Tag Archives: New Zealand

YouTube Shorts Fund and 9 other ways to earn money and build your business on YouTube


Today, we’re announcing the expansion of the YouTube Shorts Fund to New Zealand! First announced by  Robert Kyncl, YouTube’s Chief Business Officer in August, the US$100M fund will be distributed over 2021-2022. Each month, we’ll invite thousands of eligible creators to claim a payment from the Fund. This is the first step in our journey to build a monetisation model for Shorts on YouTube and any creator that meets our eligibility criteria can participate. We’re excited about what this means for creators in New Zealand. Not only does the Shorts Fund reward the next generation of mobile creators for their original contributions to Shorts, it also offers them a new way to earn money and build a business on YouTube. 


YouTube has helped a growing community of Kiwi creators and artists to transform their creativity into viable businesses. Along with the YouTube Partner Program (YPP), which is our unique business model that shares the majority of revenue generated on the platform with creators, YouTube has continued investing in new monetisation options for creators beyond advertising, including Merchandise, Channel Memberships, Super Chats and Super Stickers. In Q2 2021, we paid more to YouTube creators and partners globally than in any quarter in our history. 


What do Bryce Langston, Toby Hendy and Daneger and Stacey all have in common? They’re storytellers, directors, editors, marketers, and entrepreneurs — all in one. The range of talents and skills of creators is inspiring. To give creators the opportunities they need to find success, YouTube has evolved from being just a place where people upload and share videos. It’s now a destination where creators can find new audiences, connect with fans in different ways, and build growing businesses. Over 90% of watch time on content produced by New Zealand channels came from outside New Zealand in 2020, so our shared goal with creators is to help them build robust and diversified business models that work with both their unique content and community of fans.


Alongside the Shorts Fund, here are 9 ways in which creators can continue to earn more revenues from their content on YouTube and build robust businesses.


  1. Shorts Fund

    • The YouTube Shorts Fund, a global NZ$140M fund distributed over 2021-2022, has expanded to New Zealand, with eligible creators who qualify receiving a notification from next week! Each month, we'll reach out to thousands of eligible creators to claim a payment from the Fund - creators can make anywhere from NZ$140 to $14,000 based on viewership and engagement on their Shorts. The Shorts Fund is the first step in our journey to build a monetisation model for Shorts on YouTube and is not  limited to just creators in YPP — any creator that meets our eligibility criteria can participate. Check out all the details here.

  2. Ads

    • Ads have been at the core of creators’ revenue streams, and continue to be the main way that creators can earn money on YouTube. Creators receive the majority of the revenue generated from ads on YouTube.

  3. YouTube Premium

    • YouTube Premium is a paid subscription option which enables members to enjoy ad-free content, background playback, downloads, and premium access to the YouTube Music app. The majority of subscription revenue goes to YouTube partners. 

  4. Ticketing

    • Music fans can learn about upcoming concert listings and with a simple click, go directly to our ticketing partners’ sites to purchase tickets.

  5. Channel memberships

    • With channel memberships, creators can offer exclusive perks and content to viewers who join their channel as a monthly paying member at prices set by the creator.

  6. Super Chat 

    • Fans watching livestreams and Premieres can purchase a Super Chat: a highlighted message in the chat stream that stands out from the crowd to get even more of their favorite creator’s attention. 

  7. Super Thanks

    • Now viewers can give thanks and appreciation on uploaded videos as well through Super Thanks. As an added bonus, fans will get a distinct, colorful comment to highlight the purchase, which creators can respond to. 

  8. Super Stickers

    • Another way followers can show support during livestreams and Premieres is with Super Stickers, which allows fans to purchase a fun sticker that stands out.

  9. Merchandise

    • The merch shelf allows channels to showcase their official branded merchandise right on their watch page on YouTube. Creators can choose from 30 different retailers globally.


Every new fan that subscribes to their favourite creators’ channels, every new member that joins, every like, comment received and every dollar earned goes into building the business ventures of tomorrow. At YouTube, the passion and ambition of our creators fuels us to continue innovating new ways to help them realise their goals and we are committed to introducing more revenue opportunities for our creators. As creators become the next generation of media companies, we’ll continue to deliver more ways to help them do just that. 



