro es brillante, y hoy, gracias a Google, es un poco más brillante.

How life’s twists helped Lisa Mensah find her passion

Editor’s note: This is part of a series of interviews between expert panelists for the Google.org Impact Challenge for Women and Girls. 


Lisa Mensah works to make sure business owners who “don’t get a fair shake” can get the capital they need to grow. She’s the president and CEO of the Opportunity Finance Network(OFN), which provides capital, advocacy, and capacity building to community development financial institutions (CDFIs). Driven by a mission to serve rural, urban and Native communities underserved by mainstream finance, CDFIs lend to small businesses and community developers who build thriving communities. 


Lisa brings her experience working at the crux of finance and advocacy to the Google.org Impact Challenge for Women and Girls. As one of our expert panelists, she helps us decide what organizations will receive funding from Google.org to help women and girls reach their full economic potential. I recently sat down with her to learn more about her path to OFN and why supporting women-led businesses is crucial. 


What got you started on your path? 

I’m from a bi-racial, bi-cultural family, and lived in Ghana as a young kid. I always thought I would do something in international relations. 


While I was getting my master’s degree, I was most interested in helping refugees and women in developing countries. But I felt I was missing out on powerful conversations — often led by men — on how nations develop. These conversations were frequently about money. So, my path pointed me to the financial industry, where I could be involved in strategic decision-making that would ultimately affect issues surrounding women. 


I began my career in commercial banking at Citibank. From there I moved to the Ford Foundation where I used my banking knowledge to help the Foundation build its program in microfinance and development finance. That’s where I fell in love with CDFIs, and I’ve worked with them ever since. Life’s twists pointed me to my true north, which is a combination of finance and advocating for change for people in poverty. 


What sparked your interest in inclusion for women in finance?

From an early time, I was interested in the economy at the grassroots. That’s usually the economy that women inhabit. I wanted to understand: Who is really feeding everyone? Who is keeping kids healthy? Who is providing income to families? Women across the world, often in informal employment, were leading this.

Poverty in the U.S. is a phenomenon that is quite gendered, often women-led households are lower income. By getting involved in development finance, I was able to see who controls the money and found that women-led enterprises and activities were being left out. 


How have CDFIs been transformative for female-led businesses?

Female and minority entrepreneurs have a harder time accessing affordable bank financing than their male counterparts. This is where CDFIs shine: where others see risk, we see opportunity. CDFIs take time to understand our clients and tailor products for them. This played out again and again during the pandemic when CDFIs provided great relief to women-owned small businesses.

Why did you get involved with the Google.org Impact Challenge for Women and Girls?

The Google.org Impact Challenge will surface leaders that are flying under the radar in their countries and areas of work. We'll resource them to operate at a new level, like a venture capitalist finding the next big company. There aren’t enough philanthropic dollars for all the ideas that are out there in the world, but Google.org’s intention is to find efforts that are benefitting women and girls and support them at scale. That’s powerful, and I’m really pleased to be a part of it. 


Pretend you have a megaphone to reach every little girl around the world. What’s your message for them?

Your dreams are yours and they are real. They’re in you for a reason. You’ve got your contribution to make to this world — don’t ever let anyone tell you otherwise. And even if your path changes, like mine did, you’ll find your way. Along your journey, look for your cheerleaders and helpers — find the people who believe in you and will support you in your dreams and ambitions.

More from this Collection

The Google.org Impact Challenge for Women and Girls

Learn more about the Google.org Impact Challenge for Women and Girls, and the 29-woman expert panel who is supporting the effort.

View all 5 articles

A Matter of Impact: August updates from Google.org

Jacquelline’s Corner

It’s back to school season again, and the pandemic continues to affect teachers, families and students — especially those already lacking educational resources. Despite the challenges and unknowns, nonprofits working in education continue to push forward and innovate to support learning. It’s clear that the ability to pivot is a common strength necessary for these times, and as funders and supporters we must ensure organizations have the space to adapt priorities and meet learners where they are. 

Over the course of the pandemic, through our Distance Learning Fund, we’ve supported organizations — like INCO and TalkingPoints which you’ll read more about below — that pivoted to provide training and support to teachers learning how to educate remotely, delivered high-quality digital learning opportunities for students, and also created the resources needed to keep learning happening in an equitable way.

