Tag Archives: Google Domains

Introducing .app, a more secure home for apps on the web

Posted By Ben Fried, VP, CIO, & Chief Domains Enthusiast

Today we're announcing .app, the newest top-level domain (TLD) from Google Registry.

A TLD is the last part of a domain name, like .com in “www.google.com” or .google in “blog.google”. We created the .app TLD specifically for apps and app developers, with added security to help you showcase your apps to the world.

Even if you spend your days working in the world of mobile apps, you can still benefit from a home on the web. With a memorable .app domain name, it's easy for people to find and learn more about your app. You can use your new domain as a landing page to share trustworthy download links, keep users up to date, and deep link to in-app content.

A key benefit of the .app domain is that security is built in—for you and your users. The big difference is that HTTPS is required to connect to all .app websites, helping protect against ad malware and tracking injection by ISPs, in addition to safeguarding against spying on open WiFi networks. Because .app will be the first TLD with enforced security made available for general registration, it's helping move the web to an HTTPS-everywhere future in a big way.

Starting today at 9:00am PDT and through May 7, .app domains are available to register as part of our Early Access Program, where, for an additional fee, you can secure your desired domains ahead of general availability. And then beginning on May 8, .app domains will be available to the general public through your registrar of choice.

Just visit get.app to see who's already on .app and choose a registrar partner to begin registering your domain. We look forward to seeing where your new .app domain takes you!

Introducing .app, a more secure home for apps on the web

Today we’re announcing .app, the newest top-level domain (TLD) from Google Registry.

A TLD is the last part of a domain name, like .com in “www.google.com” or .google in “blog.google” (the site you’re on right now). We created the .app TLD specifically for apps and app developers, with added security to help you showcase your apps to the world.

Even if you spend your days working in the world of mobile apps, you can still benefit from a home on the web. With a memorable .app domain name, it’s easy for people to find and learn more about your app. You can use your new domain as a landing page to share trustworthy download links, keep users up to date, and deep link to in-app content.

A key benefit of the .app domain is that security is built in—for you and your users. The big difference is that HTTPS is required to connect to all .app websites, helping protect against ad malware and tracking injection by ISPs, in addition to safeguarding against spying on open WiFi networks. Because .app will be the first TLD with enforced security made available for general registration, it’s helping move the web to an HTTPS-everywhere future in a big way.

Starting today at 9:00am PDT and through May 7, .app domains are available to register as part of our Early Access Program, where, for an additional fee, you can secure your desired domains ahead of general availability. And then beginning on May 8, .app domains will be available to the general public through your registrar of choice.

Just visit get.app to see who’s already on .app and choose a registrar partner to begin registering your domain. We look forward to seeing where your new .app domain takes you!

Getting Online with Google Domains Is Now Easier Than Ever with the New Partner Integrations

Starting today, when you build a website with Big Cartel, Duda, Selz, Square, or Webflow, you can instantly connect a new URL to your service of choice using Google Domains—thanks to our new partner widget embedded in their websites.

Finding and purchasing a domain name through the widget takes just a few clicks, and Google handles most of the technical stuff (like DNS configuration and domain forwarding) so your site is connected automatically.
The widget makes it simple and seamless to get online with our partners, while providing all the benefits of Google Domains—including over 200 domain name endings and Whois privacy at no additional cost, plus the safety, security, and support of Google.

Google Domains partners who use this widget can make it easier for their users to add custom domains. One partner says, “Offering a domain from Google within our site builder helps us enable any seller to set-up an e-commerce site in minutes, while giving sellers more control over their online branding.”

Are you a business interested in partnering with Google Domains to use the widget? Adding it to your website is a breeze. Learn more at: https://domains.withgoogle.com/partners.

