Tag Archives: Game Development

#WeArePlay | 4 stories of founders building apps for the LGBTQIA+ community

Posted by Robbie McLachlan, Developer Marketing

#WeArePlay celebrates the inspiring journeys of people behind apps and games on Google Play. In honor of Pride Month, we are highlighting founders who have built tools to empower the LGBTQIA+ community. From dating apps to mental health tools, to storytelling platforms - these founders are paving the way for more inclusive technology.


npckc is a game creator from Kanto, Japan whose stories portray the trans experience

npckc – Game Creator, Kanto, Japan

Born in Hong Kong and raised in Canada, npckc is a trilingual translator based in Japan. A self-taught programmer, they create games that feature stories and characters which are often from marginalized communities. One such game is "one night, hot springs" where players follow Haru, a trans woman, as she embarks on a visit to the hot springs. Players have praised the game's realistic portrayal of trans experiences and the relaxing music composed by npckc's partner, sdhizumi. As a finalist in Google Play's Indie Games Festival in Japan, they hope to attend more gaming conventions to connect with fellow developers in person.


Anshul and Rohan from Mumbai, India built a mental health support app geared to the LGBTQIA+ community’s needs

Anshul and Rohan – App Creators, Mumbai, India

After Anshul returned to India from London, he met Rohan and the pair bonded over their mental health struggles. Together they shared a dream; to create something in the wellness space. This became Evolve, an app with guided meditations, breathing exercises, and daily affirmations. When the pandemic hit, the pair saw first-hand how underserved the LGBTQIA+ community was in mental health support. For Rohan, who identifies as a gay man, this realization hit close to home. Together, Anshul and Rohan redeveloped Evolve towards the LGBTQIA+ community’s specific needs - building a safe space where users can share their experiences, seek mentorship, and build a supportive community.


BáiYù from Indiana, U.S. created a platform to publish authentic, queer visual novels and indie games

BáiYù – Game Creator, Indiana, USA

Queer developer BáiYù loves writing stories, and started making games at age 16. Part of a game-development community, BáiYù wanted an affordable way to help get their creations out. So they set up Project Ensō, publishing queer visual novels and narrative indie games. With 10 titles on Google Play, BáiYù supports other developers from under-represented groups to share their own authentic stories on Project Ensō, even polishing their games before release. The most popular title on Project Ensō is “Yearning: A Gay Story”, in which gamers play a newly-out gay man navigating his freshman year of college. BáiYù's efforts have had a profound impact on players, with many sharing how these games have positively transformed their lives.


Alex and Jake from Nevada, U.S. built an inclusive dating app and social community for everyone

BáiYù – Game Creator, Indiana, USA

Alex and Jake grew up in an environment that didn’t accept the LGBTQIA+ community. They started building apps together after a mutual friend introduced them. When they realized that queer people were looking for a platform that offered support and meaningful connections, they created Taimi. Taimi is not just a dating app for LGBTQIA+ people; it's also a social network where they can bond, build community, and feel safe. Alex and Jake are also proud to partner with NGOs that provide mental health support for the community.


Discover more stories of app and game creators in #WeArePlay.



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#WeArePlay | Meet the people creating apps and games in Australia

Posted by Robbie McLachlan – Developer Marketing

Last year #WeArePlay went on a virtual tour of India, Europe and Japan to spotlight the stories of app and game founders. Today, we’re continuing our tour across the world with our next stop: Australia

From an app helping people during natural disasters to a game promoting wellbeing through houseplants, meet the 50 apps and games companies building growing businesses on Google Play.

Let’s take a quick road trip across the territories.

Tristen's app gives accurate information to people during natural disasters

Tristen, founder of Disaster Science
Tristen, founder of Disaster Science

Meet Tristen from Canberra, founder of Disaster Science. When Tristen was stranded by a bushfire with friends during a holiday, he realized the need to have accurate information in a crisis situation. Moved to help others, he leveraged his software development skills to create his app, Bushfire.io. It collects data from multiple sources to give people an overview of fires, floods, road closures, and vital weather updates.

He has recently added real-time satellite imagery and has plans to expand further internationally, with coverage of region-specific events like cyclones, earthquakes, evacuations and heat warnings.


