Tag Archives: Europe

Three years of striking the right (to be forgotten) balance

It is now three years since Europe’s highest court decided that EU citizens should have a "right to be forgotten." Implementing that right has neither been simple nor without controversy, but in that time we've evaluated 720,000 delisting requests, ultimately removing around 43 percent of the more than 2 million links submitted to us.  

Over the three years, the way search engines delist, and national law, has continued to develop. Now, two fundamental issues are being considered by two of Europe’s highest courts.

Sensitive personal data and the public interest

Put simply, the first issue—due to be heard by the Court of Justice of the European Union (CJEU) in the coming months—is whether people have an absolute right to request removal of lawfully published, but sensitive, personal data from search results. Or whether, as is the case now, search engines should continue to balance the public interest in access to information with the individual’s right to privacy.   

The background to this CJEU case is that in 2016, four individuals were unhappy with our decision not to remove certain links to webpages about them. They appealed to the French data protection regulator, the CNIL, asking them to review our decisions, challenging the underlying principle that a public interest test should apply.

In its review, the CNIL agreed with our decisions. The individuals subsequently took their case to the French Supreme Administrative Court (the Conseil d’Etat). This court heard their arguments in February of this year, and referred the case to the European Court of Justice of the European Union (case number C-136/17).

The CJEU now has to decide whether "sensitive personal data"—such as the political allegiance of an individual, or a past criminal conviction reported in the press—should always outweigh the public interest.

The tricky thing with this kind of information is that it is often important for people to know and it is frequently reported in newspapers and elsewhere. Requiring automatic delisting from search engines, without any public interest balancing test, risks creating a dangerous loophole. Such a loophole would enable anyone to demand removal of links that should remain up in the public interest, simply by claiming they contain some element of sensitive personal data.

So when the CJEU confirms a date to hear this case, we will be advocating strongly for the public interest balancing test to apply to all types of delisting requests—including those containing sensitive personal data.

Where does the right to be forgotten apply?

There is another fundamental legal question due to be heard in coming months at the French Conseil d’Etat. At stake: whether Europe’s right to be forgotten should reach beyond the borders of Europe, whether delisting of links should also happen in other countries which have different ways of balancing privacy and access to information.

Enforcing the right to be forgotten beyond Europe would set a grave precedent. There would quickly be a race to the bottom as other countries, perhaps less open and democratic than France, ordered Google to remove search links for every citizen in every other country of the world.

We’ve written extensively on this topic in the past, as have a wide range of human rights and media organizations, and others. It’s possible that the Conseil d’Etat may also refer this geographical scope question to the CJEU.  But wherever this case is heard, our key assertion remains the same: No one country should be able to impose its rules on the citizens of other another country, especially when it comes to lawful content.

Fundamental questions

Google did not welcome the right to be forgotten, but we have worked hard to implement it in Europe over the last three years. Access to information in the public interest, and the right of of all countries to define the balance between privacy and free expression within their own borders, are important, fundamental issues. We look forward to presenting our arguments at both the CJEU and the Conseil d’Etat.

What is YouTube’s role in the music industry?

The music industry is navigating a period of significant change. But while physical sales have been on the decline, advertising- and subscription-funded streaming have been a source of growth. In 2016 YouTube paid out over 1 billion USD to the music industry from ad revenue alone; and our Content ID allows the music industry to control their content on the platform, including the ability to make money from fan-uploaded music content.   

Nonetheless, there is a lively debate about whether YouTube is good or bad for the music industry overall. To get to the bottom of this question, and to better understand the way the industry has changed in the digital age, we commissioned a study from RBB Economics. The study, which looks at exclusive YouTube data and a survey of 6,000 users across Germany, France, Italy and the U.K, will examine several aspects of the transformed industry in a series of papers being published over the coming weeks.

In the first paper, published today, RBB looks at the question of cannibalisation: does the fact that people listen to music on YouTube mean that they don’t use other—sometimes more lucrative—sources of music?   

The study finds that this is not the case. In fact, if YouTube didn’t exist, 85% of time spent on YouTube would move to lower value channels, and would result in a significant increase in piracy.

The researchers find that significant cannibalisation by YouTube of other legitimate music channels is unlikely, for a few reasons:

  • Based on survey data they find that, in the absence of YouTube, most time spent listening to music on YouTube would be lost or shifted to lower value music channels.

YouTube music consumption
  • In the absence of YouTube, time spent listening to pirated content would increase by 29%, suggesting that people are going to YouTube instead of pirating music.  

