Monthly Archives: June 2012

Search recent additions, sorted by date

Over the years, we’ve added several Scholar features to help researchers keep up with recent publications --  customized ranking for recent articles, email alerts and following author profiles. As the next step in this endeavor, today we are making it possible for you to search just the recent additions to the index. The search results are presented in date order, most recently added articles appearing first. To help you decide how far back you would like to scan, each search result indicates how long ago the article was added to the index.

To search recent additions, enter a search query as you normally do, and then click on “Recent additions” in the sidebar of the results page.

You can choose to search over just the abstracts (the common case) or entire articles. Our experience indicates that for search results presented in date order, searching over abstracts often allows you to find the key recent articles quickly.

Posted by: Anurag Acharya, Distinguished Engineer

Get More Into: Sport

From trick shots and game clips to commentary and live events, sport has always been one of the most popular categories on YouTube. And we recently kicked off a new lineup of action sports channels to bring even more great content to you.

To help you Get More Into Sport, we asked three legendary Aussie surfers to line up their favourite sport videos on YouTube, and are featuring them this week on our homepage. Here’s what they came up with:

See how Australian Surf Hall of Famer Taj Burrow stays stoked on the road:

Push the Limits with Josh “Kerrazy” Kerr, known worldwide for big air and crazy moves:

Claiming back to back victories at the Rip Curl Women’s Pro Bells Beach, Sally Fitzgibbons remembers the unforgettable:

It’s easy to create your own playlists too – just log in to your YouTube account, and hit ‘add to playlist’ from any video on YouTube. We hope you’ll enjoy the playlists from these surf legends as much as we have, and keep an eye out for more from athletes around Australia & the World.

Posted by Ernesto Soriano, YouTube Australia, just watched Wizard of Aus: BMX and Hard Knocks Premier

Future of Advertising Event – DoubleClick Insights

(cross-posted on the DoubleClick Advertiser Blog)

There has been explosive growth in ad technology over the last 20 years. From each of our perspectives -- whether you are an agency, an advertiser, publisher or a technology provider -- we can all still see unprecedented opportunities as the digital world continues to grow and diversify.

We believe that as an industry, we’re on a common digital journey and that the next wave of innovation in ad tech will come from us all working better together.

However, like all great opportunities, there are challenges and questions, such as:
  • How do we unlock the next $50 billion of opportunity for digital advertising?
  • How do we deliver those immersive, interactive experiences to today’s empowered consumer demands?
  • What do we, as part of the ad tech ecosystem, need to build to create even more value for our clients and consumers?
On June 5th we’re hosting DoubleClick Insights to start exploring some answers to these questions. Senior leaders from top agencies, advertisers and publishers will help lead the conversation -- and you’re invited to join via the live stream! Register here.

The agenda will include topics such as:

Adapting to the Empowered Consumer:
Neal Mohan, Vice President, Display Advertising at Google will be joined by David Kenny, Chairman & CEO, The Weather Channel Companies, and James Pitaro, Co-President, Disney Interactive Media Group, to discuss how technology is being used to deliver new content and advertising experiences to consumers.

If We Build It, Will They (Consumers) Come? 
Terry Kawaja, CEO and Co-Founder, Luma Partners (and creator of the now legendary LUMAscape chart) will lead a conversation about the ad tech ecosystem, and what it needs to do next to add value for agencies, publishers, marketers – and ultimately consumers. Terry will be joined onstage by:
  • Omar Tawokol, Chief Executive Officer, BlueKai
  • Greg Stuart, Global CEO of Mobile Marketing Association
  • Kurt Unkel, President, VivaKi
  • Shishir Mehrota, Vice President of Product Management, YouTube
Outside the Box: Technology = Creative Friend or Foe?
Technology is supposed to make the life of a marketer easier. For our final conversation, we’re going to focus on the question of: Is this technology exploring resulting in better marketing? Or, is it just resulting in mediocre creative and complexity for both consumers and marketers? Karim Temsamani, Vice President - New Products and Solutions, Google moderates the conversation with leaders from creative agencies, iconic brands and publishers including:
  • Brad Ruffkess, Global Connection, Coca-Cola
  • Mike Lowenstern, Managing Director of Digital Advertising, R/GA
  • Peter Minnium, Head of Digital Brand Initiatives, IAB
  • John Caldwell, Chief Digital Officer, National Geographic
The live stream will start on June 5, 2012, at 9:00 am PDT, and you’ll be able to watch from your computer, tablet, or mobile device. To learn more about our highlighted speakers go to theSpeakers page on our site.

Please register for this virtual event by visiting the DoubleClick Insights Live Stream page.

DoubleClick Insights
Tuesday, June 5th 2012
9:00am - 1:00pm PST
Set event reminder today

Following us on Google+ or Twitter (@DoubleClick and @DoubleClick_pub)? Use the #dclkinsights tag as you're watching the event to ask questions or share comments during the event.

Posted by Stephen Kliff and Scott Brown, DoubleClick Marketing

Source: CPG Blog