Tag Archives: Other Google products

AMP your content: A preview of AMP’d results in Search

Cross-posted from the Webmaster Central blog

It's 2016 and it's hard to believe that browsing the web on a mobile phone can still feel so slow with users abandoning sites that just don't load quickly. To us -- and many in the industry -- it was clear that something needed to change. That was why we started working with the Accelerated Mobile Pages Project, an open source initiative to improve the mobile web experience for everyone.

Less than six months ago, we started sending people to AMP pages in the “Top stories” section of the Google Search Results page on mobile phones. Since then, we’ve seen incredible global adoption of AMP that has gone beyond the news industry to include e-commerce, entertainment, travel, recipe sites and so on. To date we have more than 150 million AMP docs in our index, with over 4 million new ones being added every week. As a result, today we’re sharing an early preview of our expanded AMP support across the entire search results page --not just the “Top stories” section.

To clarify, this is not a ranking change for sites. As a result of the growth of AMP beyond publishers, we wanted to make it easier for people to access this faster experience. The preview shows an experience where web results that that have AMP versions are labeled with The AMP Logo. When you tap on these results, you will be directed to the corresponding AMP page within the AMP viewer. 

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AMP in Search Preview

Try it out for yourself on your mobile device by navigating to g.co/ampdemo. Once you’re in the demo, search for something like “french toast recipe” or music lyrics by your favorite artist to experience how AMP can provide a speedier reading experience on the mobile web. The “Who” page on AMPProject.org has a flavor of some of the sites already creating AMP content.

We’re starting with a preview to get feedback from users, developers and sites so that we can create a better Search experience when we make this feature more broadly available later this year. In addition, we want to give everyone who might be interested in “AMPing up” their content enough time to learn how to implement AMP and to see how their content appears in the demo. And beyond developing AMP pages, we invite everyone to get involved and contribute to the AMP Project.

We can’t wait to hear from you as we work together to speed up the web. And as always, if you have any questions, please visit our webmaster forums.

Posted by Nick Zukoski, Software Engineer

Source: Inside AdSense

New year with new opportunities

What’s your New Year's resolution for 2016? If it’s doing what you love while earning money, you can start turning your passion into profit by signing up for AdSense and earning money from your content.  For more information, see our site or hear from our publishers.

If you already have an AdSense account, consider the following alternatives to earn money online:
  • Google Consumer Surveys: Earn incremental revenue beyond ads each time visitors complete short, user-friendly surveys in exchange for access to your content.
  • Google Contributor: With Contributor, anyone can pay a monthly subscription to see fewer ads across the Web. Each time an ad is removed on your site, a thank-you message appears in its place and Contributor helps to fund your content.
  • Google AdMob: If you have an app, you can gain insights about your users, drive more in-app purchases, and maximize your ad revenue with AdMob. 
Happy New Year and see you online!

Google AdSense Team

Source: Inside AdSense

We heart Contributor: Here’s why you will too

You might have heard about Contributor through recent posts from the Google team, publishers, and the press. Today we want to share more about the product and provide you an easy way to promote this new revenue source to your site visitors.

Think about your own experience surfing the web. Are there publishers whose content you particularly love and keep going back to? Do you wish you could support these publishers, but see fewer ads? We’ve learned that users want an option to directly support the open web and the people who make it hum with great content, while also seeing fewer ads.

We understand that as a publisher your most pressing concerns are keeping your users happy and generating revenue to support your business. Contributor presents a new option to meet both of these goals.

Here’s how it works
With Contributor, users pick a monthly contribution level (of $2, $5, or $10) and those funds are used to pay for the sites they visit.
By choosing to contribute to publishers, users essentially participate in the ad auction. If the user’s bid wins, no ad is shown, but you’ll get paid by Google as you normally do when ads are served.

Help spread the word
Let your visitors know about Contributor by putting a customized Contributor badge on your site.
Find out how and learn about more ways you can help spread the word here. And if you’re interested in seeing how it works, try Contributor for yourself.

Posted by David Stanke
Contributor Product Manager

Source: Inside AdSense