  • And further, blocking music from YouTube does not lead to an increase in streams on other platforms.

The cumulative effect of these findings is that YouTube has a market expansion effect, not a cannibalising one.

In coming weeks, RBB will release further papers on other aspects of the digital music world and YouTube’s role therein. We will update this post with their findings.


What is YouTube’s role in the music industry?

The music industry is navigating a period of significant change. But while physical sales have been on the decline, advertising- and subscription-funded streaming have been a source of growth. In 2016 YouTube paid out over 1 billion USD to the music industry from ad revenue alone; and our Content ID allows the music industry to control their content on the platform, including the ability to make money from fan-uploaded music content.   

Nonetheless, there is a lively debate about whether YouTube is good or bad for the music industry overall. To get to the bottom of this question, and to better understand the way the industry has changed in the digital age, we commissioned a study from RBB Economics. The study, which looks at exclusive YouTube data and a survey of 6,000 users across Germany, France, Italy and the U.K, will examine several aspects of the transformed industry in a series of papers being published over the coming weeks.

In the first paper, published today, RBB looks at the question of cannibalisation: does the fact that people listen to music on YouTube mean that they don’t use other—sometimes more lucrative—sources of music?   

The study finds that this is not the case. In fact, if YouTube didn’t exist, 85% of time spent on YouTube would move to lower value channels, and would result in a significant increase in piracy.

The researchers find that significant cannibalisation by YouTube of other legitimate music channels is unlikely, for a few reasons:

  • Based on survey data they find that, in the absence of YouTube, most time spent listening to music on YouTube would be lost or shifted to lower value music channels.

YouTube music consumption
  • In the absence of YouTube, time spent listening to pirated content would increase by 29%, suggesting that people are going to YouTube instead of pirating music.  

  • And further, blocking music from YouTube does not lead to an increase in streams on other platforms.

The cumulative effect of these findings is that YouTube has a market expansion effect, not a cannibalising one.

In coming weeks, RBB will release further papers on other aspects of the digital music world and YouTube’s role therein. We will update this post with their findings.


Partnering with E.ON to bring Project Sunroof to Germany

Solar power is an abundant, low-carbon source of electricity, but historically it’s been more expensive than traditional electricity. Now, with solar costs dropping dramatically, many people are starting to ask: Does solar power make sense on my roof?

We launched Project Sunroof in the United States in 2015 to help answer this question and help consumers make accurate decisions about solar power for their homes. Starting today, people in Germany will be able to see the solar potential of their rooftops thanks to a partnership between Project Sunroof, E.ON and the software producer Tetraeder. This marks the first time Project Sunroof data will be made available outside of the U.S.

Around 7 million German buildings are currently covered by Project Sunroof, including urban areas such as Munich, Berlin, Rhine-Main and the Ruhr area. It’s as easy as entering your address.

To estimate the solar potential for individual buildings, we combined Google Earth, Google Maps, 3D models and machine learning to estimate solar generation potential accurately and at large scale. Project Sunroof estimates how much sunlight falls on the roof, accounting for historical weather patterns, the location of the sun throughout the year, the geometry of the roof, and shading from nearby objects such as trees and buildings. We then combine all of these factors to estimate solar energy generation potential for a particular address.

Project Sunroof DE

Project Sunroof data will be integrated on www.eon-solar.de beginning today. On the site, people can investigate their home’s solar potential, as well as purchase a suitable system consisting of photovoltaic modules, energy storage and system management software provided by E.ON. As of this month, the online tool covers about 40 percent of German homes.

Google has been using renewable energy sources within our own infrastructure and beyond for many years—in 2017, we announced a commitment for 100 percent renewable energy across our operations worldwide. With Project Sunroof, we want to help people become even more aware of the solar potential that’s just above the rafters. The future is bright!

Google Demo Day: shining a light on European founders

Yesterday, founders from across Europe took to the stage at our King’s Cross office to showcase problem-solving startups at our first-ever London Demo Day. From feedback tools for managers to fertility trackers for women, the diversity of companies and talent demonstrated something we already knew: The European startup scene is thriving and gaining global recognition, with nearly 300 venture-backed businesses going public or getting acquired just last year. But it’s often still hard for entrepreneurs to gain visibility and raise funds to support their growing ventures—which is why we brought Google Demo Day to London this year.

