- Create a new Native In-Feed ad and select "Let Google suggest a style."
- Enter the URL of a page with a feed you’d like to monetize. AdSense will scan your page to find the best placement.
- Select which feed element you’d like your In-feed ad to match.
- Your ad is automatically created – simply place the piece of code into your feed, and you’re done!
To use this payment method we first need to verify your bank account to ensure that you will receive your payment. This involves entering specific bank account information and receiving a small test deposit.
Some of our publishers found this process confusing and we want to guide you through it. Our latest video will guide you through adding EFT as a payment method, from start to finish.
The AdSense Experiments page has allowed you to experiment with ad unit settings, and allowing and blocking ad categories to see how this affects your earnings. As of today, you can run more experiment types and have a better understanding of how they impact your earnings and users with some new updates.
Understand user impact with session metrics
Curious to know how the settings you experiment with impact your user experience? You can now see how long users spend on your site with a new “Ad session length” metric that has been added to the Experiments results page. Longer ad session lengths are usually a good indicator of a healthy user experience.
Ad balance experiments
Ad balance is a tool that allows you to reduce the number of ads shown by displaying only those ads that perform the best. You can now run experiments to see how different ad fill rates impact revenue and ad session lengths. Try it out and let us know what you think in the comments below!
Service announcement: We're auto-completing some experiments, and deleting experiments that are more than a year old.
To ensure you can focus your time efficiently on experiments, we'll soon be auto-completing the experiments for which no winner has been chosen after 30 days of being marked “Ready to complete”. You can manually choose a winner during those 30 days, or (if you’re happy for us to close the experiment) you don't need to do anything. Learn more about the status of experiments.
We’ll also be deleting experiments that were completed more than one year ago. Old experiments are rarely useful in the fast-moving world of the Internet and clutter the Experiments page with outdated information. If you wish to keep old experiments, you can download all existing data by using the “Download Data” button on the Experiments page.
We look forward to hearing your thoughts on these new features.
Posted by: Amir Hosseini Rad, AdSense Product Manager
Posted by: your AdSense Team
Check out our infographic with important stats and tips for you to get ready for this special time of the year:
(to view from mobile download it here)
Find out more about native ads, viewability and test your site speed in PageSpeed Insights.
Posted by: the AdSense Team
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- Check the AdSense program policies and make sure your website is compliant.
- Add the AdSense code to start displaying relevant ads to your users.
At some point, we’ve all been caught off guard by an annoying ad online—like a video automatically playing at full volume, or a pop-up standing in the way to the one thing we’re trying to find. Thanks to research conducted by the Coalition for Better Ads, we now know which ad experiences rank lowest among consumers and are most likely to drive people to install ad blockers.
Ads, good and bad, help fund the open web. But 69% of people who installed ad blockers said they were motivated by annoying or intrusive ads. When ads are blocked, publishers don’t make money.
launched the Ad Experience Report to help publishers understand if their site has ads that violate the Coalition’s Better Ads Standards. In just two months, 140,000 publishers worldwide have viewed the report.
"This report is great for helping publishers adapt to the Better Ads Standards. The level of transparency and data is incredibly actionable. It literally says here's the issue, here's how to fix it. I think it will be helpful for all publishers." Katya Moukhina, Director of Programmatic Operations, Politico
We're already starting to see data trends that can give publishers insights into the most common offending ads. Here's a look at what we know so far.
It's official: Popups are the most annoying ads on the webPop-up ads are the most common annoying ads found on publisher sites. On desktop they account for 97% of the violations! These experiences can be bad for business: 50% of users surveyed say they would not revisit or recommend a page that had a pop-up ad.
Instead of pop-ups, publishers can use less disruptive alternatives like full-screen inline ads. They offer the same amount of screen real estate as pop-ups—without covering up any content. Publishers can find more tips and alternatives in our best practices guide.
Mobile and desktop have different issuesOn mobile the issues are more varied. Pop-ups account for 54% of issues found, while 21% of issues are due to high ad density: A mobile page flooded with ads takes longer to load, and this makes it harder for people to find what they're looking for.
Most issues come from smaller sites with fewer resourcesOur early reporting shows that most issues are not coming from mainstream publishers, like daily newspapers or business publications. They come from smaller sites, who often don’t have the same access to quality control resources as larger publishers.
To help these publishers improve their ads experiences, we review sites daily and record videos of the ad experiences that have been found non-compliant with the Better Ads Standards. If a site is in a “failing” or “warning” state, their Ad Experience Report will include these visuals, along with information about the Better Ad Standards and how the issues may impact their site.
We encourage all publishers to take a look at their report. Here’s how.
- Gaining access to the report
The Ad Experience Report is part of Google Search Console, which means you need to be a verified site owner to access it. You can either ask your webmaster to add you as an owner or user, or verify ownership yourself. Learn more.
- Understanding the report
If your site has been reviewed and the status is “Warning" or "Failing," the report will show videos of the ad experiences that are likely to annoy or mislead your visitors. Click on desktop or mobile reports to see the specific experiences identified.
- Fixing the issues and requesting a review
Once you’ve identified the violating experiences, work with your ad ops and site design teams to remove the annoying experiences. After that, describe how you addressed each of the issues in the ‘Request review’ area and click ‘I fixed this’. You’ll receive a confirmation email saying your review is in progress. Learn more.
Looking aheadOver the next few weeks we’ll begin notifying sites with issues. For even more insights on the types of sites and violations found, publishers can visit The Ad Experience Report API.
The good news is that people don’t hate all ads—just annoying ones. Replacing annoying ads with more acceptable ones will help ensure all content creators, big and small, can continue to sustain their work with online advertising. This is why we support the Coalition’s efforts to develop marketplace guidelines for supporting the Better Ads Standards and will continue working with them on the standards as they evolve.
At Google, we value users, advertisers and publishers equally. We have policies in place that define where Google ads should appear and how they must be implemented. These policies help ensure a positive user experience, as well as maintain a healthy ads ecosystem that benefits both publishers and advertisers.
To get your attention, some ads pop up in front of your current browser window, obscuring the content you want to see. Pop-under ads can be annoying as well, as they will "pop under" your window, so that you don't see them until you minimize your browser. We do not believe these ads provide a good user experience, and therefore are not suitable for Google ads.
That is why we recently clarified our policies around pop-ups and pop-unders to help remove any ambiguity. To simplify our policies, we are no longer permitting the placement of Google ads on pages that are loaded as a pop-up or pop-under. Additionally, we do not permit Google ads on any site that contains or triggers pop-unders, regardless of whether Google ads are shown in the pop-unders.
We continually review and evaluate our policies to address emerging trends, and in this case we determined that a policy change was necessary.
As with all policies, publishers are ultimately responsible for ensuring that traffic to their site is compliant with Google policies. To assist publishers, we’ve provided guidance on best practices for buying traffic.