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Keeping Kiwis Safe Online Every Day

Have you ever wondered how to make your online accounts secure, but not known how to do that? If so, you’re not alone! One of the main reasons Kiwis don’t always take deliberate steps to improve their online security, is not knowing what steps to take, or where to start (37%). 


New research, conducted for Google New Zealand by YouGov, shows that most Kiwis are not always taking deliberate steps to enhance their online security (69%). This is despite a third of us admitting that we’re aware of a time a password was compromised or hacked. In fact one in five Kiwis have fallen victim to phishing or an online scam.


This is why Google invests extensively in our products and services to ensure they’re secure by default and private by design. We keep more users safe - by blocking malware, phishing attempts, spam messages and potential cyber attacks - than anyone else in the world, but it’s also important that people take advantage of tools to improve their protection. 


While online security can seem confusing, or boring, the good news is that there are some very easy things we can all do to keep ourselves safer online:

 

  1. Use a password manager to create and store strong passwords for every account. For example, Google’s Password Manager, built directly into your Google Account, uses the latest AI security technology to protect your passwords. 


  1. Turn on 2-Step Verification. This helps to keep out anyone who shouldn’t have access to your account by requiring you to use a secondary factor on top of your username and password to log in to your account.

  2. Make sure site connections are secure. If the url is secure the Chrome browser will display a grey fully locked icon in the url field.

  3. Always validate URLs and suspicious links. Double-check the URL by hovering over the link or long-pressing the text on mobile — to make sure that the website or app is legitimate; and make sure that the URL begins with 'https'.


  1. Double check files before downloading. If you come across a suspicious attachment, use Chrome or Google Drive to open it. They automatically scan the file and warn you if we detect a virus.


We also launched the Google Safety Centre to share these and other simple solutions, information and advice for New Zealanders to protect themselves online


The research data comes from a report which looked at Kiwis’ attitudes to online safety and security. Key findings also include:


Deliberate steps to improve online security

  • Seven in ten (59%) New Zealand adults are not always taking deliberate steps in order to improve their online security. 

  • Younger Kiwis aged 18-34 (80%) are more likely than older Australians aged 50+ (58%) to say they do not always take deliberate steps all the time in order to improve their online security.


Barriers to taking deliberate action

  • Among those who are not currently taking deliberate steps to protect themselves online all the time, the main reason as to why is because they say they wouldn't know what steps they could take or where to start (37%).

  • Women (44%) are more likely than men (28%) to suggest that they wouldn’t know what steps they could take or where to start in regard to protecting themselves online.


Passwords

  • Only three in ten (31%) Kiwi adults say that they always use a different password for every account online. A further three in ten (31%) say they use a couple of passwords across their account, but they do overlap, one in five (22%) say they use similar passwords based on the same word / phrase for all their accounts, while 6%, the equivalent of 218k Kiwis say they use the exact same password for all their accounts where possible. While, one in five (19%) say they often forget the password they use online.

  • Alarmingly, the younger Kiwis aged 18-34 (8%) are twice as likely to use the exact same password for all their accounts where possible compared to those aged 50+ (3%), as well as more likely to say they use a couple of passwords across their account, but they do overlap (18-34 26% compared to 50+ 18%), which potentially suggests a degree of complacency amongst the younger tech savvy generations

  • Just one in four (26%) use a password manager, a tool designed to provide strong passwords that are safely secured.


Two-factor authentication usage 

  • Nearly one in five people (18%) didn’t know what two-factor authentication, the addition of app or text approval to access an account, meant, with just one in ten (9%) always using this layer of protection that is widely recognised as best practice, for online accounts. 


Methodology

Consumer research conducted on behalf of Google New Zealand by YouGov. The research comprised a national sample of 1,511 New Zealand adults 18+ years during the period 11-18 August 2021. 


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New Digital Tools for Kiwi Teachers and Schools


Image: Manaiakalani Classroom using Chromebooks

Nearly 1 million students will find themselves out of school in New Zealand during a national COVID-19 lockdown. While this can in turn put families, schools and teachers under immense pressure to ensure that students continue to learn, over the past 18 months Kiwi teachers and students have greatly accelerated their digital skills. Whether the ‘classroom’ is in-person, virtual or a hybrid of the two, building educators and students capacity and equal access to digital skills education has been central to the partnerships Google has developed throughout New Zealand.