Christine and Lauren's promotes wellbeing through houseplants

Christine and Lauren, co-founders of Kinder World
Christine and Lauren, co-founders of Kinder World

Friends Christine and Lauren from Melbourne co-founded gaming company Kinder World. As a child, Lauren used video games to soothe the pain of her chronic ear infections. That was how she discovered they could be a healing experience for people—a sentiment she dedicated her career to. She partnered with engineer Christina to make Kinder World: Cozy Plants.

In the game, players enter the comforting, botanical world of houseplants, home decoration, steaming hot coffee, and freshly baked cookies. Since going viral on several social media platforms, the app has seen huge growth.


Kathryn's app helps reduce stress and anxiety in children

Kathryn, founder of Courageous Kids
Kathryn, founder of Courageous Kids

Kathryn from Melbourne is the founder of Courageous Kids. When Kathryn's son was anxious and fearful whenever she dropped him off at school, as a doctor, her instincts for early intervention kicked in. She sought advice from pediatric colleagues to create stories to explain his day, making him the main character. Friends in a similar situation began to ask her for advice and use the stories for their own children so she created Courageous Kids.

A library of real-world stories for parents to personalize, Courageous Kids helps children to visualize their day and manage their expectations. Her app has become popular among families of sensitive and autistic children, and Kathryn is now working with preschools to give even more kids the tools to feel confident.


Discover more #WeArePlay stories from Australia, and stories from across the globe.



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#WeArePlay | How Zülal is using AI to help people with low vision

Posted by Leticia Lago – Developer Marketing

Born in Istanbul, Türkiye with limited sight, Zülal has been a power-user of visual assistive technologies since the age of 4. When she lost her sight completely at 10 years old, she found herself reliant on technology to help her see and experience the world around her.

Today, Zülal is the founder of FYE, her solution to the issues she found with other visual assistive technologies. The app empowers people with low vision to be inspired by the world around them. Employing a team of 4, she heads up technological development and user experience for the app.

Zülal shared her story in our latest film for #WeArePlay, which celebrates people around the world building apps and games. She shared her journey from uploading pictures of her parents to a computer to get descriptions of them as a child, to developing her own visual assistive app. Find out what’s next for Zülal and how she is using AI to help people like herself.

Tell us more about the inspiration behind FYE.

Today, there are around 330 million people with severe to moderate visual impairment. Visual assistive technology is life-changing for these people, giving them back a sense of independence and a connection to the world around them. I’m a poet and composer, and in order to create I needed this tech so that I could see and describe the world around me. Before developing FYE, the visual assistive technology I was relying on was falling short. I wanted to take back control. I didn’t want to sit back, wait and see what technology could do for me - I wanted to harness its power. So I did.

Why was it important for you to build FYE?

I never wanted to be limited by having low vision. I’ve always thought, how can I make this better? How can I make my life better? I want to do everything, because I can. I really believe that there’s nothing I can’t do. There’s nothing WE can’t do. Having a founder like me lead the way in visual assistive technology illustrates just that. We’re taking back control of how we experience the world around us.

What’s different about FYE?

With our app, I believe our audience can really see the world again. It uses a combination of AI and human input to describe the world around them to our users. It incorporates an AI model trained on a dataset of over 15 million data points, so it really encompasses all the varying factors that make up the world of everyday visual experiences. The aim was to have descriptions as vivid as if I was describing my surroundings myself. It’s the small details that make a big difference.

What’s next for your app?

We already have personalized AI outputs so the user can create different AI assistants to suit different situations. You can use it to work across the internet as you’re browsing or shopping. I use it a lot for cooking - where the AI can adapt and learn to suit any situation. We are also collaborating with places where people with low vision might struggle, like the metro and the airport. We’ve built in AI outputs in collaboration with these spaces so that anyone using our app will be able to navigate those spaces with confidence. I’m currently working on evolving From Your Eyes as an organization, reimagining the app as one element of the organization under the new name FYE. Next, we’re exploring integrations with smart glasses and watches to bring our app to wearables.

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#WeArePlay | Meet the founders changing women’s lives: Women’s History Month Stories

Posted by Leticia Lago – Developer Marketing

In celebration of Women’s History month, we’re celebrating the founders behind groundbreaking apps and games from around the world - made by women or for women. Let's discover four of my favorites in this latest batch of nine #WeArePlay stories.


