Nonprofits can now apply to join the program (in Mexico and Chile), which provides access to a suite of free products and tools, including:
- Google Ad Grants: Free AdWords advertising to promote your website on Google through keyword targeting.
- Google Apps for Nonprofit: Free version of the Google Apps business productivity suite, including Gmail, Docs, Calendar, and more.
- YouTube Nonprofit Program: Premium branding capabilities on YouTube channels, and increased uploading capacity.
|Photo Courtesy of Vifac Nacional|
Many nonprofits around the world are already taking advantage of these programs to recruit new volunteers, fundraise and raise awareness about their work.
Vifac is an organization that offers women and their children shelter, food, nutritional advice, psychological help, medical service and certifications at no cost. Vifac has helped thousands of women with unexpected pregnancies in vulnerable situations. However, the organization was looking for help finding a way to connect with the women who needed them. This problem led to a partnership with Google.
“Thanks to the AdWords Google Grant today we have been able to reach over 500,000 direct beneficiaries and their families, and help thousands of women in a desperate state of abandonment, poverty and hopelessness” said Gabriela Tejeda, National Director of Vfiac.
Using the momentum that has been established by organizations such as Vifac, we can’t wait to continue partnering with organizations in Mexico and Chile starting with today’s launch.