That’s why today we’re pleased to announce the continuation and evolution of our agreement with the Ministry of Education. Since 2018 we’ve provided all state and state-integrated schools across New Zealand with Ministry-funded Chrome Education Upgrades to manage new and existing unmanaged Chromebooks. Now, in addition, the Chrome Education Upgrade will be available to schools via our distribution partner Synnex NZ, allowing schools to also upgrade their Google Workspace for Education Fundamentals (the free for Education edition - previously called G Suite for Education) to Google Workspace for Education Plus


Google Workspace for Education Plus gives schools access to enterprise level teaching and learning, reporting and security tools. This comprehensive edition includes all the enhanced security features and tools from Education Standard, the Teaching and Learning Upgrade, and more to ensure your school has the best educational tools available.



Schools can harness the power of enhanced teaching and learning tools like secure Breakout rooms in Google Meet, Originality checkers in Google classroom and the ability to livestream important school events to the community wherever they are. Kura can customise and personalise Big Query data exports of their student engagement to help support their student learning journeys.  



The Chrome Education upgrade was developed to make device management in schools a breeze, so that teachers and students can focus on what’s most important—teaching and learning. Equipped with the Chrome Education upgrade, schools can utilise essential education features to better support the many ways Chromebooks - the number one device in New Zealand schools -  are used in the classroom.


The introduction of Chrome Education Upgrade Licences with Workspace for Education,  now provides schools with an advanced set of Google Education tools and services that are tailored for Schools, Clusters and homeschools to collaborate, streamline instruction, and keep learning safe and secure.



Our team is working to make digital tools easier and more helpful for everyone and we hope this agreement enables even more educators and students around New Zealand to access and make the most of their digital learning.


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New from Google Nest: The latest Cams and Doorbells are coming

Hero Image: Nest Cam and Nest Doorbell

Google Nest’s mission is to build products that make a more helpful home. All of this starts with helping you understand what’s happening within the walls of your home and outside of it. 


One of Nest’s first goals was to simplify home security, and it helped millions of people across the globe do this. So when we started dreaming up what our next generation of cameras and doorbells would be like, we wanted to incorporate the way the connected home — and your expectations — were heading. That included smarter alerts, wire-free options for installation flexibility, greater value and beautiful designs, plus enhanced privacy and security. We wanted our newest line to give you the most comprehensive set of intelligent alerts right out of the box, and easily work with your other Nest products, like displays.


Today we’re introducing our next-generation Nest Cams and Doorbell: Google Nest Cam (battery) is our first outdoor/indoor battery-powered camera (NZ$359); Google Nest Doorbell (battery) is our first battery-powered doorbell (NZ$359). Learn more about 11 things to love about the new Nest Cam and Doorbell.



Then there’s Google Nest Cam with floodlight, our first connected floodlight camera (NZ$599) and finally the second-generation Google Nest Cam (wired), a wired indoor camera and our most affordable Nest Cam ever (NZ$189).


We’ve heard how much people appreciate it when their Nest products all work well together. These new devices are no different. With the new Nest Cams and a display, you can keep an eye on the backyard from your kitchen and get alerts when the doorbell rings. Our new cameras are also fully integrated with the Google Home app. The Google Home app works with any compatible Android or iOS device, giving you access to all your compatible home devices in one place, any where and any time. 


The new battery-powered Nest Cam and Nest Doorbell will go on sale on August 25, and are available for preorder today from Google Store, Noel Leeming, JB Hi-Fi, Harvey Norman, PB Tech and 2Degrees. And for those who preorder, you can also secure an extra gift of a second-generation Nest Hub from selected retailers.


Nest Cam with floodlight and the new wired indoor Nest Cam are coming soon.


To learn more, visit the Google Store.


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Investing in Cloud Connectivity to Serve Kiwi Businesses

If there’s one thing we know for sure, COVID-19 has accelerated the pace of digital transformation in companies across New Zealand, and the Cloud has played a critical role in helping organisations build for the future.

Today we’re pleased to share that we’re investing in our cloud infrastructure to provide best-in-class connectivity to Google Cloud customers in New Zealand and Australia. 

First, we’re bringing a Dedicated Cloud Interconnect to Auckland this month. This will provide direct physical connections between an organisation’s on-premises network and Google's global network, thereby making it easier for customers to access a range of Google Cloud products and services.