Múkami Kinoti Kimotho

Royelles Revolution / Royelles Revolution: Gaming For Girls (USA)

Múkami Kinoti Kimotho – Royelles Revolution / Royelles- Gaming For Girls | USA

Múkami's journey began when she noticed the lack of representation for girls in the gaming industry. Determined to change this narrative, she created Royelles, a game designed to inspire girls and non-binary people to pursue careers in STEAM (science, technology, engineering, art, math) fields. The game is anchored in fierce female avatars like the real life NASA scientist Mara who voices a character. Royelles is revolutionizing the gaming landscape and empowering the next generation of innovators. Múkami's excited to release more gamified stories and learning modules, and a range of extended reality and AI-powered avatars based on the game’s characters.

"If we're going to effectively educate Gen Z and Gen Alpha, we have to meet them in the metaverse and leverage gamified play as a means of driving education, awareness, inspiration and empowerment.” 

- Múkami

Leonika Sari Njoto Boedioetomo

Reblood: Blood Services App (Indonesia)

Leonika Sari Njoto Boedioetomo – Reblood / Blood Services App | Indonesia

When her university friend needed an urgent blood transfusion but discovered there was none available in the blood bank, Leonika became aware of the blood donation shortage in Indonesia. Her mission to address this led her to create Reblood, an app connecting blood donors with those in need. With over 140,000 blood donations facilitated to date, Reblood is not only saving lives but also promoting healthier lifestyles with a recently added feature that allows people to find the most affordable medical checkups.

“Our goal is to save more lives by raising awareness of blood donation in Indonesia and promoting healthier lifestyles for blood donors.” 

- Leonika

Luciane Antunes dos Santos and Renato Hélio Rauber

CARSUL / Car Sul: Urban Mobility App (Brazil)

Luciane Antunes dos Santos and Renato Hélio Rauber – Car Sul: Urban Mobility App | Brazil

Luciane was devastated when she lost her son in a car accident. Her and her husband Renato's loss led them to develop Carsul, an urban mobility app prioritizing safety and security. By providing safe transportation options and partnering with government health programs to chauffeur patients long distances to larger hospitals, Carsul is not only preventing accidents but also saving lives. Luciane and Renato's dedication to protecting others from the pain they've experienced is ongoing and they plan to expand to more cities in Brazil.

“Carsul was born from this story of loss, inspiring me to protect other lives. Redefining myself in this way is very rewarding.” 

- Luciane

Diariata (Diata) N'Diaye

Resonantes / App-Elles: Safety App for Women (France)

Diariata (Diata) N'Diaye – Resonantes /App-Elles: Safety App for Women | France

After hearing the stories of young people who had experienced abuse that was similar to her own, Spoken word artist Diata developed App-Elles – an app that allows women to send alerts when they're in danger. By connecting users with support networks and professional services, App-Elles is empowering women to reclaim their safety and seek help when needed.Diata also runs writing and recording workshops to help victims overcome their experiences with violence and has plans to expand her app with the introduction of a discreet wearable that sends out alerts.

“I realized from my work on the ground that there were victims of violence who needed help and support systems. This was my inspiration to create App-Elles." 

- Diata


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Meet the class of 2024 for Google Play’s Indie Games Accelerator

Posted by Leticia Lago – Developer Marketing

Today, we’re excited to reveal Google Play’s Indie Games Accelerator class of 2024.

Selected game studios from around the world will take part in the 10-week accelerator designed to take their businesses to the next level on Google Play. The program includes:

    • A series of online masterclasses, talks and gaming workshops hosted by industry leaders
    • Mentorship sessions covering a broad variety of topics including technical development, gameplay and team leadership
    • Access to gaming experts from Google and leading studios

Due to the number of impressive applications, we’ve doubled this year’s class size from 30 to 60 studios. Without further ado, meet the class of 2024 and join us in congratulating them!

moving image of IGA winners class 2024

Americas

Logisk Studio
Attu
Sprocket Games
Blu Studios
Highpoint Games
D20 Studios
Supernova Games
Cafund
ó Creative Studio
Hyperthought Games Inc.
North Star Digital Studios
Theia Studios
Aurecas Games
Mana Burn
67 Bits
Retora Games
Ocarina Studios
WonderLegend Games
EiP Game Studio
Asia Pacific

