What’s changing
With this launch, you can upload an image into Google Vids and input a prompt to convert the image into a high quality eight-second video with sound. This experience uses Veo 3 to create dynamic and engaging content effortlessly by transforming product photography, logos, and more from static shots to engaging short videos based on your instructions.
Convert a product image into a dynamic video
Image:
Text prompt used to animate the image: “Camera stays focused on the bag of coffee as a woman walks into frame holding a cup of coffee.”
Video:
Animate an image to create an intro/outro scene
Image:
Text prompt used to animate the image: "Panning shot as more workers wearing safety vests walk into the foreground."
Video:
Getting started
- Admins: This feature will be ON by default for all users that can use Vids. Learn more about turning Vids on or off for users.
- End users: To use this feature, open the right sidebar in Google Vids and select Generate > Upload image. Use our Help Center to learn about using AI to generate video clips in Google Vids.
Rollout pace
- Rapid Release domains: Gradual rollout (up to 15 days for feature visibility) starting on August 27, 2025
- Scheduled Release domains: Full rollout (1–3 days for feature visibility) starting on September 16, 2025.
Availability
Regions:
- For now, the ability to generate a video from an image is not available in the European Economic Area, Switzerland, or the United Kingdom.
Available for Google Workspace:
- Business Starter**, Standard and Plus
- Enterprise Starter**, Standard and Plus
- Essentials, Enterprise Essentials and Enterprise Essentials Plus
- Nonprofits**
- Gemini Education or Gemini Education Premium add-on
- Customers with a Gemini Business*, Gemini Enterprise* add-on
Also available to:
- Google AI Pro and Ultra
*As of January 15, 2025, we’re no longer offering the Gemini Business and Gemini Enterprise add-ons for sale. Please refer to this announcement for more details.
**For a limited time, at least through May 31st, 2026, Business Starter, Enterprise Starter and Nonprofit accounts can access generative AI features in Vids. Learn about Google Vids availability.