When marketers react to past performance and short-term goals, they can miss opportunities.For example, a mortgage lender likely already bids successfully on high-perfor…
YouTube Creators help people make confident decisions. At the YouTube NewFront, we discussed new essential tools so that brands can benefit from the deep connection betw…
Complex consumer journeys and industry changes impact how marketers measure performance. To help them navigate, we're announcing new ways to bolster first-party data str…
Our latest Ads Safety Report highlights a key trend from 2024: how AI is improving our ability to prevent fraudsters from ever showing ads to people.For years, we've dep…
Our latest Ads Safety Report highlights a key trend from 2024: how AI is improving our ability to prevent fraudsters from ever showing ads to people.For years, we've dep…
Our latest Ads Safety Report highlights a key trend from 2024: how AI is improving our ability to prevent fraudsters from ever showing ads to people.For years, we've dep…
Today we’re announcing the expansion of Immersive Ads to more publishers across AdMob and Ad Manager, in addition to a partnership with Roblox. Immersive Ads allow publi…
Today we’re announcing the expansion of Immersive Ads to more publishers across AdMob and Ad Manager, in addition to a partnership with Roblox. Immersive Ads allow publi…