CLOVER-FI Games
Crimzen Red Studios
QueseraGames Co., Ltd.
Gonggamore Contents Inc.
ONDOT INC
LiberalDust
Studio Boxcat
Whoyaho Corp.
Blackhammer
Algorocks
Own Games 
Kudos Games
Appspace Solutions
Lentera Nusantara
Dunali Games
Hexpion
Dreams Studio
Panthera Studio
Lunarite Studio
Npckc
ONDI Games
Playdew
Niku Games Studio
Avian Hearts Studios Pvt. Ltd
WASD Interactive
Europe, Middle East & Africa

First Pick Studios
Pank0
Big Loop Studios
BaldrickSoft
RPG games
Airapport
Post Physical
WALKME MOBILE SOLUTIONS
Iteration One
Veryo Studios
Monster League
TERAHYPE
3Hills
Gravity Code
Torpor Games
Nordic Stone Studio
TruePlayers
Pineapple on Pizza Studios

Congratulations again to all the founders selected; we can’t wait to see your games grow on our platform.

We’re committed to helping app and game businesses of all sizes reach their full potential. Discover more about Google Play’s programs, resources and tools for indie games developers.

#WeArePlay | Meet Steven from Indonesia. More stories from around the world.

Posted by Leticia Lago, Developer Marketing

As we bid farewell to 2023, we're excited to unveil our last #WeArePlay blog post of the year. From Lisbon to Dubai, let’s meet the creators behind the game-changing apps supporting communities, bringing innovation and joy to people.



We’re starting off in Indonesia, where Steven remembers his pocket money quickly running out while traveling around rural areas of Indonesia with his parents. Struck by how much more expensive food items were in the villages compared to Jakarta, he was inspired to create Super, providing more affordable goods outside the capital. The app allows shop owners to buy items stored locally and supply them to their communities at lower prices. It's helped boost the hyperlocal supply chain and raise living standards for rural populations. Steven is keen to point out that “it’s not just about entrepreneurship”, but “social impact”. He hopes to take Super even further and improve economic distribution across the whole of rural Indonesia.


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Next, we’re crossing the Java Sea to Singapore, where twin brothers – and marathon runners – Jeromy and Kenny decided to turn their passion for self-care into a journaling app. On Journey, people can log their daily thoughts and work towards their mental health and self-improvement goals using prompts. With the guidance of coaches, they can practice gratitude, record their ambitions, and learn about mindfulness and building self-confidence. “People tell us it helps them find time to invest in themselves and dedicate space to self-care”, says Jeromy. In the future, the pair want to bring in additional coaches to support even more people to achieve their wellness goals.


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Now we’re landing in the Middle East where former kindergarten friends Chris and Rene decided to use their experience being expats in Dubai to create a platform for connecting disparate communities across the city. On Hayi حي, locals can share information with their neighbors, find help within the community and connect with those living nearby. “Community is at the heart of everything we do and our goal is to have a positive effect”, says Chris. They’re currently working on creating groups for art and sport enthusiasts to encourage residents to bond over their interests. The pair are also dedicated to sustainability and plan on launching environmental projects, such as wide-scale city clean-ups.


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And finally, we’re off to Europe where Lisbon-based university chums Rita, João and Martim saw unexpected success. Initially, the trio created a recipe-sharing platform, SaveCook. When they launched its accompaniment, Super Save, however, which compared prices of recipe ingredients across different supermarkets, it exploded in popularity. With rising inflation, people were hugely thankful to the founders “for providing a major service” at such a crucial time. Next, they’re working on a barcode scanner that tells shoppers where they can buy cheaper versions of products “to help people save as much as they can.”

Discover more founder stories from across the globe in the #WeArePlay collection.



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#WeArePlay | Meet Steven from Indonesia. More stories from around the world

Posted by Leticia Lago, Developer Marketing

As we bid farewell to 2023, we're excited to unveil our last #WeArePlay blog post of the year. From Lisbon to Dubai, let’s meet the creators behind the game-changing apps supporting communities, bringing innovation and joy to people.



We’re starting off in Indonesia, where Steven remembers his pocket money quickly running out while traveling around rural areas of Indonesia with his parents. Struck by how much more expensive food items were in the villages compared to Jakarta, he was inspired to create Super, providing more affordable goods outside the capital. The app allows shop owners to buy items stored locally and supply them to their communities at lower prices. It's helped boost the hyperlocal supply chain and raise living standards for rural populations. Steven is keen to point out that “it’s not just about entrepreneurship”, but “social impact”. He hopes to take Super even further and improve economic distribution across the whole of rural Indonesia.

