Tag Archives: sunset

Merchant IDs as 64-bit in Content API for Shopping

In the Content API for Shopping, Merchant IDs are now 64-bit signed integers. Applications that integrate with the Content API must be able to handle ID values in that range.

Historically, Merchant IDs in the Content API for Shopping were within the maximum value of a 32-bit signed integer, but have recently exceeded this range. In order to avoid any issues, please make sure your applications are fully compliant with IDs within a range of 64-bit signed integer values.

If you have any questions or concerns, please don't hesitate to contact us via the forum.

Google Ads API v9 sunset reminder

Google Ads API v9 will sunset on July 13, 2022. On this date, v9 API requests will begin to fail. Please migrate to a newer version before July 13, 2022 to ensure your API access is unaffected.

We've prepared various resources to help you with the migration: If you have questions while you’re upgrading, please reach out to us on the forum or at [email protected].

Changes to how Smart Bidding strategies are organized for Search campaigns

We previously announced that standard (non-portfolio) TargetCpa and TargetRoas bidding strategies are being replaced by MaximizeConversions (with target_cpa) and MaximizeConversionValue (with target_roas) for Search campaigns (those with advertising_channel_type = SEARCH).

Starting in July 2022, all remaining Search campaigns that use standard TargetCpa and TargetRoas bidding strategies will be converted to MaximizeConversions and MaximizeConversionValue strategies, with the same target_cpa and target_roas settings applied, respectively. The migration of portfolio strategies is planned later in 2023.

With this change there will be no impact to bidding behavior. Using MaximizeConversions with a target_cpa setting will have the same bidding behavior as TargetCpa. Likewise, using MaximizeConversionValue with a target_roas setting will have the same bidding behavior as TargetRoas.

Example

The following sample Campaign object illustrates what a migrated Search campaign’s bidding strategy settings would look like before and after the transition.

Existing campaign using standard TargetCpa

Previously using TargetCpa Now uses MaximizeConversions
{
bidding_strategy_type: TARGET_CPA
target_cpa: {
target_cpa_micros: 1000000
}
...
}
{
bidding_strategy_type: MAXIMIZE_CONVERSIONS
maximize_conversions: {
target_cpa: 1000000
}
...
}



Existing campaign using standard TargetRoas

Previously using TargetRoas Now uses MaximizeConversionValue
{
bidding_strategy_type: TARGET_ROAS
target_roas: {
target_roas: 2.0
}
...
}
{
bidding_strategy_type: MAXIMIZE_CONVERSION_VALUE
maximize_conversion_value: {
target_roas: 2.0
}
...
}


What to do

The Google Ads API already prohibits creating or updating standard (non-portfolio) TargetCpa or TargetRoas bidding strategies for Search campaigns. In July, any code that reads or manages remaining strategies of those types should account for the settings migrating to MaximizeConversions and MaximizeConversionValue.

If you have any questions or need additional help, contact us via the forum or at [email protected].

Sunset of the Ad Manager API v202105

On Tuesday, May 31, 2022, in accordance with the deprecation schedule, v202105 of the Ad Manager API will sunset. At that time, any requests made to this version will return errors.

If you’re still using v202105, now is the time to upgrade to a newer release and take advantage of additional functionality. For example, in v202111 and newer versions we added new video opportunity Columns.

When you’re ready to upgrade, check the full release notes to identify any breaking changes. Here are a few examples of changes that may impact your applications:
  • v202108
    • The deprecated adExchangeEnvironment field has been removed from ProposalLineItem. To control which platforms your ProposalLineItem will serve on, you can use requestPlatformTargeting instead.
    • On the MobileApplication object, the singular field appStore was changed to the list field appStores.
  • v202202
    • The deprecated pauseRole and pauseReason fields were removed from Proposals. These fields have been available on ProposalLineItems since v202108.
    • The deprecated exchangeRate and refreshExchangeRate fields were removed from Proposals.
As always, don't hesitate to reach out to us on the developer forum with any questions.

Reminder: Requests to the AdWords API will start failing April 27, 2022

As previously announced, if you are currently using the AdWords API, you need to upgrade to the Google Ads API as soon as possible. Starting on Wednesday, April 27, 2022 requests to the AdWords API will fail at a rate of 25% until May 31, 2022, increasing to 100% thereafter.

