During the Hangout, we talked about how to link AdWords and Analytics so that you can view Analytics data in AdWords and view AdWords data in Analytics. To further differentiate yourself in the marketplace, we talked about how to use bounce rates and other important Analytics data to optimize your AdWords account. Lastly, we looked at how to important goals from Analytics into AdWords.
To watch the full 23-minute Hangout on Air, visit the Google Business YouTube channel.
To learn more about Analytics, visit our AdWords Help Center, visit our Analytics Help Center, or call us at 866-2-GOOGLE if you already have an AdWords account.