In the face of ongoing and overlapping challenges — the pandemic, climate change, racial injustices — I’m continually inspired by the new approaches that our grantees like these, and others, take to help the world’s young learners as they enter another year of education. 


In case you missed it 

Our hearts go out to all those affected by the crisis in Afghanistan. To help, Google and Googlers are providing more than $4M in support to organizations on the front lines aiding those who are particularly impacted — women, refugees and journalists. 


Hear from one of our grantees: INCO

Hei-Yue Pang is the APAC Lead at INCO, a global organization working to build a more inclusive and sustainable economy through forward-looking education and support to entrepreneurs.

With millions of children across the world kept out of school due to the COVID-19 pandemic, INCO launched the INCO Education Accelerator in April 2020 — with the support of a $2.5M grant from Google.org and our Distance Learning Fund. The accelerator supports education nonprofits across Europe and Asia and creates equitable access to education for children, especially those from under-resourced families. With technical assistance from distance learning experts and Google volunteers, the nonprofits multiplied their impact and collectively provided uninterrupted access to education for over 360,000 students — nearly 28 times more students than before their accelerator program. 

Photo of woman in black clothes and a necklace sitting against a bright yellow back drop.

Hei-Yue Pang is the APAC Lead at INCO. 

“Implementing this intensive program across 9 different countries reinforced our belief that the benefits of distance learning extend beyond a stop-gap solution during the pandemic. When it comes to uncovering distance learning opportunities, understanding the needs of students, families and educators is crucial. For example, one of our partners in Indonesia learned through research that parent engagement was key to successfully onboarding learners in remote areas. They tweaked their e-learning platform features to be more parent-oriented, which resulted in higher learner engagement rates. Ultimately, not only did we provide an emergency response program, but we also empowered grantees to become more resilient for the future of education.”

A few words with a Google.org Fellow: TalkingPoints

Fiona Yeung is UX Designer at Google who is participating in a Google.org Fellowship with TalkingPoints, an AI-powered multilingual platform that helps teachers and families stay connected via text message and an easy-to-use-mobile app.

Woman with long hair smiling in front of a gallery wall.

Fiona Yeung, a Google UX Designer and Google.org Fellow. 


"As a first-generation Canadian with Asian parents, I grew up speaking Chinese at home and English in school. And although I’ve become somewhat of a language fanatic — learning Japanese and French in addition to Cantonese, Mandarin and English — I strongly empathize with families who regularly face challenges due to language and cultural barriers. That’s why I found TalkingPoints’ mission to connect teachers and families across languages and socioeconomic divides so compelling.

Working with TalkingPoints full time reminded me that giving back even a relatively small time can create enormous impact when your team is driving toward a shared mission that is empowering and rewarding. Last spring, at the height of the pandemic, the volume of communication on TalkingPoints multiplied by 20 — ballooning to more than 100M messages exchanged, approximately half of which were in languages other than English."

A Matter of Impact: July updates from Google.org

Unlike other forms of funding, philanthropy is in a position to take risky, long-term bets on solutions to society’s biggest challenges. Government funding generally needs to show taxpayers that money is going to proven solutions, and private investors tend to operate on short timelines and have to make financial returns. That’s why some call philanthropy “society’s risk capital’; it can put impact first and be patient about the results. 

Google has a big appetite for risky bets, or, as we call them, “moonshots.” This approach has led to some of our biggest successes — from search to self-driving cars to translation. And, of course, some failures along the way. We’ve tried to take the same approach at Google.org,  looking for places where we can direct risk capital toward big problems, often by helping organizations capture the potential of new technologies like artificial intelligence.  

Through our Google.org Impact Challenges, for example, we invite social innovators of any size to give us their best ideas for transformative impact and we make sizable contributions of time and money to help them grow. Some of these bets have gone on to become the largest and fastest-growing nonprofit organizations in the world, like Give Directly, Khan Academy, and Equal Justice Initiative. And some have even failed. But through the success and failures, we’ve learned a lot:


  • There’s a place for risk and a place for sure bets: In our early days nearly everything we funded was in this category of risk capital, which made it tough to have steady, reliable impact or manage multi-year programs. We’ve shifted to a portfolio approach, carving out space for true risk capital and supporting immediate needs such as housing, food, and clean water. 