Where do I start?

See the following resources to get started:

Here are some tools to help you migrate:

Where can I get support?

If you have questions while you’re upgrading, please reach out to us on the forum or at [email protected].

The AdWords API sunsets on April 27, 2022

As previously announced, if you are a developer currently using the AdWords API, you must upgrade to the Google Ads API by April 27, 2022. On that date, the AdWords API will sunset and requests to the AdWords API will fail.

Where do I start?
If you need some resources to get started, check out: Here are some tools to help you migrate: Where can I get support?
If you have questions while you’re upgrading, please reach out to us on the forum or at [email protected].

Google Ads API v7 and v8 sunset reminder

Google Ads API v7 and v8 will sunset on May 11, 2022. After this date, all v7 and v8 API requests will begin to fail. Please migrate to a newer version prior to May 11, 2022 to ensure your API access is unaffected.

We've prepared various resources to help you with the migration: In addition, using the Google Cloud Console, you can view the list of methods and services to which your project recently submitted requests:
  1. Open the Dashboard page (found under APIs & Services) in the Google Cloud Console.
  2. Click on Google Ads API in the table.
  3. On the METRICS subtab, you should see your recent requests plotted on each graph. At the bottom of the page, you’ll see the Methods table, where you can see which methods you’ve sent requests to. The method name includes a Google Ads API version, a service, and a method name, e.g., google.ads.googleads.v10.services.GoogleAdsService.Mutate.In this way, you can see all versions that you’ve used recently.
  4. (Optional) Click on the time frame at the top right of the page if you need to change it.
If you have questions while you’re upgrading, please reach out to us on the forum or at [email protected].

Sunset of the Ad Manager API v202102

On Tuesday, March 1, 2022, in accordance with the deprecation schedule, v202102 of the Ad Manager API will sunset. At that time, any requests made to this version will return errors.

If you’re still using v202102, now is the time to upgrade to a newer release and take advantage of additional functionality. For example, in v202105 and newer versions we added support for pushing creative previews to linked devices.

When you’re ready to upgrade, check the full release notes to identify any breaking changes. Here are a few examples of changes that may impact your applications:

As always, don't hesitate to reach out to us on the developer forum with any questions.

Campaign Manager 360 API v3.4 sunset reminder

Campaign Manager 360 API v3.4 will sunset on Jan 10th, 2022. After this date, all requests made to v3.4 of this API will fail. If you're still using this version, you must migrate to the most current release to avoid an interruption in service.

See the migration guide for details. Most likely, you just need to adopt the latest version of your preferred client library. However, all users are advised to review the release notes to learn about important version differences you may need to be aware of.

If you have questions about this or anything else Campaign Manager 360 API related, feel free to reach out to us on our support forum.

Updated schedule of Google Ads API 2022 releases and sunsets

We’re announcing an update to the Google Ads API 2022 release and sunset schedule to help developers migrate from the AdWords API. Google Ads API v7 and v8 are expected to sunset in April/May 2022 in order to align their sunset with that of the AdWords API.

Please keep in mind that these dates are only estimates and may be adjusted going forward. Releases may be added, removed or switched between major and minor. Check our release notes and deprecation schedule for updates.

Note: The AdWords API is scheduled to sunset in April 2022. Migrate all requests to the Google Ads API by then to continue managing your Google Ads accounts.

Updated release schedule:
Version Planned Release
Type*
Projected launch* Projected sunset*
v7 Major April 28, 2021 (launched) April/May 2022
v8 Major June 9, 2021 (launched) April/May 2022
v8_1 Minor August 11, 2021 (launched) April/May 2022
v9 Major October 2021 June/July 2022
v10 Major February/March 2022 October/November 2022
v10_1 Minor April/May 2022 October/November 2022
v11 Major June/July 2022 March/April 2023
v11_1 Minor August/September 2022 March/April 2023
v12 Major October/November 2022 June/July 2023
*Estimated and subject to change

Where can I learn more?
The following resources can help you with your development planning:
If you have any questions or need additional help, contact us via the forum.