When eight technology companies presented a plan this month to reform government surveillance, a key request concerned transparency. At Google, we were the first company to publish a transparency report detailing the requests we receive from governments around the world to bring down content or hand over information on users.

But Google’s report represents only a narrow snapshot. It is limited to a single company. Imagine instead if all the requests for information on Internet users and for takedowns of web content in a country could be published. This would give a much more effective picture of the state of Internet freedom. As the year draws to a close, we’re happy to report that Panoptykon, a Polish NGO, published this month a preliminary Internet transparency report for Poland and Fores, a Stockholm-based think tank, issued a study in Sweden.

In Poland and Sweden, we helped initiate these transparency efforts and supported them financially. NGOs in six other European countries are working on national transparency reports. Our Estonian-supported transparency coalition already published a report last spring. In addition, university researchers in Hong Kong moved ahead over the summer with their own report. In Strasbourg, the Council of Europe recently held an important conference on the subject and hopefully will move ahead to present a series of recommendations on transparency for its 47 members.

Each transparency campaign takes a different approach - we hope this process of experimentation will help all of us learn. The Estonian effort, titled Project 451, focuses on content removals, not government surveillance, because the authors believe this is the most important issue in their country. The name of Project “451″ refers to HTTP Status Code 451, defined as “unavailable for legal reasons” and the report found that many web platforms were taking legal content down due to fears of legal liability.

The new Polish and Swedish reports attempt to shed light on government requests for information on users. Fores contacted 339 Swedish authorities and found that more than a third had requested data about users or takedowns of user-uploaded content. Panoptykon uncovered that Polish telcos received 1.76 million requests for user information in 2012, while Internet companies polled received approximately 7,500. In addition, Panoptykon discovered that many Polish government requests for information on users were based on a flawed or unclear legal basis.

Admittedly, both the Swedish and Polish reports remain incomplete. Not all Internet companies participated. Much relevant data must be missing. Like with our own Google report, we hope to continue filling in the holes in the future. Our aim is to see this campaign gather momentum because the bottom line is transparency is essential to a debate over government surveillance powers.

Posted by William Echikson, Head of Free Expression, Europe, Middle East and Africa