Tag Archives: ad_exchange_buyer

Announcing the deprecation of Ad Exchange Buyer II API

The Ad Exchange Buyer II API is now deprecated, and the following resources will be sunset on September 29th, 2023:

Accessing the sunset resources will return an error response following the sunset date. Note that RTB Troubleshooting resources aren’t included in this list, and will continue to be supported until further notice.

To continue programmatically accessing your Client Access and Marketplace configurations, you should migrate to the Authorized Buyers Marketplace API. For more information, we recommend that you review the Marketplace guide and samples. If you have any questions or feedback, feel free to reach out to us via the Authorized Buyers API Forum.

- Mark Saniscalchi, Authorized Buyers Developer Relations

Reminder: Ad Exchange Buyer API Sunset

As announced previously, the Ad Exchange Buyer API is set to sunset by the end of Q2, 2021. We will begin the process of phasing the API out on June 1st, where a small percentage of API requests will begin to return an API error response that includes details about the impending sunset. You can expect API errors to progressively increase leading up to the sunset date. Note that this sunset does not include the Ad Exchange Buyer II API, which is not deprecated at this time.

The Real-time Bidding API is the replacement for the Ad Exchange Buyer API, and we encourage you to migrate before the sunset date in order to avoid interruptions to your integration. To learn more about the Real-time Bidding API, you can read the migration guide, reference documentation, and the new resource guides. Additionally, samples for several programming languages are available to assist you with your migrations.

If you encounter any issues, or have any questions we can assist with, please contact us via our support forums.

- Mark Saniscalchi, Authorized Buyers Developer Relations