  • Bet on the team and roll with the punches:Even good ideas fail, but a strong team will roll with the punches and continue iterating to find success. By establishing shared outcome goals in partnership with amazing people, we’ve been able to achieve great results — even when the initial idea foundered.

  • Invest in what you know:For us, that expertise often involves technology, which is why so many of our best examples have technology at their core.

  • Give adequate and flexible resources:Too often projects fail because they’re under-funded or funders too constrained in their use of money to make changes when a project takes an unexpected turn. Multi-year, general operating support is generally the right move with risky bets, and we aim to be generous in our support of both time and resources. 

For a perspective from the other side, read on for how some of our Google Impact Challenge grantees were able to have outsized impact after we bet on them at ‘risky’ stages of their development. 

In case you missed it 

Speaking of Impact Challenges, we recently unveiled the 13 grantee organizations for the Google.org Impact Challenge Central and Eastern Europe. Funding recipients include a group working to create opportunities for people who are Deaf or hearing impaired, an organization running science, technology, engineering, the arts and mathematics (STEAM) courses for children in foster care, and a team creating coding courses for LGBTQ+ people in Lithuania.

Hear from one of our grantees: TalkingPoints

Heejae Lim, Founder and CEO of TalkingPoints.

Heejae Lim, Founder and CEO of TalkingPoints.

Heejae Lim is the Founder and CEO of TalkingPoints, an AI-powered multilingual platform that helps teachers and families stay connected via text message and an easy-to-use-mobile app. TalkingPoints received a $1.5 million Google AI Impact Challenge grant and support from Google.org Fellows in 2019 to help grow.  The support came at just the right time. Due to COVID-19, school closures and distance learning rapidly accelerated demand for TalkingPoints. They went from serving 500,000 teachers, families and students to the more than three million people they reach today.


“As an edtech nonprofit, TalkingPoints draws on research-based practices and invests in high-impact initiatives that may require a lot of resources and time. For example, maintaining high-quality, two-way translation in 100+ languages requires a significant and sustained level of investment. With support from the Google.org Impact Challenge and a team of Google.org Fellows, TalkingPoints has made strides in our ability to leverage AI technologies to support effective communication and stronger family-school partnerships among multilingual communities across the country. Just last year, we achieved 100 million messages exchanged on TalkingPoints, and the messages translated represented 99.8% of languages other than English spoken in the U.S. Now, we’re growing to help tens of millions of teachers and families successfully eliminate common barriers to supporting children's learning including language, time and more. We would not be able to achieve this level of reach and success without partners like Google.org taking the risk to invest.”

A few words with a Google.org Fellow: Open Food Facts

Mélanie Gancel, a Google.org Fellow with Open Food Facts..

Mélanie Gancel, a Google.org Fellow with Open Food Facts.

Mélanie Gancel is a product marketing manager at Google who participated in a Google.org Fellowship with Open Food Facts, a food product database that lists ingredients, allergens, nutritional composition, and all of the information on food labels. 

“I was born and raised in Paris in an urban environment, but have always felt a deep attachment to nature and desire to protect the environment. I’m always on the lookout for ways to align my job as a Product Marketing Manager on the Search team to work that will help people make more sustainable choices. So when I heard about the Google.org Fellowship with Open Food Facts, a recent grantee from the Google.org Impact Challenge on Climate, I was immediately on board. During my time with Open Food Facts, I’ve learned uncertainty around food choices is one of the main barriers to living more sustainably and that food accounts for more than a quarter of global greenhouse gas emissions. We’re helping them build an app that will give consumers a simple food eco-score to understand the environmental footprint of grocery store goods and make informed choices about how purchases affect the sustainability of the world around us.”

When it comes to activism, creativity and focus count

Editor’s note: This the third in a four-part series of interviews between expert panelists for the Google.org Impact Challenge for Women and Girls.Today’s interviewer, Kate Garvey, is the co-founder of Project Everyone, which aims to make progress in achieving the United Nations’ 17 Sustainable Development Goals. 


