We are excited to announce that Professor and Student Registrations for the 2016 Google Online Marketing Challenge (GOMC 2016) are now open.

The Google Online Marketing Challenge, now in its ninth year, is an annual global online marketing competition for students from higher education institutions around the world. Student teams develop and run an online advertising campaign using Google AdWords and/or Google+ for a real business or non-profit organization of their choice, using a US $250 budget provided by Google. An independent GOMC Panel of Academics, along with our own team, review the campaigns and select winning teams based on the success of their campaign and the quality of their competition reports.
Why GOMC?
  • GOMC provides a unique, hands-on learning experience by integrating a real-world business partner and budget into the classroom.
  • Students get a chance to support their local community by working with a non-profit, and the opportunity to win donations from a total pool of US $30,000.
  • GOMC enables professors to provide their students with an engaging and innovative in-class experience, which provides real-world impact and grading material.
  • Great prizes for global and regional winners of the challenge, including trips to Google offices, digital devices and more.

To learn about the impact of the GOMC, check out this video.

What’s next?
In order for a student team to participate in the competition, they need to have their professor register first. Professors can register from January 26th until April 6th, 2016, and students can register from January 26th until April 20th, 2016.

For more information, please visit www.google.com/onlinechallenge. To stay informed about GOMC, add our Google+ Page to your circles: google.com/+googleonlinemarketingchallenge.

Here’s your chance to make a global impact!

The Google Online Marketing Challenge Team