For yesterday's event, 10 investment-ready startups were chosen from dozens of startups nominated by our Google for Entrepreneurs network of startup community partners and via our Campus spaces, and 100+ others who applied through an open call. The 10 startups each had four minutes to pitch their product, business and team to a room full of the region’s top investors, with hundreds more watching over live stream. Meet our line-up:

  • AsaDuru, from Stockholm, creates self-sufficient green homes in Africa that incorporate solar energy, rainwater harvesting, and wastewater treatment.
  • Connecterra (Amsterdam) combines machine learning with sensor data to increase productivity in the dairy farm industry.
  • Divido (London) lets customers spread the cost of any purchase over a period of time while the merchant gets paid in full right away.
  • Kenzen (Zurich) provides a new way to monitor the health of athletes and medical patients to through real-time analysis of sweat.
  • Kompyte (Barcelona) provides marketers with real-time alerts when competitors make changes to their websites, products, and digital marketing campaigns.
  • Motivii (London) allows managers to better understand their teams' performance through a feedback and tracking platform.
  • Nordigen (Riga) uses big data to help banks make smarter decisions about credit scores.
  • WOOM (Madrid) helps women maximize the chances of pregnancy with a data-driven digital platform.
  • XapiX (Berlin) makes it easy for developers to discover, combine and consume data from multiple API providers.
  • Zzish (London) provides tools for developers to create, distribute and monetize education apps for teachers and classrooms.

After much deliberation, our audience of investors and European tech leaders crowned Connecterra, the machine learning technology for dairy farmers, as the People’s Choice. Kenzen won the Judges’ Favorite based on the strength of their business model, their team, and their products.

Kenzen endeavors to transform healthcare. We’re thrilled to receive the Google Demo Day Judges’ Favorite award for our Echo Patch platform. Heidi Lehmann Chief Commercial Officer, Kenzen

London’s Demo Day builds on our existing support for startups worldwide, beginning with the launch of Google for Entrepreneurs five years ago. In Europe, we support tech founders through our network of partners, our Campus spaces for startups in London, Madrid and Warsaw (our next location set to open in Berlin), accelerator programs like Google Developers Launchpad, and Digital Skills training programs. “London has become one of the world centers for startups; it was the first location for Google Campus. I’m excited by the innovation in the teams Google has uncovered,” said judge Saul Klein from LocalGlobe, who was joined on the judging panel by Fred Destin of EX-ACCEL and Aurore Belfrage from EQT Ventures.

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Left to Right: Sonia Sousa, CEO and co-founder, and Heidi Lehmann, CCO of Kenzen, took home the Judge's Favorite award.

Startups who have pitched at previous Google Demo Days in Silicon Valley have raised more than $121 million to fund the growth of their companies, often based on connections made at the event. We hope to catalyze similar opportunities for this event's featured founders—and many more European entrepreneurs to come.

Internet Citizens: Let’s make a better web

The internet is a place where anyone can have a voice, be part of a community and generate positive social change. But the internet isn’t always positive or welcoming for everyone.

Nearly all of us will have come across comments or content online that shocked or even offended us, sometimes leaving us feeling isolated or powerless to change the conversation. For young people in particular, this sense of vulnerability can be heightened especially when something is shared on social media by a trusted friend.

That’s why we’re launching Internet Citizens, a series of day-long workshops for 13-18 year olds in cities across the U.K., as part of our global YouTube Creators for Change program, which supports creators who are tackling social issues and promoting awareness, tolerance and empathy on their YouTube channels. The workshops will help young people find a positive sense of belonging online and teach skills on how to participate safely and responsibly, and use tools such as flagging and comment moderation to make the web better for all. Some of the specific topics include what could be done in response to offensive speech, fake news, echo chambers and how they could use video to bring diverse groups together.

Our curriculum was designed by experts from the Institute for Strategic Dialogue, in partnership with UK Youth and Livity, and was also informed by our work with an advisory council including Faith Associates, Active Change Foundation, the MET Police, Demos and the Diana Award. Hosting these workshops are Alain “Fusion” Clapham and Efe Ezekiel, along with YouTube creator Nadir Nahdi, Founder of BENI, all of whom have mastered the art of using their voice and creativity to drive social change.

We’ve spent the last few weeks testing the workshop before our launch today in Liverpool, and have seen some promising results. With the help of UK Youth, we’ll visit youth clubs across the country over the coming months, and we’ll also explore ways to work further with youth workers and other partners to scale the program.

This is just one part of our commitment to a better web. Alongside this, we’re exploring more innovative ways to use technology and to partner with experts to help us tackle hate speech online. We’ll share more updates on these areas in the coming weeks.

And Fusion said it best: The internet is what we want it to be. It can be an unpleasant place where people misunderstand and deliberately deceive each other. Or it can be this amazing place where we can share, collaborate, understand and help each other.