Amika George is a 21-year-old activist who, after learning about the lack of awareness around period poverty, started a movement in the UK that turned into a tidal wave of change. She went on to write a book about the lessons she learned from that experience…all before graduating from university.  

Her commitment to this issue made her the perfect fit to be an expert panelist for the Google.org Impact Challenge for Women and Girls. Along with 27 other incredible women, Amika and I have the honor of helping select the grantees — nonprofits and social enterprises that are leading the way to a better future for women and girls — who will be announced later this year.


Until then, here’s my conversation with Amika George.


What drove you to become an activist? 

At first I didn’t identify as an activist because I didn’t know what it meant and it felt like a loaded term. But the issue of period poverty — when people who menstruate can’t afford period products — made me think more critically about activism. I started Free Periods in 2017 after learning about girls in the UK who miss a week of school every month as a result of period poverty. I was shocked and upset by the reality of it.


Free Periods began online as a petition and branched out to organizing protests and events. Our efforts led to a legal case that required schools to provide free menstrual products. Now we can confidently say that every student in England can get the products they need.


What is one lesson about activism that you would pass on?

For many marginalized people, or even people who aren’t old enough to vote, activism is how you can have an impact in a productive way. For young people, the issues we’re most scared of — structural racism, the climate crisis, widening gender inequality — aren’t always prioritized or reported on. You need your own way to have an impact and shape our future.

What’s next for you?

My generation is realizing that it’s more productive and effective when you focus on one thing. I often get asked, “What about the climate crisis, is that what you’re going to focus on next? Are you going to address poverty as a whole?” But no one individual can end poverty or the climate crisis. You can choose one small thing, find your niche and focus on that. And frameworks like the UN’s Global Goals are useful — they’re the roadmap to a better world. You can take the one thing you’re working on and see how it links to one of the Goals.


There must have been low moments or moments when things went wrong. What advice do you have to deal withthat?

I learned too late that you can’t do things on your own. There wasn’t a huge amount of public discussion about period poverty before Free Periods, and it gave me a platform to reach people. But I was still only 17. 


There’s a whole chapter in my book on mental health and how it wasn’t sustainable for me to carry the movement on my own. It’s difficult not to take things personally, but when you have a community you can find strength when everyone is working hard and committed to the cause. 


Any final words of wisdom for the grantees of the Impact Challenge, and those fighting for women’s economic empowerment?

Be creative, especially right now. In lockdown, our lives changed in a drastic way and we had to think differently. We couldn’t have protests or speak face to face, and we continue that creativity going forward. Creativity is an essential part of activism.

New support for Southeast Asia’s COVID-19 response

In many parts of Southeast Asia and beyond, the impact of COVID-19 remains severe. More than 18 months after the virus first began spreading, high caseloads and new variants are putting pressure on health systems. It’s a difficult time for people across the region, and heartbreaking for those who’ve lost loved ones.  


Vaccines offer a path to stability and recovery, and Google is working closely with governments, health authorities and nonprofits as inoculation programs roll out. But there’s also an urgent need for the equipment that health workers depend on as they battle the pandemic and care for patients on the front lines. 


Today, through our philanthropic arm, Google.org, we’re announcing a new, $2.5 million grant to help UNICEF and the International Federation of Red Cross and Red Crescent Societies (IFRC) — as well as partners on the ground — scale up the COVID-19 response in Indonesia, Malaysia, Thailand, Vietnam, the Philippines and Pakistan.This will provide critical, life-saving support to the people who need it most.


In addition to funding this immediate medical response, Google.org will provide a further $5 million in ad grants so local government agencies and organizations like UNICEF can run public information campaigns — ensuring important health messages reach the widest possible audience.   


The new Google.org funds are part of Google’s broader contribution to the response to COVID across Asia-Pacific, including in Southeast Asia. In partnership with health authorities, we’re sharing the latest health information and supporting news sources people can trust. We’re also contributing in every way we can to Southeast Asia’s economic recovery, from providing small business owners and workers with digital skills training to fostering the next generation of startup founders. Through a separate Google.org grant, we’re helping ASEAN, the Asia Foundation and local nonprofits close digital divides in marginalized communities


And we continue to be humbled and inspired by the generosity of Googlers. Our global employee giving campaign — matched by Google.org and Gavi, the Vaccine Alliance — has helped fully vaccinate more than 1 million people globally. Here in Southeast Asia, Googlers have donated $80,000 and counting for local nonprofits’ COVID response efforts in Indonesia and Vietnam.  


