What’s changing
We’re excited to introduce the ability for users to react to emails in Gmail with emojis. This new feature allows users to quickly respond, acknowledge receipt of an email, and express themselves more authentically.
Whether you’re using a gratitude emoji to thank a teammate, voting for a team dinner with a food emoji, or congratulating your client for reaching a milestone with a celebratory emoji, emoji reactions provide an expressive and personalized way of responding to emails.
Getting started
- Admins: This feature will be OFF by default and can be enabled at the domain level by going to the Admin console > Apps > Gmail > End User Access > Emoji reactions. Visit the Help Center to learn more about managing Gmail settings for your users.
- End users:
- Reactions cannot be sent as a response if an email was received via a Google Group email alias or if there is a Google Group on the recipient list.
- Emoji reactions are best experienced via the Gmail app on mobile and via Gmail.com on the web.
- Visit the Help Center to learn more about replying to emails with emoji reactions and why you may get emoji reactions as an email.
Rollout pace
Feature visibility:
- Rapid Release domains: Gradual rollout (up to 15 days for feature visibility) starting on April 29, 2025
- Scheduled Release domains: Gradual rollout (up to 15 days for feature visibility) starting on May 13, 2025
Admin setting:
- Rapid Release and Scheduled Release domains: Gradual rollout (up to 15 days for feature visibility) starting on May 13, 2025
Availability
- Available to all Google Workspace customers, Workspace Individual Subscribers, and users with personal Google accounts