Author Archives: John A.Smith

Share your feedback on AdSense, AdMob, and other Google publisher solutions

It’s time to share your feedback! To improve our product and services, we send out a survey to a random group of our publishers every 6 months. The next survey will be sent soon and we’re looking forward to hearing from you.

Your feedback and comments are important to us, and we really do read and consider everything you write. Thanks to previous suggestions, we’ve launched a number of new features to improve our services and help you grow your earnings. These include the redesign of the performance reports with a brand new dashboard, Matched content to help you increase engagement with your site visitors, and welcoming Malay and Hindi languages to the AdSense family.
You may receive a survey by email over the coming weeks. To make sure that you can receive the survey email, please take the following steps as soon as possible:


Whether you’ve completed this survey before or you’re providing feedback for the first time, we’d like to thank you for sharing your valuable thoughts. We’re looking forward to feedback!




Posted by Adriana Satmarean
AdSense Publisher Happiness Team

Source: Inside AdSense


More reasons for you to go multi-screen

"Mobile to overtake fixed Internet access by 2014"* was a memorable headline a few years ago. We're passing the mobile tipping point and seeing a 70% year over year increase from AdSense impressions on mobile devices. This is just one reason why it’s more important now than ever before for your website to be multi-screen friendly. Here are a few more reasons why you should take an action now.

1. Mobile Google Search algorithm has been changed 

Recently, we announced that Google Search uses a website’s multi-screen friendliness as a ranking signal. This means that websites that are mobile friendly are now easier to find than those that aren’t, for users searching on their mobile devices.  If your website is not mobile friendly, this change will affect its discoverability, which may impact your traffic and AdSense long-term revenue.

2. More publishers are seeing success from going multi-screen

Shifting your website strategy to multi-screen takes time. The good news is that more publishers are starting to see a positive impact including: increased traffic, longer user engagement, and higher AdSense performance. Check out these stories from publishers who have successfully shifted to multi-screen: digiSchool, Famous Birthdays, ThriftyFun.com, and more.

3. More resources are available to ease your policy concerns 

Policy concerns, such as ensuring proper ad placement on a small screen, might be one of the reasons stopping you from going multi-screen, so we’ve created some new resources for you. Check out our Policy FAQs for mobile optimized (multi-screen) websites to help you understand what you should consider when placing ads on your mobile site.

4. Additional resources are available to help you go multi-screen

Do you lack the time or the expertise needed to build your multi-screen friendly website? We’ve identified some vendors** who can help you transition to a multi-screen friendly site easily. You can search these vendors by location, type of website, and services provided.

New vendors added in the past 6 months:
Keep your mobile strategy going with our Multi-Screen Guidelines. This guide will give you everything you need to know about multi-screen strategy from the basics to beyond. If you’re starting out, the Starter Guide will walk you through how to build a multi-screen friendly website. If you’ve already got a multi-screen friendly website, the Implementation Guide can give you more tips around monetization, user experience and SEO.

*Mary Meeker, 2012 KPCB Internet Trends Year-End Update
**Note that recommended vendors are independent companies and not affiliated with Google in any way. Google assumes no liability for any vendor's actions.

Posted by Maiko Fujita - Multi-Screen Strategist
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Source: Inside AdSense


Explore AdSense help resources and support options

As a business owner, content creator, or webmaster, you can have many questions, e.g., when you will be paid, how you can earn more or how you can build a multi-screen website. We've improved our resources and support options to help you find the answers to your questions.

Most of the answers to your questions are available in the AdSense Help Center and in the Troubleshooting section. In addition, you can find answers and exchange ideas with other publishers in the AdSense Help Forum.

To provide a more simplified and personalized support experience, we’ve launched a new Contact us flow in the AdSense Help Center. Publishers consistently earning more than $25 per week (or local equivalent) are eligible to sign up for email consultations with AdSense support (available in 36 languages). If you can't see the “Contact Us” button, you can still reach us via the issue-based troubleshooters in the AdSense Help Center.

For all questions about your AdSense account, don’t forget to explore the AdSense help resources below:

To hear more about new features and opportunities, subscribe to the Inside AdSense blog, follow our Google+ and Twitter channels, and opt in to receiving emails from us.

Posted by Saurav Roy - AdSense Support Team
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Source: Inside AdSense


Introducing Matched content: a new way to help your visitors discover content on your site

Today we're introducing Matched content, a free content recommendation tool for AdSense publishers that promotes your content to your site visitors. Matched content generates contextually relevant and personalized article recommendations from the pages on your website.

With Matched content, your visitors can:

  • Discover relevant articles on your site
  • Spend more time on your pages
  • Engage more with your content

This new feature can help you increase your site's page views and ad impressions, and could increase your ad revenue by making it easy for your visitors to find your content. To provide a great experience for you and your site visitors, Matched content is available for sites with multiple pages and high volumes of traffic. Have a look at the site management settings in your AdSense account to see if your sites are eligible to run Matched content.
Adding Matched content units to your site now could help you to grow the number of page views on your site and increase user engagement. You can get the most out of this new tool by checking the best practices in the AdSense Help Center.

We'd love to hear your thoughts about this new feature in the comments section below this post.

Posted by Tobias Maurer, Matched Content Product Manager
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Source: Inside AdSense


Nursed to success: online education for nurses

Nursingcrib.com provides extra study materials for student nurses, an idea that came to Michelle Bartolome in 2007 when she got frustrated with textbooks and in-person lessons. She and her husband, Deric, thought the Internet must have a better solution, and it did. The Bartolomes created Nursingcrib.com, implemented AdSense, and today the site receives visitors from across the globe. With the ad revenue from Nursingcrib, Deric and Michelle have been able to build their dream home, support their family, and work full time on their website. We asked them to share their tips for other entrepreneurs.

How they got started:

Michelle: The concept of Nursingcrib.com came from me. I happened to take up Nursing as a second course from 2004 to 2006. At that time, Nursing was an in-demand course. Almost 90% of college students were taking it up. First, I just wanted to have a blog where I could share my notes with other aspiring nurses like me. I uploaded several care plans, modules, and diagrams, and instantly it became a hit. It became even more popular when I published the names of nursing board passers, which happens twice a year.



What were their main challenges:

Michelle: It was back in November 2007 when we first hit the $100 minimum AdSense payout. Deric and I were so happy because the dream of having another source of income opened up. By 2008, we were earning enough so that Deric could quit his call center job and go full time with our websites. People thought we were unemployed because we were always at home in front of the computer. They said we could not do it because we were young. They said it was impossible because we were not working abroad. Well, all I can say is that they were all wrong.

How to push through obstacles:

Deric: The biggest challenge was getting the site recognized. At first, I thought it would be easy. But with the Internet being so big, you have to compete with established websites. Learning how to market our new site was the key to overcome every obstacle that came our way. Online business requires fewer people, but it’s still not easy. The main lesson we've learned is that success doesn't happen overnight, it takes time and effort to build your dreams.

Posted by Michelle and Deric Bartolome, co-founders of Nursingcrib.com

Sign up for Google AdSense now and make the web work for you. If you have an AdSense success story, please share it with us.

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Source: Inside AdSense