To find out more about Internet Citizens, please visit our website.

The Ghent Altarpiece: how we digitized one of the most influential artworks of all time

Some 600 years ago, the Van Eyck brothers created one of the first large-scale oil paintings: “Adoration of the Mystic Lamb.” Due to its pioneering attention to detail and realistic portrayal of people, the “Ghent Altarpiece” is renowned as one of the most influential paintings ever made and a defining artwork that represents the start of the Northern Renaissance.

ghent altarpiece (inside).gif

As such an important symbol in art history, the altarpiece has long been highly sought after and widely coveted. Since 1432, when it was first installed at Saint Bavo Cathedral in what’s now Belgium, the Altarpiece has survived 13 crimes. Looted, burned and torn apart, it’s been through the hands of multiple armies, including those of Napoleon and the Nazis.

After World War II, the Monuments Men—a group set up by the Allied armies to protect cultural heritage from the Nazis—brought it back to its original home in Ghent, Belgium. One of the panels—“The Just Judges”—is still missing following its theft in 1934. Its absence remains one of the most intriguing riddles in art history.
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Archives documenting the Altarpiece’s rescue at the end of WWII from the collection of Lukas - Art in Flanders.

Now, the freshly renovated exterior panels of the Altarpiece can be explored in ultra-high resolution on Google Arts & Culture. Thanks to a partnership with the online image library of Flemish art heritage Lukas - Art in Flanders and the Cathedral of Saint-Bavo, we’ve digitized this masterpiece for future generations to explore in unprecedented detail.

Mystic Lamb Altarpiece

Our robotic Art Camera took about 4,000 high-resolution close-ups of the artwork and used those to create the highest ever resolution image ever made of the panels. You can zoom as much as you’d like into more than 8 billion pixels.

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Art Camera digitizing one of the 10 exterior panels of the Altarpiece

Discover amazing details, revealed by the panels’ recent renovation: for example, a charming view of medieval Ghent which used to be barely visible. Now you can even make out the lines of the book Mary is reading.

Altarpiece_detail.png

This is one of the latest efforts by Google Arts & Culture to provide institutions with the tools to digitally preserve their collections and make cultural heritage more accessible to everyone.

Explore the adventurous past and rescue of the Altarpiece today—and download Google Art & Culture app on iOS or Android for a daily dose of culture.

Promoting a safer Internet with consumer groups in Belgium, Italy and Spain

The internet offers lots of opportunities to explore, create and collaborate. But the internet is in many ways a mirror of our real world, which isn’t always pretty, and to make the most of the web it’s vital to keep yourself safe and secure. It’s natural to be anxious about cyber criminality and security breaches—in fact, according to to Commission research, 50 percent of EU citizens say they don’t feel informed about the risks. Some of you have maybe even been victims of internet scams or phishing attacks yourselves.

So what’s the solution? Certainly there are behaviors we use to keep ourselves safe in public places or city streets—what we call "common sense." But what does common sense look like online? What is the equivalent of locking your front door—and where can you learn how to do it?

To help everybody to navigate safely and securely through new technologies, gadgets, and services in an ever-changing online world, Google has partnered with local consumer groups to dispel myths about internet safety and to give concrete and easy to follow tips to stay safe online.

Last month we announced our latest partnership with the Belgian consumer group, Test-Achats, focusing on internet safety. Online security is a particularly relevant topic in Belgium, because more than 60 percent of Belgians know little—or nothing at all—about the issues surrounding online safety (according to a survey conducted in September 2016 by GFK). Many people think the topic is too complex for them, but online security has become essential and ignoring the risks can be costly.

Building on local research, we developed an educational platform—www.cybersimple.be—where Belgians can learn from a series of 90 web-safety tips ranging from account and device protection to child safety and online transactions. The website, available in French, Dutch and English, also includes a quiz to test and improve your web-safety knowledge.

The partnership with Test-Achats follows similar collaborations with consumer groups in Italy (with Altroconsumo) and Spain (with la Organización de Consumidores y Usuarios). The goal of these campaigns is to provide consumers with the knowledge they need to optimize and ensure their security when they go online. Whether you're a novice or an expert, we hope you'll find some of the advice and tools available helpful.

In Italy we developed the initiative even further by bringing in-person advice to Italian citizens with a bus tour throughout Italy, connecting with thousands of citizens and giving advice on online safety.

