Confidential matching is a new way to securely connect your first-party data for our measurement and audience solutions.
Simpler data privacy for advertisers with confidential matching
Confidential matching is a new way to securely connect your first-party data for our measurement and audience solutions.
New tools in Google Ads and Analytics allow you to simplify your measurement and are more seamless to adopt.
Google Ads Data Manager simplifies the management of first-party data to measure conversions and reach people with relevant ads.