We’re sending our best wishes for safety and wellbeing to everyone affected by the pandemic throughout the region. Looking ahead, we’ll keep standing with the communities we serve — and working with our partners to shape a sustainable recovery for the long term. 


Why Shakira says there’s no limit to what girls can do

When you hear Shakira’s name (or when her catchy lyrics inevitably get stuck in your head), you may think of her as an international pop sensation, Latin American icon or stunning performer. But there’s a fourth characteristic to add to that list: philanthropist and advocate for education.

Shakira has been a champion of this work for over 20 years, dating back to the creation of her charitable organization Fundacion Pies Descalzos, which expands access to education in Colombia and Latin America. And now, she’s bringing her passion for philanthropy to the Google.org Impact Challenge for Women and Girls. Shakira joins 28 other incredible women as expert panelists who will help us determine which organizations will receive a grant to continue their work supporting economic empowerment for women and girls.

We grabbed the mic to ask Shakira a few questions about why this cause is so important to her. Put on your favorite Shakira hit, and read on. 

Your amazing philanthropic work has focused on education for kids. What is the biggest barrier that young girls face in getting a quality education?

Girls are too often vulnerable to gender-based violence, relied upon to care for others in the household, or lack access to basic facilities like running water or proper bathrooms that would allow them to attend school during menstruation. The irony is that investing in girls’ education has one of the best returns on investment that a society could ask for, and it creates real economic impact. If every girl completed 12 years of education, their lifetime earnings could increase by $15 trillion to $30 trillion. It’s not only about lifting girls up — lifting them up will do the same for entire communities. 

Why did you get involved with the Google.org Impact Challenge for Women and Girls?

I think there’s no limit to what girls can achieve, and companies like Google can lead the way for girls —  particularly in fields where there is still a noticeable disparity such as STEM disciplines. 

When you envision a more equitable world for women and girls, what do you see?

I want to see a world where girls have the same amount of choices and opportunities at their disposal as boys. I want to see more women leaders, and policies made for women by women that acknowledge both the needs of women and their unique perspectives and ways of contributing to society at large. 

What’s one message that you would give to every woman around the world?

Don’t take no for an answer.

If there was a playlist for empowerment for women and girls, what song would you put on it?

Beyonce “Run the World (Girls)”

Give it up for the woman who helps Googlers give back

Over the past month, Googlers around the world have virtually volunteered in their communities — from mentoring students to reviewing resumes for job seekers. It’s all a part of GoogleServe, our month-long campaign that encourages Googlers to lend their time and expertise to others. GoogleServe is just one of many opportunities employees have to give back, and one of the projects that Megan Colla Wheeler is responsible for running. 

As the lead for Google.org’s global employee giving and volunteering campaigns, Megan’s role is to create and run programs like GoogleServe and connect the nearly 150,000 Googlers around the world to them. Ultimately, her job is to help Googlers dedicate their time, money or expertise to their communities. How’s that for paying it forward?

With more than ten years of experience at Google, we wanted to hear more about how she ended up in this job, her advice to others and all the ways volunteering at Google has changed — particularly this past year. 


How do you explain your job to friends?

My goal is to create meaningful ways for Googlers to contribute to their communities — by offering their time, expertise or money — and help connect them to those opportunities. 


When did you realize you were interested in philanthropy and volunteering?

I was a Kinesiology major in college. Toward the end of my sophomore year, I took a course on social justice and it struck a chord in me. Though I loved sports, I realized I wanted my career to be about something bigger, something meaningful. I wanted to lend my skills for good. So even though I graduated with a kinesiology major, I focused my job search on the nonprofit sector and got a job working for a nonprofit legal organization.


How did you go from there to leading volunteer programs for Google.org?

I never knew that the job I have now was even possible. I left my nonprofit job to become a recruiting coordinator at Google. My plan was to do it for a year, diversify my skills, then go back to the nonprofit world. 