Safer Internet Tour Italy
The Safer Internet team in tour across Italy

For more information about our long-term partnerships with national consumer associations in Italy, Spain and Belgium, please visit altroconsumo.it/vivinternet/, ocu.org/viveinternetseguro/ and cybersimple.be. Together, we can help people to develop safe online behaviors and enjoy the benefits of the internet.

Google Pixel and Boiler Room launch ‘VR dancefloors: Techno in Berlin’

Today in Berlin we’re launching a new virtual reality collaboration ‘VR dancefloors: Techno in Berlin’, with Boiler Room, an international heavyweight in underground music entertainment, to give music fans everywhere a unique and unprecedented opportunity to experience Berlin’s much-heralded club culture without leaving home. The experience is designed to be enjoyed on Pixel, phone by Google,--or any other Daydream-ready smartphone.

VR dancefloors: Techno in Berlin’ is an immersive music experiment which lets you ‘choose your own adventure’ in an industrial Berlin night club. You’ll be transported right into the middle of a cast of 150 of Berlin’s most dedicated ravers from a host of subcultures. Get ready to hang with artists, crash the dancefloor, uncover the dark room, wander between audio-visual installations, and explore hidden spaces of Berlin’s underground club culture--wherever your are in the world.

With Pixel currently available in Germany and the U.K., we set out to create a seamless experience combining the best of Google software together with premium hardware. Virtual Reality is a great showcase for this combination, and we believe the vast majority of people who’ll experience VR over the next few years will do so via a smartphone. So, we built Pixel to be the first device that offers simple, high quality VR experiences through the Daydream platform and the Daydream View headset, an experience which has since been expanded to Motorola (Moto Z), ZTE (Axon 7) and more to come.

VR can be a powerful tool to transform the way you enjoy culture and entertainment. It can connect you with the things, people, places and memories that matter most to you in a new immersive way. VR dancefloors: Techno in Berlin marks an entirely new cultural moment, a new entertainment synthesis with interactive elements of immersive theatre, computer game narrative, music TV broadcast and installation art. The 15 minutes long experience was filmed in the industrial environs of a typical Berlin nightclub featuring a live-electronics set by Berliners FJAAK, who played from a range of analogue hardware.

VR dancefloor hero

In the spirit of making unique cultural moments widely accessible, this project will allow Boiler Room’s audience and the growing number of Pixel and Daydream users to drop straight into the heart of the action.

The experience is available for free on Daydream, Google’s VR platform as part of the ‘Inception app’ around the world from today on.

Enjoy!


Google Pixel and Boiler Room launch ‘VR dancefloors: Techno in Berlin’

Today in Berlin we’re launching a new virtual reality collaboration ‘VR dancefloors: Techno in Berlin’, with Boiler Room, an international heavyweight in underground music entertainment, to give music fans everywhere a unique and unprecedented opportunity to experience Berlin’s much-heralded club culture without leaving home. The experience is designed to be enjoyed on Pixel, phone by Google,--or any other Daydream-ready smartphone.

VR dancefloors: Techno in Berlin’ is an immersive music experiment which lets you ‘choose your own adventure’ in an industrial Berlin night club. You’ll be transported right into the middle of a cast of 150 of Berlin’s most dedicated ravers from a host of subcultures. Get ready to hang with artists, crash the dancefloor, uncover the dark room, wander between audio-visual installations, and explore hidden spaces of Berlin’s underground club culture--wherever your are in the world.

With Pixel currently available in Germany and the U.K., we set out to create a seamless experience combining the best of Google software together with premium hardware. Virtual Reality is a great showcase for this combination, and we believe the vast majority of people who’ll experience VR over the next few years will do so via a smartphone. So, we built Pixel to be the first device that offers simple, high quality VR experiences through the Daydream platform and the Daydream View headset, an experience which has since been expanded to Motorola (Moto Z), ZTE (Axon 7) and more to come.

VR can be a powerful tool to transform the way you enjoy culture and entertainment. It can connect you with the things, people, places and memories that matter most to you in a new immersive way. VR dancefloors: Techno in Berlin marks an entirely new cultural moment, a new entertainment synthesis with interactive elements of immersive theatre, computer game narrative, music TV broadcast and installation art. The 15 minutes long experience was filmed in the industrial environs of a typical Berlin nightclub featuring a live-electronics set by Berliners FJAAK, who played from a range of analogue hardware.

VR dancefloor hero

In the spirit of making unique cultural moments widely accessible, this project will allow Boiler Room’s audience and the growing number of Pixel and Daydream users to drop straight into the heart of the action.

The experience is available for free on Daydream, Google’s VR platform as part of the ‘Inception app’ around the world from today on.

Enjoy!