For more than a year, we’ve been adding support for new video and audio formats on YouTube like 360-degree video, VR video and Spatial Audio. These were the first steps on our way toward a truly immersive video experience, and now we're taking another one with the YouTube VR app for Daydream, Google's platform for high-quality mobile virtual reality, announced today at Google I/O.
We’re creating the YouTube VR app to provide an easier, more immersive way to find and experience virtual reality content on YouTube. It also comes with all the YouTube features you already love, like voice search, discovery, and playlists, all personalized for you, so you can experience the world's largest collection of VR videos in a whole new way.
And thanks to the big, early bet we made on 360-degree and 3-D video, you will be able to see all of YouTube’s content on the app—everything from classic 16x9 videos to 360-degree footage to cutting-edge VR experiences in full 3-D. Whether you want a front row seat to your favorite concert, access to the best museums in the world, or a midday break from work watching your favorite YouTube creator, YouTube VR will have it all.
To bring even more great VR content onto YouTube, we’ve been working with some amazing creators to experiment with new formats that offer a wide range of virtual experiences. We’re already collaborating with the NBA, BuzzFeed and Tastemade to explore new ways of storytelling in virtual environments that will provide valuable lessons about the way creators and viewers interact with VR video. Stay tuned!
We’ve also been working with camera partners to make Jump-ready cameras, such as the GoPro Odyssey, available to creators, to help make the production of VR video more accessible. And today, we’re officially launching our Jump program at the YouTube Spaces in L.A. and NYC and we will it bring to all YouTube Space locations around the globe soon.
We’re just beginning to understand what a truly immersive VR experience can bring to fans of YouTube, but we’re looking forward to making that future a (virtual) reality.
Kurt Wilms, Senior Product Manager, YouTube Virtual Reality, recently watched "Insane 360 video of close-range tornado near Wray, CO yesterday!"