I remember going to my first GoogleServe event. We helped paint and organize a senior citizen community center — all during the workday! It blew me away that Google placed such an importance on volunteering. Coming from the nonprofit world, it felt meaningful seeing a company that cares deeply about these things and encourages employees to get involved. So I stayed at Google and kept finding ways to work on these programs. 


Fast forward 10 years and you’re one of the masterminds behind these events. How has employee volunteering and giving at Google changed over the years?

So many of the things that Google has created, like Gmail, came out of grassroots ideas that then grew as the company did. The same is true of our work to help Googlers get involved in their communities. 


Take GoogleServe for example. In 2008, a Googler came up with the idea to create a company day of service. Over a decade later that campaign has gone from a day-long event to a month of service that encourages over 25,000 employees to volunteer in over 90 offices around the world. And it all started with one Googler saying, "This would be a cool idea." Along the way, more Googlers have come up with ideas to get involved in the communities where we live and work through giving and volunteering. Although the programs have grown and evolved over the years, we’ve maintained the sentiment that inspired those campaigns in the first place.


We’ve also been focused on connecting Googlers to opportunities that use their distinct skills, like coding or data analysis. For example, a team of Googlers - including software engineers, program managers, and UX designers - are currently working with the City of Detroit to help build a mobile-friendly search tool to help people find affordable housing. 


How has it changed in the past year?

At the core, these programs are about giving back, but they’re also culturally iconic moments at Google. They’re a chance for teams to connect and do something together that’s more than just your average team-building activity. You’re building a shared experience and meeting people from completely different roles and departments. They’re also a chance for teams to learn and grow from people outside of Google and to bring that perspective back to their job. 


Over the past year, people have felt generally disconnected. So even though our volunteering has become virtual, it’s still a chance to interact and contribute. Virtual or not, it really does create a positive work culture. 


What advice would you give to people who have a day job in one area and a passion in another?

Be willing to work hard and get your core job done and carve out time to keep doing what you’re passionate about. When you are working on projects that you love, it keeps you engaged in a really special way. And you never know when those passion projects will intersect with your core work, or when they’ll turn into something bigger. 


How working at Google allows me to keep giving back

I was born in a small town in the South of France to an Algerian dad and a Vietnamese mom. Like many kids from immigrant families, I took school seriously because I saw success in the classroom as a way to fit in. 

I was incredibly lucky to have teachers in high school who spent extra hours after school pushing me and surfaced opportunities I wouldn’t have heard of otherwise. Without them, I probably would have settled for less. Instead I’m the first in my family to go to university. The helping hand I got from them growing up is what motivates me today to find opportunities to give back — and thanks to Google there’s plenty of ways for me to give back at work. 

The Google.org Fellowship team and their partners at Generation pose for a group photo.

Vanessa, third from right, with other Google.org Fellows and the team at Generation, a nonprofit that helps job seekers get placed into life-changing careers.

Giving back at Google

I’ve been at Google for five years, and currently work in strategy and operations in London. Last year, I learned about the Google.org Fellowship, where Googlers could spend up to 6 months working full-time, pro bono for a nonprofit. When I saw that Generation — an organization with the mission to prepare and place people into life-changing careers — was one of the nonprofits looking for Fellows, I knew I wanted to participate.

Generation focuses on providing training and support to underserved jobseekers from diverse and low-income backgrounds. They’ve found that with the right skills, non-traditional candidates can be a boon for employers — in fact 84% of employers say that graduates from Generation programs outperform their peers. 

However, innate biases still exist in recruitment that overlook talented and qualified people from nontraditional backgrounds. In France, for example, the first filters recruiters apply when looking for job candidates is often where someone went to school and their degree. Working with Generation, we wanted to figure out how to surface alternative applicants in order to give them a chance to be seen and considered.

Three other Fellows and I worked with the Generation team to design a “reverse job board” that advertised the candidate rather than the job. This would help ensure each jobseeker was seen as a top-notch candidate, rather than an alternative choice. We then conducted employer research for feedback. The Generation team springboarded off that work to build the portal, which launched as a pilot in Spain in March 2021. As the tool becomes more sophisticated and more jobseeker profiles are added, Generation plans to launch it globally. 