Secondly, we’re launching our Melbourne Cloud region today, our second within ANZ since we launched our Sydney region in 2017. Designed for high availability, the region opens with three zones which enables us to deliver two geographically separated cloud regions to our Kiwi customers to meet IT and business requirements for disaster recovery while maintaining the reliability of their data. 

Collectively, these investments will deliver geographically distributed and secure infrastructure to customers across New Zealand, enabling them to take advantage of the cleanest cloud in the industry.

Trade Me talked about their decision to migrate from their on-premise data centers to run on Google Cloud. Paolo Ragone, Chief Technology Officer said, “We moved to Google Cloud to improve the stability and resilience of our infrastructure and become more cloud-native as part of a digital transformation program that keeps the customer at the heart of our business. We welcome Google Cloud’s investment in ANZ and what they present to improve Trade Me’s agility and performance.”

 

As organisations continue to look to cloud services to drive the digital transformation of their businesses. Google Cloud is here to help businesses become smarter with data, deploy faster, connect more easily with people and customers throughout the globe, and protect everything that matters to their businesses. Our investments in connectivity and cloud infrastructure are a catalyst for this change, and we look forward to seeing how customers and partners grow, innovate, and drive digital transformation forward in the region.


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YouTube Shorts Arrives in New Zealand


Image of YouTube homepage on mobile


Last year, we announced that we are building YouTube Shorts, a short-form video experience for anyone who wants to create short, catchy videos using nothing but their mobile phones. Since then, we’ve expanded our beta to 26 more countries and have already seen many creative, awesome Shorts from our community. 


We’re excited to share that YouTube Shorts is going global. We’re now rolling out our beta across more than 100 countries around the world where YouTube is available, including New Zealand. 


We plan to introduce more features as we continue to build Shorts alongside creators and artists. Here’s an update on what to expect from YouTube Shorts as it rolls out here. 


Unlocking a new playground of creativity


Creation is at the core of short-form video, and we want to make it easy and fun to create Shorts. Shorts already includes foundational creation tools like a multi-segment camera to string multiple video clips together, the ability to record with music, control speed settings, and more. As we continue to build Shorts alongside our creators and artists, we’ve added more features to try, like:


  • Add text to specific points in your video

  • Sample audio from other Shorts to remix into your own creation

  • Automatically add captions to your Short

  • Record up to 60 seconds with the Shorts camera

  • Add clips from your phone’s gallery to add to your recordings made with the Shorts camera

  • Add basic filters to colour correct your Shorts, with more effects to come in the future


We’ve also been starting to roll out the ability to sample audio from videos across YouTube - which includes billions of videos worldwide - unlocking a new playground of creativity like never before. This means you can give your own creative spin on the content you love to watch on YouTube and help find it a new audience — whether it’s reacting to your favourite jokes, trying your hand at a creator’s latest recipe, or re-enacting comedic skits. Creators will be in control and will be able to opt out if they don’t want their long form video remixed. 


We’ve also worked alongside our music partners to make sure artists and creators have a large library of songs to use in their Shorts. As we expand Shorts, the library and number of partners will continue to grow.


Stay tuned for more creation tools rolling out in the future as we continue to build Shorts. 



Image of YouTube Shorts on mobile


Delivering a seamless viewing experience across YouTube


We know that creation is only one part of the Shorts experience. We also want to help people find Shorts to enjoy and help creators get discovered. We’ve introduced a row on the YouTube homepage especially for Shorts, have launched a new watch experience that lets you easily swipe vertically from one video to the next, and will soon add a Shorts tab on mobile that makes it easier for you to watch Shorts with a single tap.


We’re also exploring how to deepen your connection with Shorts content, creators, and artists you’re most interested in by integrating it with the YouTube you already know and love. For instance, if you hear a snippet of a song on Shorts, you can easily find the full song, watch the music video, or learn more about the artist —all on YouTube. And it works both ways. Tap the create button right from a video to make your own Short with that audio, or check out how others are using it on Shorts.


As more people create and watch Shorts, we expect that our systems will get even better, improving our ability to help you discover new content, trends, and creators you’ll love. 


