Tag Archives: update

Adding new project-level quota to Display & Video 360 API

On April 2, 2024, the Display & Video 360 API will institute a new project-level quota of 1500 total (read and write) requests per minute per project and 700 write requests per minute per project to help protect our infrastructure and improve the stability of the API for the overall community. All Display & Video 360 API requests that a project makes will count towards this new quota.

This new quota will replace the existing general request quota limits and be enforced along with existing advertiser-specific request quota limits.

Most existing projects don’t exceed the new quota limit, and thus don’t need adjustments. However, if your existing integration can make concurrent API requests to 5 or more advertisers, you are at risk of exceeding this new quota limit and should take the following actions:
  • Update the error handling of your Display & Video 360 API integration to reduce request frequency when receiving 429 error responses.
  • Consider using the Display & Video 360 API BigQuery connector to retrieve Display & Video 360 resource configuration settings in bulk.
See our quota optimization guide for more suggestions on how to further optimize your current integration.

If you have questions about this new quota, please contact us using our support contact form.
- Trevor Mulchay, Display & Video 360 API Team

February 2024 update to Display & Video 360 API

Today we’re announcing the February 2024 update to the Display & Video 360 API. This update includes the following features:

More details about this update can be found in the Display & Video 360 API release notes. Before using these new features, make sure to update your client library to the latest version.

If you need help with these new features, please contact us using our support contact form.

- Trevor Mulchay, Display & Video 360 API Team

January 2024 update to Display & Video 360 API

Today we’re announcing the January 2024 update to the Display & Video 360 API. This update includes the following features:

More detailed information about this update can be found in the Display & Video 360 API release notes. Before using these new features, make sure to update your client library to the latest version.

If you need help with these new features, please contact us using our support contact form.

- Trevor Mulchay, Display & Video 360 API Team

Update to Display & Video 360 API Terms of Service to ensure Online Behavior Advertising compliance

On February 9, 2024, we will update the Display & Video 360 API Terms of Service to add new language that supports announced changes to promote advertiser transparency and content reporting in Display & Video 360.

The new language specifies that, by setting the Advertiser resource field obaComplianceDisabled to true, you are attesting to using an alternative ad badging, transparency, and reporting solution for ads served in the European Economic Area (EEA) such that the following requirements are met:

  • The alternative solution includes any required transparency information and a mechanism for reporting illegal content.
  • You notify Google of any illegal content reports using this form.

The obaComplianceDisabled field description will also be updated to reflect this change.

If you have questions regarding these changes, please contact us using our support contact form.

- Trevor Mulchay, Display & Video 360 API Team

Update to Display & Video 360 API Terms of Service to ensure Online Behavior Advertising compliance

On February 9, 2024, we will update the Display & Video 360 API Terms of Service to add new language that supports announced changes to promote advertiser transparency and content reporting in Display & Video 360.

The new language specifies that, by setting the Advertiser resource field obaComplianceDisabled to true, you are attesting to using an alternative ad badging, transparency, and reporting solution for ads served in the European Economic Area (EEA) such that the following requirements are met:

  • The alternative solution includes any required transparency information and a mechanism for reporting illegal content.
  • You notify Google of any illegal content reports using this form.

The obaComplianceDisabled field description will also be updated to reflect this change.

If you have questions regarding these changes, please contact us using our support contact form.

- Trevor Mulchay, Display & Video 360 API Team

Updates to Display & Video 360 API Customer Match uploads

Last month we announced new changes launching in Google Ads API v15 to enable customers to pass end-user consent when uploading data. Today we are adding similar fields to Display & Video 360 API v2 and v3 that you can use when uploading Customer Match audience members.

You must start sending consent signals when uploading Customer Match audience members by March 2024 to adhere to the EU User Consent Policy and continue using European Economic Area (EEA) user data to populate Customer Match audiences.

What’s changing?

The Display & Video 360 API has added a Consent object for uploading consent with your Customer Match data. The Consent object specifies two distinct types of consent. For the EEA user data to be used in Customer Match user lists, both types of consent must be granted to indicate that you have received user consent.

What should I do?

Consent signals are set for all users added in a single firstAndThirdPartyAudiences.create or firstAndThirdPartyAudiences.editCustomerMatchMembers request. Use separate requests to upload users with different consent signals.

Make the following updates to requests creating and updating Customer Match audiences of the following audience types:

Audience Type Relevant update
CUSTOMER_MATCH_CONTACT_INFO Set the consent field of the included ContactInfoList.
CUSTOMER_MATCH_DEVICE_ID Set the consent field of the included MobileDeviceIdList.

We have updated the existing Customer Match feature guide with information on passing consent signals. Read our release notes for an itemized list of the changes.

Before using these new features, make sure to update your client library to the latest version.

Where can I get support?

If you have questions regarding these changes or need help with these new fields, please contact us using our support contact form.

- Trevor Mulchay, Display & Video 360 API Team

Launching Structured Data Files v7

Today we’re announcing the general availability of Structured Data Files (SDF) v7. All users can now use v7 when uploading and downloading SDFs in the Display & Video 360 UI or downloading SDFs through the Display & Video 360 API.

The following material and superficial changes have been made from v6 to v7 to decouple SDF from the deprecated Entity Read Files tool and add support for newer Display & Video 360 features:

Full details on the changes made in v7 can be found in our Structured Data Files release notes. Instructions on migrating from SDF v6 to v7 can be found in our migration guide.

If you run into issues or need help with this new version, please contact us using our support contact form.

- Trevor Mulchay, Display & Video 360 API Team

Display & Video 360 API v3 entering general availability

Today we’re announcing the launch of Display & Video 360 API v3 out of public beta and into general availability. With this launch, v3 becomes our recommended version, and our guides have been updated to reflect v3 features and conventions.

Today’s launch also makes the following changes:

Read the Display & Video 360 API release notes for more details on this and previous updates. Instructions on migrating from v2 to v3 can be found in our migration guide. Before using these new features, make sure to update your client library to the latest version.

If you have questions regarding breaking changes, run into issues, or need help with these new features, please contact us using our support contact form.

- Trevor Mulchay, Display & Video 360 API Team

Display & Video 360 API v3 entering general availability

Today we’re announcing the launch of Display & Video 360 API v3 out of public beta and into general availability. With this launch, v3 becomes our recommended version, and our guides have been updated to reflect v3 features and conventions.

Today’s launch also makes the following changes:

Read the Display & Video 360 API release notes for more details on this and previous updates. Instructions on migrating from v2 to v3 can be found in our migration guide. Before using these new features, make sure to update your client library to the latest version.

If you have questions regarding breaking changes, run into issues, or need help with these new features, please contact us using our support contact form.

- Trevor Mulchay, Display & Video 360 API Team

August 2023 update to Display & Video 360 API v2

Today we’re announcing the August 2023 update to Display & Video 360 API v2. This update includes the following features:

More detailed information about this update can be found in the Display & Video 360 API release notes. Before using these new features, make sure to update your client library to the latest version.

If you need help with these new features, please contact us using our support contact form.

- Trevor Mulchay, Display & Video 360 API Team