Demonstration of the Generation Employer Portal

The Generation Employer Portal that Vanessa and other Google.org Fellows helped build. 


Keeping the culture of giving back going

My fellowship with Generation ended when COVID-19 grew into a global pandemic. I was shocked by the scale of the crisis and knew I wanted to do anything I could to help. In April 2020, I volunteered to lead Google.org’s UK COVID taskforce to help businesses and charities impacted by the pandemic. We brought together Googlers across the UK who wanted to help, and spent more than 2,700 hours volunteering across 100 projects for 50 charities. 

To keep that spirit of giving back going beyond the pandemic, I created an employee group called Giving Back UK to encourage Googlers to spend time volunteering. This year for GoogleServe, our company-wide volunteering campaign that takes place every summer, I’ve helped create more than 500 volunteering opportunities. As for me, I’ll be spending my time working with Hatch, a nonprofit organization that supports entrepreneurs from underrepresented groups to develop the skills and knowledge they need to grow their businesses. 

Being able to bring a positive impact to others is incredibly rewarding — and I love being able to encourage others to do the same.

Supporting inclusive recovery in Central & Eastern Europe

In January, we opened the call for applications for the Google.org Impact Challenge for Central and Eastern Europe (CEE).

Thankfully, the region is in a different place now than it was then. As vaccine rollout progresses across Europe, people are thinking about how to reopen businesses and develop careers. But there’s still a long journey ahead, particularly when it comes to building a sustainable, inclusive economic recovery for the region.

We need to make sure no one is left behind as we build back the economy. To help, today we’re announcing 13 brilliant organizations across Central and Eastern Europe that will receive Google.org funding to support their work on digital inclusion across the region.

Together with our partner INCO and our panel of experts, we’ve selected ambitious and wide-ranging projects from organizations working in each of the 11 countries of the CEE region that put digital innovation and inclusion at the heart of economic recovery. Each organization will receive between €50,000-€250,000 in funding from Google.org and mentoring from Google to help make their project proposals a reality. You can read more about the projects here.  

Supporting these incredible organizations is just one way that we plan to help Central and Eastern European economies on their path to a digital-led recovery. Last year alone, through our Grow with Google programs, we helped 250,000 people in the region grow their digital skills or transition to a digital-focused career — and we look forward to doing even more in the coming months.

  • Listen Up Foundation (Bulgaria) is helping infants, children and adults who are deaf and hard of hearing achieve equality through improved educational systems and empowerment practices.

  • Tuk-Tam (Bulgaria) provides a network of social, educational and career opportunities to disadvantaged students, connecting them with Bulgarians living around the world who serve as role models. 

  • Green Energy Cooperative (Croatia) is building an application to educate 10,000 people on photovoltaic panels and prepare them for green jobs in Croatia.

  • Lean Startup (Czechia) is setting up a program to help create equal opportunities for rural startup founders.

  • Startup Wise Guys Foundation (Estonia) is creating a social and digital startup incubation program to create 1000+ jobs in 11 countries in CEE.

  • Maker’s Red Box (Hungary) is providing hands-on digital skills learning methodologies for children from disadvantaged families and in foster care.

  • Riga TechGirls (Latvia) is promoting digital skills among female artists, healthcare professionals and teachers.

  • Lithuanian Gay League (Lithuania) promotes an inclusive social environment for all within the LGBTQ+ community through education and support. The organization offers digital marketing and programming courses to a diverse group of underprivileged individuals.

  • Fundacja Studio M6 (Poland) is rehabilitating disadvantaged areas in Poland through joint housing and employment support via an internet-based platform. 

  • Digital Nation (Romania) is creating a job matchmaking program that connects young people with digital skills in need of employment with small and medium-sized businesses that need hands-on expertise to grow their business.

  • Touch&Speech n.o. (Slovakia) is developing a more effective approach to navigating touch smartphones for people who are blind — regardless of their digital skills or access to assistive services.

  • AmCham(Slovenia) is creating a program to raise the profile of the teaching profession, recognise teachers’ work and support peer-to-peer skills development.

  • University of Primorska, Faculty of Tourism Studies - Turistica (Slovenia) is designing a platform to support local entrepreneurs and enhance rural tourism.