ALT TEXT

Next, we’re crossing the Java Sea to Singapore, where twin brothers – and marathon runners – Jeromy and Kenny decided to turn their passion for self-care into a journaling app. On Journey, people can log their daily thoughts and work towards their mental health and self-improvement goals using prompts. With the guidance of coaches, they can practice gratitude, record their ambitions, and learn about mindfulness and building self-confidence. “People tell us it helps them find time to invest in themselves and dedicate space to self-care”, says Jeromy. In the future, the pair want to bring in additional coaches to support even more people to achieve their wellness goals.

ALT TEXT

Now we’re landing in the Middle East where former kindergarten friends Chris and Rene decided to use their experience being expats in Dubai to create a platform for connecting disparate communities across the city. On Hayi حي, locals can share information with their neighbors, find help within the community and connect with those living nearby. “Community is at the heart of everything we do and our goal is to have a positive effect”, says Chris. They’re currently working on creating groups for art and sport enthusiasts to encourage residents to bond over their interests. The pair are also dedicated to sustainability and plan on launching environmental projects, such as wide-scale city clean-ups.

ALT TEXT

And finally, we’re off to Europe where Lisbon-based university chums Rita, João and Martim saw unexpected success. Initially, the trio created a recipe-sharing platform, SaveCook. When they launched its accompaniment, Super Save, however, which compared prices of recipe ingredients across different supermarkets, it exploded in popularity. With rising inflation, people were hugely thankful to the founders “for providing a major service” at such a crucial time. Next, they’re working on a barcode scanner that tells shoppers where they can buy cheaper versions of products “to help people save as much as they can.”

Discover more founder stories from across the globe in the #WeArePlay collection.



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#WeArePlay | Meet Geraldo from Utah. More stories from around the world.

Posted by Leticia Lago, Developer Marketing

Another month, another series of #WeArePlay stories from apps and games we all love. From a Salt Lake City-based music editing app to successful game studios from Indonesia, Uruguay and Türkiye - discover the inspiring founders behind them.

This time we’re starting in the US with Geraldo. Inspired by his mom’s studies in computer engineering, he decided to start his own tech company at just 16 years of age. But he was also a keen musician and merged both his passions in Moises, alongside childhood friend and co-founder Eddie. The app uses artificial intelligence to remove vocals and instruments from any song. Geraldo describes the process as like “getting a smoothie and removing only the banana” – complex, to say the least, but Moises makes it easy. He hopes “to democratize access to cutting edge audio tools for everyday musicians.”

#WeArePlay Diori & Agung MINIMO South Tangerang Indonesia g.co/play/weareplay Google Play

Next up, we’re crossing the Pacific over to Indonesia where colleagues and game enthusiasts Diori and Agung decided to collaborate outside of the office on their own independent project. This culminated in the launch of their studio, Minimo, with their most successful game, Mini Racing Adventures, accumulating over 38 million downloads to date. The pair channeled Agung’s passion for cars and mechanics into this particular release, but next they’re shifting genres and working on a new shooter game.

#WeArePlay Pablo & Gonzalo Ironhide Game Studio Montevideo Uruguay g.co/play/weareplay Google Play

Now we’re heading down to Uruguay where friends Pablo, Gonzalo and Alvaro had a dream of making games for a living and created Ironhide Game Studio in 2010, learning how to code for mobiles from scratch. As Pablo puts it: “Over the years we’ve realized that what we have is special, because we have the passion, but we also work really hard. This has allowed us to create something great.” Their popular title, Kingdom Rush: Tower Defence, is a strategy game set in a medieval settlement and chock-full of action-filled battles. Looking to the future, they’re hoping to branch into multiplayer games and expand their Kingdom Rush saga.

