Tag Archives: Google’s Certified Publishing Partner

Announcing the Winners of the Certified Publishing Partner 2016 Summer Challenge

Certified Publishing Partners are trained experts on AdSense, DoubleClick for Publishers, and DoubleClick Ad Exchange who can help publishers like you earn more while also saving you time. These Google partners can help you with a range of services from ads monetization to design and development support, allowing you to focus on creating quality content for your site.

The inaugural Certified Publishing Partner 2016 Summer Challenge launched in July 2016 to identify and recognize Certified Publishing Partners who show significant dedication and expertise in mobile, customer service, and innovation. Please join us in congratulating our three winning partners:






Customer Satisfaction Award Winner: AdThrive, USA

About the award: This award recognizes the partner who demonstrates outstanding overall quality of customer service for publishers.

Why AdThrive: AdThrive specializes in helping bloggers monetize their sites so that they can focus on blogging. According to our latest customer satisfaction survey, AdThrive scored 95/100. In addition to being able to deliver expected results for the publishers, AdThrive treats publishers in a way they are valued and has knowledgeable, friendly and approachable staff. This is a prime example of putting publisher’s needs first and delivering tangible results in an efficient and scalable way.


Congratulations to the AdThrive team!




Mobile Champion Award Winner: WOSO, China

About the award: This award recognizes the partner who demonstrates strong expertise in helping publishers capture mobile opportunities with strong user experiences and effective monetization. 

Why WOSO: We believe that Certified Publishing Partners should take the lead in helping publishers of all sizes in various markets successfully adapt to a mobile first environment. Our 2016 winner WOSO has done exactly that. They are a leading pioneer in China's online advertising and SEM, WOSO, and in Q3 2016 during the Summer Challenge, they helped publishers achieve a significant year over year growth in driving mobile web monetization. Way to go WOSO!




Business Innovation Award Winner: Ezoic, USA

About the award: This award recognizes innovations that drive real business impact and challenge the status quo. We continually encourage our partners to develop differentiating value-add services and solutions. 

Why Ezoic: We received more than 20 submissions for this award showing the breadth of innovation that our partners are bringing to publishers. Our 2016 winner, Ezoic, specializes in automated testing platform for content publishers. In 2016 they launched Ad Tester, a machine learning based solution designed to optimize user experience and ad earnings at the same time. 

We look forward to many more innovations from Ezoic in the future. 

Thank you to all of the Summer Challenge participants and congratulations to the winning partners!


Posted by Sean Meng,
Global Program Lead, Google’s Certified Publishing Partner Program





About Google Certified Publishing Partnerships:

A Certified Publishing Partner can help when you don’t want to do it alone. Our publishing partners handle everything from setting up to optimizing and maintaining ads, so you’re free to spend more time publishing content on your site. Using Google best practices, our publishing partners are adept at maximizing performance and earnings with AdSense, DoubleClick Ad Exchange, and DoubleClick for Publishers. For more information, visit our website. 

Source: Inside AdSense


Google Certified Publishing Partner Spotlight: learn about how Ezoic and SalesFrontier boosted publisher’s monetization

Whether you’re just starting out with ads, fine-tuning your existing ad setup or looking for brand new revenue sources, Certified Publishing Partners are ready to help you achieve your goals. Learn about how two of our partners helped websites like yours earn more revenue through innovative approaches.

Ezoic is an automated website testing company that helps publishers to evaluate and optimize ad placements and website layouts. According to an internal study commissioned by Ezoic, SimplyPsychology.org, a popular education site, increased revenue by more than 400% and saw an 84% rise in time spent on site by optimizing their website layout. John Cole, Chief Customer Officer of Ezoic says “What Ezoic does is use analytics to make sure that the user experience is superior. We’re tackling the enormously complex task of balancing user experience, content, and monetization. And we’re doing it through data that spans all platforms.” Read more in Ezoic’s partner spotlight.



SalesFrontier, a strong partner for mobile optimization, helps nearly 200 publishers optimize their digital strategies and increase revenue. James Lan, New Media Business Department Vice President of Sanlih E-Television, says “SalesFrontier is a highly recommended Google AdSense partner that dramatically increased our market share in digital advertising. We trust their professional technical support and outstanding consultant services.” Read how SalesFrontier helped Sanlih E-Television Co., Ltd., a large media publisher, grow its mobile revenue business. Read more in SalesFrontier’s partner spotlight.



Since its launch in 2015, the goal of the Certified Publisher Partner is to find the best partners to give publishers like you the extra support to grow your website. To learn more about the program or get started, check out the Certified Publisher Partner website.

Posted by Danielle Landress, from the AdSense team

Source: Inside AdSense


Announcing the Certified Publishing Partner Summer Challenge

Summer 2016 is a time of passion, excellence, and good-natured competition. For our Certified Publishing Partners, we’re excited to announce the launch of the Google Certified Publishing Partner Summer Challenge on July 1st.

After launching in October 2015, Google’s Certified Publishing Partner (GCPP) program encompasses close to 40 partners with proven expertise in driving innovation and growth for hundreds of thousands of publishers globally. Enabled by Google’s publisher solutions – Google AdSense, DoubleClick for Publishers, and DoubleClick Ad Exchange – each partner is trained to help publishers of various sizes and verticals optimize monetization strategies. Today, we’re launching this global contest to identify and recognize Certified Publishing Partners who have shown immense dedication and impressive expertise and several critical areas.

  • Customer Satisfaction Award: A partner who demonstrates outstanding overall quality of services for publishers, a key pillar of the Certified Publishing Partner program.
  • Mobile Champion Award: A partner who demonstrates strong strategy and implementation to help publishers capture mobile opportunities with strong user experiences and effective monetization.
  • Business Innovation Award: A partner who shows leadership in the publishing business, by demonstrating how they are innovators on all fronts from product to marketing to sales to support, and that their innovation has tangible impact on revenue and publisher satisfaction.
The contest will run from July 2016 through September 2016, with awards announced around October 2016.  If you are one of our Certified Publishing Partners, you will receive an invitation to enter the contest. If you are interested in becoming a Certified Publishing Partner, apply here. Or, if you are interested in using the Certified Publishing Partner services, learn more about the program and find a partner here.

Posted by Sean Meng,
Global Program Lead, Google Certified Publishing Partner Program

About Google Certified Publishing Partnerships:
A Certified Publishing Partner can help when you don’t want to do it alone. Our publishing partners handle everything from setting up to optimizing and maintaining ads, so you’re free to spend more time publishing content on your site. Using Google best practices, our publishing partners are adept at maximizing performance and earnings with AdSense, DoubleClick Ad Exchange, and DoubleClick for Publishers. For more information, visit google.com/ads/publisher/partners/




Source: Inside AdSense