Supporting mobile creators 


YouTube has helped an entire generation of creators turn their creativity into businesses and become the next generation media companies. Over the last three years, we’ve paid more than $30 billion to creators, artists, and media companies.


Shorts is a new way to watch and create on YouTube, so we’ve been taking a fresh look at what it means to monetise Shorts and reward creators for their content. We are deeply committed to supporting the next generation of mobile creators with Shorts, and are actively working on what monetisation options will look like in the future.


As our first step in this journey, we recently introduced the YouTube Shorts Fund, a $100M fund distributed over the course of 2021-2022. 


The Shorts beta is rolling out globally and will be available to everybody soon. We know that it will take us time to get this right, but we can't wait for you to try Shorts and help us build a first-class short-form video experience right on YouTube. 


Post Content Posted by YouTube Australia and New Zealand Team.

Google Play Points: a rewards program for the ways you Play

Since 2012, Google Play has been your place to find and enjoy apps, games, movies, TV shows, and books. More than 2 billion people in 190 countries use Google Play to discover blockbuster movies, apps that help you be more productive, and books that inspire imagination.


To show our appreciation, we created a rewards program called Google Play Points that lets you earn points and rewards for the ways you already use Google Play. Over the past two years, millions of people in Japan, South Korea, the US, Taiwan, Hong Kong, and Australia have joined the program. Starting this week, Google Play Points is launching in New Zealand. 


It’s free to join, and you can earn Play Points to use for special items and discounts in top games or for Google Play Credit to use on movies, books, games, and apps.



Play your way and earn points


With Google Play Points, you’ll earn points on everything you buy with Google Play, including in-app items, movies, books, subscriptions and more. Weekly points events can boost your earning rate on movies, books, and select games. 


Google Play Points has four levels, from Bronze to Platinum. Your level depends on how many points you’ve collected, and higher levels have perks like weekly prizes.



Redeem your Play Points how you’d like


We’re partnering with developers of some of the top apps and games on Google Play so that you can redeem points for special in-app items like characters, gems and more. You can also use Play Points for Google Play Credit and rent an award-winning movie or buy a best-selling audiobook. 



Join for free


Google Play Points will be available over the next week. It’s free to join, there is no recurring or monthly fee, and you’ll earn three times the Play Points on everything you buy your first week. To get started, visit Google Play. Tap menu, then Play Points. Learn more about Play Points--and get ready to earn points and rewards.



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2021 Computer Science Grants Awarded to New Zealand Educators

Now, more than ever, it’s important that we support Kiwi teachers and ensure they are equipped with the knowledge and resources they need to succeed. A recent survey of Kiwi teachers revealed that only 7% had the knowledge and skills to introduce computer science (CS) curriculum in the classroom. Understanding, creating and using technology are critical skills for all students and teachers, regardless of where in Aotearoa they live. 


Google’s Educator PD Grants program has been running in New Zealand since 2011 and, in that time, has trained over 20,000 teachers. The program aims to equip teachers through practical professional development workshops, with the skills and resources they need to confidently teach computational thinking and computer science concepts in new and exciting ways. 


The impact of PD Grants for Educators


One of the workshops to benefit from the grants is CS4HS


CS4HS workshops aim to support teachers to build their skills in STEM and digital technologies, to find creative ways to deliver lessons in the classroom and to tap into the enthusiasm that many students have for technology.


Dr Mahsa Mohaghegh is the organiser of CS4HS, which has received funding from Google since 2013. 


“The purpose of the conference is to upskill our valuable high school educators by presenting ideas to engage students with new technologies so students can be better equipped for the needs of twenty-first century learning and jobs,” Dr Mahsa says. “We have heard year after year from teachers how valuable the workshop is for them and for some it is the only professional development in the year.” 


We’re excited to announce the following 2021 CS Educator Grants Awardees, who, like Mahsa, will motivate and inspire educators around New Zealand.


2021 CS Educator Grants Funding Recipients in New Zealand



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2021 Computer Science Grants Awarded to New Zealand Educators

Now, more than ever, it’s important that we support Kiwi teachers and ensure they are equipped with the knowledge and resources they need to succeed. A recent survey of Kiwi teachers revealed that only 7% had the knowledge and skills to introduce computer science (CS) curriculum in the classroom. Understanding, creating and using technology are critical skills for all students and teachers, regardless of where in Aotearoa they live. 