#WeArePlay Remi, Mithat, Rina, Fuat & Barkin SPYKE GAMES Instanbul Türkiye g.co/play/weareplay Google Play

And finally we’re crossing over to Europe to meet Rina. While working in private equity and meeting an array of business heads, she was inspired to pursue an entrepreneurial path herself. Seeing how popular gaming was becoming, Rina delved into creating titles for a Turkish audience. She struck gold with her first studio becoming a tech unicorn, and soon followed it up with Spyke Games, launched alongside her brother Remi and friends Mithat, Barkin and Fuat. Their title Tile Busters combine social multiplayer fun and skill-based puzzle solving. Soon, they’re releasing a follow-up, Blitz Busters, keeping their goal of being “great content developers creating games that people crave more of.”

Discover more global #WeArePlay stories and share your favorites.



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#WeArePlay | Meet Geraldo from Utah. More stories from around the world.

Posted by Leticia Lago, Developer Marketing

Another month, another series of #WeArePlay stories from apps and games we all love. From a Salt Lake City-based music editing app to successful game studios from Indonesia, Uruguay and Türkiye - discover the inspiring founders behind them.

This time we’re starting in the US with Geraldo. Inspired by his mom’s studies in computer engineering, he decided to start his own tech company at just 16 years of age. But he was also a keen musician and merged both his passions in Moises, alongside childhood friend and co-founder Eddie. The app uses artificial intelligence to remove vocals and instruments from any song. Geraldo describes the process as like “getting a smoothie and removing only the banana” – complex, to say the least, but Moises makes it easy. He hopes “to democratize access to cutting edge audio tools for everyday musicians.”

#WeArePlay Diori & Agung MINIMO South Tangerang Indonesia g.co/play/weareplay Google Play

Next up, we’re crossing the Pacific over to Indonesia where colleagues and game enthusiasts Diori and Agung decided to collaborate outside of the office on their own independent project. This culminated in the launch of their studio, Minimo, with their most successful game, Mini Racing Adventures, accumulating over 38 million downloads to date. The pair channeled Agung’s passion for cars and mechanics into this particular release, but next they’re shifting genres and working on a new shooter game.

#WeArePlay Pablo & Gonzalo Ironhide Game Studio Montevideo Uruguay g.co/play/weareplay Google Play

Now we’re heading down to Uruguay where friends Pablo, Gonzalo and Alvaro had a dream of making games for a living and created Ironhide Game Studio in 2010, learning how to code for mobiles from scratch. As Pablo puts it: “Over the years we’ve realized that what we have is special, because we have the passion, but we also work really hard. This has allowed us to create something great.” Their popular title, Kingdom Rush: Tower Defence, is a strategy game set in a medieval settlement and chock-full of action-filled battles. Looking to the future, they’re hoping to branch into multiplayer games and expand their Kingdom Rush saga.

#WeArePlay Remi, Mithat, Rina, Fuat & Barkin SPYKE GAMES Instanbul Türkiye g.co/play/weareplay Google Play

And finally we’re crossing over to Europe to meet Rina. While working in private equity and meeting an array of business heads, she was inspired to pursue an entrepreneurial path herself. Seeing how popular gaming was becoming, Rina delved into creating titles for a Turkish audience. She struck gold with her first studio becoming a tech unicorn, and soon followed it up with Spyke Games, launched alongside her brother Remi and friends Mithat, Barkin and Fuat. Their title Tile Busters combine social multiplayer fun and skill-based puzzle solving. Soon, they’re releasing a follow-up, Blitz Busters, keeping their goal of being “great content developers creating games that people crave more of.”

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Grow your game on Google Play with the Indie Games Accelerator – submissions now open

Posted by Leticia Lago, Developer Marketing

At Google Play, we’re committed to helping app and game businesses of all sizes reach their full potential. That’s why we’re excited to announce we have opened submissions for the Indie Games Accelerator 2024.

If you’re an indie developer who is early in their journey - either close to launching a new game or have recently launched a title - this high-impact program is designed for you.

Selected game studios will be invited to take part in the 10-week accelerator program starting in March 2024. This is a highly-tailored program for small game developers from across 70+ eligible countries. It includes a series of online masterclasses, talks and gaming workshops, hosted by some of the best in the industry.

You’ll also get the chance to meet and connect with other passionate founders from around the world who are looking to take their games to the next level.

Learn how founder of Gambir Studio, Shafiq Hussein, and team grew their revenue by 20% with the advice from mentors at the Indie Games Accelerator.

All submissions must be completed by December 12, 2023 @ 1 pm CET and meet all eligibility requirements. Apply now to supercharge your growth on Google Play.