Today we’re releasing an update to the Display & Video 360 API that primarily adds full support for managing custom bidding algorithms and their scripts. The update includes the following features:

• Functions to create new and update existing CustomBiddingAlgorithms.
• The ability to upload scripts through the process of retrieving an available resource location and then uploading the file to that location.
• A new customBiddingAlgorithms.scripts service to retrieve and create CustomBiddingScripts.
• Added support for the newest SDF version, v5.4, through the addition of an SdfVersion enum value.

More detailed information about this update can be found in the Display & Video 360 API release notes.

Before using these new features, make sure to update your client library to the latest version. We have also updated our Managing Line Items guide to include a page describing the full process of implementing a custom bidding strategy using the Display & Video 360 API.

If you run into issues or need help with these new features or samples, please contact us using our support contact form.
- Trevor Mulchay, Display & Video 360 API Team