Answers to Common Questions About New Domain Name Endings

Creating a website or getting a custom email address with Google Domains starts with a search for a domain name. With hundreds of new domain name endings like .guru, .company, and .fitness, you have more choice than ever before to find a meaningful and memorable name for your business as you tell the world who you are and what you do. As you begin to explore these new domain name endings, we wanted to provide answers to some frequently asked questions:


Will these new domain name endings affect my website’s search ranking?
No. The Webmaster Central blog recently addressed this question and more to make it clear that new domain name endings are not treated any differently than traditional domain name endings like .com or .org. Domain names with new endings are shown in search just like any other domain name. For example, if you search for the business Coffee Club, you will find their URL coffee.club.


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If I move my website to a new domain name ending, will my customers still be able to find my site on Google?
Yes, of course! Whenever you move your site to a new domain name, whether it ends in a .com, .company, or something else, it’s important to follow the four steps outlined here to make sure Google is properly aware of your new site. Please be aware that it takes time to be fully processed in Google Search, but once it is, your new domain name is expected to work just like your old domain name. If you are still having issues, we encourage you to visit the Webmaster help forum.


What are some reasons to use new domain name endings?
  • Brand identity: New domain name endings like .photography and .accountant help businesses tell the world who they are and what they do. For example, check out innovation.tools, nufsed.consulting and ordering.supplies.
  • Brand protection: Other businesses may buy domain names with new endings like .company, .solutions, or .international for their diverse business needs, or so that no one else can buy them. In many cases, businesses direct these new domain names back to their main website.
  • Promotions: There are also businesses who have used new domain name endings for marketing and promotional purposes. A company with a social media contest, for example, might create a contest website with a .social ending that would only be used for the duration of the contest. A good example of a current promotional domain is thehungergames.movie which highlights the latest movie in the series.
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If I purchase a new domain name, do I have to give up my old one?
Of course not! Your old domain name can easily work with your new one. Once you properly set up your new domain name, you can redirect your old domain name to point to your new one. This ensures you won’t lose any traffic from your customers if they use your old domain name instead of the new one.


What new domain name endings are available now, and are any a good fit for my business?
There are hundreds of new domain name endings available now, and you can find the full list that Google Domains offers here. Whether you’re looking for an industry-specific ending like .marketing or a fun ending like .ninja, there are plenty of options. Be sure to find the right name that fits you and your business.
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Visit Google Domains and start exploring new domain name endings today. If you have any questions, we’re here to help!

Posted by Chad Lancaster, Google Domains Marketing

Custom email, apps and more for Google Domains

Last year we introduced Google Domains in the U.S. to make it easy for your business to get online with a domain name and website. We wanted to make finding, buying and managing domains for your business simple, and we partnered with best-in-class website builders like Blogger, Shopify, Squarespace, Weebly and Wix to help you create your site — no technical experience required.

Since then, we have helped people register hundreds of thousands of domain names and create tens of thousands of websites, many of whom are businesses like yours looking to build and expand their online presence. Through your continued feedback, today we’re introducing upgrades to improve the Google Domains experience by adding:


Custom email addresses are a key part of building your online identity. Email addresses such as [email protected] help you establish credibility when you communicate with customers. Setting up a custom email address with Google Domains is an optional service for $5/month/user, and with that you’ll also get the full Google Apps for Work productivity suite. Google Apps for Work includes helpful business tools like video meetings, shared calendars, online document editing and 30 GB of file storage.
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New domain name endings offer more choice and flexibility as you pick a memorable address for your business website.  New endings are continuously opening up to the web, like .legal, .accountant and .services, and can help you create a name that matches who you are and what you do. Check out some of the people on Google Domains already using these new domain name endings: sublimation.kitchen, smilesnap.social, thecooler.ninja, and marcblair.photography.
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It’s our mission to help your business easily get online and succeed with a domain name, and we want to make sure we continue to offer you the best tools and experience possible in our beta.  So, if you have any input, questions or feedback, please don’t be shy!

See you online at www.google.com/domains.

Posted by Ben Fried, VP and CIO