Tag Archives: SEO

Video Series for New Webmasters: Search for Beginners!

We are excited to introduce our newest video series: “Search For Beginners”! The series was created primarily to help new webmasters. It is also for anyone with an interest in Search or anyone who is still learning about the Web and how to manage their online presence.

We love to see the webmaster community grow! Every day, there are countless new webmasters who are taking the first steps in learning how Search works, and how to make their websites perform well and discoverable on Search. We understand that it sometimes can be challenging or even overwhelming to start with our existing content without some prior knowledge or basic understandings of the Web. We find our basic videos in our YouTube channels to be the ones with the most views. At the same time, advanced webmasters also see the need for content that can be sent to clients or stakeholders to help explain important concepts in managing an online presence.

We want to help all webmasters succeed, regardless of whether you have been managing websites for many years or you’ve just started out yesterday. We want to do more to help the new webmasters and this video series will hopefully help us achieve that.

Introduction to the series:

Episode 1:

The “Search For Beginners” video series covers basic online presence topics ranging from ‘Do you need a website?’, ‘What are the goals for your website?’ to more organic search-related topics such as ‘How does Google Search work?’, ‘How to change description line’, or ‘How to change wrong address information on Google’. Actually, we get asked these questions frequently in forums, social channels and at events around the world! The videos are fully animated. The videos are in English with subtitles available in Spanish, Portuguese, Korean, Chinese, Indonesian, Italian, Japanese, and English. We are working on more, so please stay tuned!

And if you consider yourself a more experienced user, please feel free to use these videos to support your pitches or explaining things to your clients. If you want to share any ideas or learnings, please leave them in the comment section in each video so that others can benefit from your knowledge and experience.

Follow us on Twitter and subscribe on YouTube for the upcoming videos! We will be adding new videos in this series to this playlist about every two weeks!

Video Series for New Webmasters: Search for Beginners!

We are excited to introduce our newest video series: “Search For Beginners”! The series was created primarily to help new webmasters. It is also for anyone with an interest in Search or anyone who is still learning about the Web and how to manage their online presence.

We love to see the webmaster community grow! Every day, there are countless new webmasters who are taking the first steps in learning how Search works, and how to make their websites perform well and discoverable on Search. We understand that it sometimes can be challenging or even overwhelming to start with our existing content without some prior knowledge or basic understandings of the Web. We find our basic videos in our YouTube channels to be the ones with the most views. At the same time, advanced webmasters also see the need for content that can be sent to clients or stakeholders to help explain important concepts in managing an online presence.

We want to help all webmasters succeed, regardless of whether you have been managing websites for many years or you’ve just started out yesterday. We want to do more to help the new webmasters and this video series will hopefully help us achieve that.

Introduction to the series:

Episode 1:

The “Search For Beginners” video series covers basic online presence topics ranging from ‘Do you need a website?’, ‘What are the goals for your website?’ to more organic search-related topics such as ‘How does Google Search work?’, ‘How to change description line’, or ‘How to change wrong address information on Google’. Actually, we get asked these questions frequently in forums, social channels and at events around the world! The videos are fully animated. The videos are in English with subtitles available in Spanish, Portuguese, Korean, Chinese, Indonesian, Italian, Japanese, and English. We are working on more, so please stay tuned!

And if you consider yourself a more experienced user, please feel free to use these videos to support your pitches or explaining things to your clients. If you want to share any ideas or learnings, please leave them in the comment section in each video so that others can benefit from your knowledge and experience.

Follow us on Twitter and subscribe on YouTube for the upcoming videos! We will be adding new videos in this series to this playlist about every two weeks!

Customize your posts with permalinks

Earlier this year we introduced a suite of new SEO features that help ensure your blog, posts, and images are accurately indexed so they appear correctly in search results. Today we’re happy to introduce another feature that enables you to more effectively customize your search preferences - custom permalinks.

When you write a post, Blogger automatically generates a permalink based on the title of the post. Until now, blog authors have had no control of the permalink. Custom permalinks give you more control of your blog and posts. These new custom links also provide readers with more information about your post when scanning search results.

If you prefer to use a custom permalink, you can do so via the “Permalink” option in the Post Settings box. 



To create your own URL for a specific post, simply select “Custom URL”, and enter your new URL in the field below. If you wrote the post in June of 2012, your new URL will look like this:


The bolded area is the portion of the URL that is customizable.

If the custom permalink you entered already exists, Blogger will attempt find a free one for you.

At present, the characters allowed in a custom URL are limited to: a-z, A-Z, 0-1. The only special characters available are underscore, dash, and period.

Click here to read more about custom permalinks in the Blogger Help Center.

Happy blogging!

Source: Blogger Buzz


Customize your search preferences

Hi Bloggers.

Ensuring that your blog, posts, and images are accurately indexed so they appear correctly in search results is valuable. Today we introduced a suite of new features that enable you to more effectively customize your search preferences. Managing how your blog is viewed by search engines is an important aspect of maintaining a healthy blog, regardless of whether you’re new to blogging, or a seasoned veteran.

Here’s an overview of what we added:

The first thing you’ll notice is a new “Search preferences” option under the “Settings” tab.

Clicking it will display three sub-sections: Meta Tags, Errors and Redirections, and Crawlers and Indexing. When enabled, some of these features, such as Search Description and Custom robots header tags will also appear in the “Post settings” area of Blogger's post editor as well. For example, if you elect to create a Search Description, you may do so for your blog, and/or individual posts.



Also available is the ability to add a custom “Page Not Found” (eg. a “404”) message, and Custom Redirects for pages on your blog.
While most of the new features are located in the Settings tab, a few others can be found in the post editor. For example, we’ve introduced the ability to incorporate “alt” and “title” tags to images in your post.


Last but not least, you’ll also find a “rel=nofollow” link attribute in the link tool. Checking this box means that you don’t want this link to be considered when web crawlers are searching for information they’ll use to index your page.
While most of these features are easy to understand and use, others, such as custom robots header tags are geared toward advanced users only, hence the warning message:
Before diving in, I would encourage a quick read through the Help Center articles. They’re comprehensive, and do a great job translating some technical concepts to the layperson.


We hope you enjoy the new features. It’s all part of our effort to bring you a much improved and modernized Blogger. Next week, we’ll be holding a Hangout on our Google+ page to talk with you about your experience with these features and answer your questions. Follow us on +Blogger for details.


Happy blogging!



Bruce Polderman, Product Manager

Source: Blogger Buzz