Minimum purchase price for apps on Google Play reduced in India

India continues to be a major growth opportunity for developers to reach new users on Google Play. We’ve heard feedback from you — our global developer community — that you’d like more flexibility when choosing how much to charge for your apps and games in India.

Starting today, developers can reduce the price of their premium titles and in-app products, to as low as Rs. 10.

You can lower the price of your apps and games right away by visiting the Google Play Developer Console and clicking on “Pricing & Distribution” or “In-app Products” on the left menu.

We hope this additional lower price tier will allow you to reach more users in India and help you continue to build successful businesses on Google Play.

Posted by Alistair Pott, Product Manager, Google Play