Google’s Educator PD Grants program has been running in New Zealand since 2011 and, in that time, has trained over 20,000 teachers. The program aims to equip teachers through practical professional development workshops, with the skills and resources they need to confidently teach computational thinking and computer science concepts in new and exciting ways. 


The impact of PD Grants for Educators


One of the workshops to benefit from the grants is CS4HS


CS4HS workshops aim to support teachers to build their skills in STEM and digital technologies, to find creative ways to deliver lessons in the classroom and to tap into the enthusiasm that many students have for technology.


Dr Mahsa Mohaghegh is the organiser of CS4HS, which has received funding from Google since 2013. 


“The purpose of the conference is to upskill our valuable high school educators by presenting ideas to engage students with new technologies so students can be better equipped for the needs of twenty-first century learning and jobs,” Dr Mahsa says. “We have heard year after year from teachers how valuable the workshop is for them and for some it is the only professional development in the year.” 


We’re excited to announce the following 2021 CS Educator Grants Awardees, who, like Mahsa, will motivate and inspire educators around New Zealand.


2021 CS Educator Grants Funding Recipients in New Zealand



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Helping Kiwis with the digital skills needed now, and in the future

Video: CS Unplugged in a New Zealand classroom

Teaching students computer science without a computer. Reaching offline Senior citizens learning how to connect during a national lockdown. Helping small business owners get their business online.


For many years we’ve been working to ensure Kiwis get the digital skills they need to succeed in our increasingly online world. This is a necessary task, as research shows that by 2025 as many as 149 million new digital technology jobs are expected to be created worldwide. 


Released today, our 2020 Community Engagement Report which has been compiled by Social Ventures Australia, highlights the ways in which communities across Aotearoa such as students and teachers, small businesses have built digital capabilities and confidence - with support from Google.


Innovative Digital Skills Programmes

We’re proud of the programmes we’ve been running and supporting, aimed at helping Kiwis acquire new skills to succeed in an increasingly digitised world. Many of our initiatives support marginalised or traditionally excluded groups such as Māori and Pasifika communities, women and older New Zealanders. 


Lifting educator’s capacity to teach Computer Science (CS) to build a future pipeline of talent is one of the key areas our skilling programmes are designed for. The Manaiakalani Education Trust’s Digital Fluency Intensive is designed to empower teachers in low decile schools to effectively and creatively teach CS. We’ve been supporting this programme since 2013, and studies show that after three years in a Manaiakalani school young people make up to two times the expected progress in a school year when compared with the national average. 


Resilient Home Grown Businesses

In order to support New Zealand’s economic recovery, we’re helping small businesses, the nonprofit sector and Aotearoa’s newsrooms to harness the benefits of technologies. Local business consultancy The Icehouse received funds via Youth Business International’s Covid-19 Rapid Response and Recovery initiative funded by Google.org, Google’s philanthropic arm, to provide guidance and emergency relief to Kiwi entrepreneurs impacted by COVID-19 and they focussed on supporting small businesses run by women, young people and migrants which secured 280 jobs. 


Last year 76 local news organisations across New Zealand and the Pacific received emergency relief from the Google News Initiative, because we saw it as critical to support local reporting during a crisis. And 78% of nonprofit organisations rated Google’s products as critical or important to their organisation during 2020, playing a critical role in adapting or changing their outreach programmes, showing the impact of Google for Nonprofits.


Support to Address COVID-19

Throughout the COVID-19 pandemic we worked closely with the New Zealand Government, by mobilising resources across Search, Maps and YouTube, to drive unified action and support for the national COVID-19 response. The donation of NZ$8.5 million of Google Ads – to the New Zealand Government, not-for-profits and small businesses – helped authorities to elevate critical information and trustworthy resources and ensured Kiwis could easily find information they needed.


With the increasing speed at which Kiwis are accessing information, the role of digitisation should not decrease the quality, especially in times of need. We know that the spread of misinformation erodes public trust in news, and government for example, so we’ve continued to work in partnerships to help communities find the latest health information about COVID-19 when Kiwis need it most. 


We’ll continue to find unique and impactful ways to support New Zealanders in their digitisation, so that people around New Zealand – whether they are students, businesses, not-for-profits, educators, researchers or creators – are able to not just survive but thrive in the digital world. 


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