Upgrade to the Google Ads API from the AdWords API by April 27, 2022

If you are a developer currently using the AdWords API, you need to upgrade to the Google Ads API by April 27, 2022. On that date, the AdWords API will sunset and requests to the AdWords API will fail. With Google Ads API v7, we reached feature parity with the AdWords API making it possible for all developers to upgrade with a few exceptions listed at the top of the Migrating Features guide.

With the Google Ads API, you’ll see faster rollouts of new features and updates for tools like recommendations, asset management, and new ad types. We’ve also made improvements to existing features like Keyword Planner, change history, and billing. This provides more features to manage your campaigns and increases overall productivity.

Where do I start?
Any developers applying for a new developer token after today will only be given access to the Google Ads API. The following are useful resources for new API users: Existing AdWords API developers should start upgrading. Here are some resources to get started: Where can I get support?
If you have questions while you’re upgrading, please reach out to us on the forum or at [email protected].