Monthly Archives: March 2017

Data Studio: Now create apps, big screen, and docs experiences

Our vision for Data Studio is to give report creators full control over the viewer experience. Today we’ve added a number of report properties that enable you to create apps, big screen, and document experiences.

App Experience: Auto-hide header, no-margins, left hand nav
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Big Screen Experience: Auto-hide header, no-margins, 16:9 aspect ratio
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 Document Experience: Fixed header, margins, custom canvas length
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Specifically we’ve added a number of new report properties giving you the ability to control:

  • The visibility of the report header 
  • Using a top or left hand navigation control 
  • Whether to show margins 
  • The height and width of the canvas 
We’ve enabled these features on all reports. To use them, just open or create a new report, unselect all components, and you will see these new report properties.

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To learn more read the report layout options article in our help center.

We’re excited to see how creators will customize their reports using these features. Let us know how they work for you in the comments.

Post By Nick Mihailovski, Product Manager Data Studio

Join us live on May 23rd as we announce the latest Ads, Analytics and DoubleClick innovations

Posted by Sridhar Ramaswamy Senior Vice President, Ads and Commerce

What: Google Marketing Next keynote live stream
When: Tuesday, May 23rd at 9:00 a.m. PT/12:00 p.m. ET.
Duration: 1 hour
Where: On the Inside AdWords Blog



Be the first to hear about Google’s latest marketing innovations, the moment they’re announced. Watch live as my team and I share new Ads, Analytics and DoubleClick innovations designed to improve your ability to reach consumers, simplify campaign measurement and increase your productivity. We’ll also give you a sneak peek at how brands are starting to use the Google Assistant to delight customers.

Register for the live stream here.

Until then, follow us on Twitter, Google+, Facebook and LinkedIn for previews of what's to come.

The She Word: Rosie Rios, former U.S. Treasurer, “Be brave, be empowered, be yourself.”

Editor's Note: In a special guest edition of the She Word, we talked to former U.S. Treasurer Rosie Rios about the work she’s done (in and outside of government) to inspire and empower young women. 

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Let's start off with an easy one ... tell us about your work as U.S. Treasurer.

As U.S. Treasurer, I oversaw the U.S. Bureau of Engraving and Printing and the U.S. Mint, and and was a senior advisor to Secretary Tim Geithner. But my main focus in my eight-year tenure was putting a woman on the U.S. currency for the first time. We engaged the public to decide which historic women would be featured—there were roundtables and townhalls, and a social media portal for people submit their suggestions via Twitter, Facebook and Instagram. This effort wasn’t about one woman, or even 10 women, but about the hundreds of women overlooked in our history. I call these women “buried treasure.”

How did this lead to your current efforts to inspire and
empower women?

We learned about a lot of amazing women during the selection process, so we put all the information in a database, and posted it on the Treasury’s website. Now that I’ve left the Treasury, I am working on an initiative called Teachers Righting History, which gives teachers and students access to the database so that they can recognize the contributions that women have made to American history. They can do this in any way they choose—one of my favorite examples was a young man in high school who choreographed a dance about Margaret Hamilton’s experience as a software engineer working for MIT and NASA. It was really powerful.

How does Teachers Righting History influence young girls?

Girls’ experiences in school shape their confidence. What they are exposed to has the same influence as what they are not exposed to. So if they aren’t seeing women celebrated in history lessons or in the classroom, they get the message that women are invisible, and then will question their own value and abilities. When we shine a spotlight on women who have changed history, their accomplishments will inspire other women to change the world, too. And here’s what’s also incredible ... Teachers Righting History is resonating just as much with boys as it is with girls.
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Here's an example of an International Women's Day Expedition—this one gives you a glimpse into what it's like to work at NASA.
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Rosie's playlist of amazing women. Rock on. 

You teamed up with Google for International Women’s Day. Can you tell us about that?

I worked with Google’s Education team to create some cool stuff through Expeditions and YouTube. Let’s talk about Expeditions first, they are amazing on so many levels! I’m a huge fan of the visual arts. Videos, pictures, and today’s technology allow kids to connect much more powerfully with information and data—they can almost feel it and that is how they learn.

For International Women’s Day, we created 40 new Expeditions to expose kids to career paths they never knew existed. They could experience what it’s like to be an astronaut, an engineer, a UN policy advisor, a female firefighter and more. We are giving young girls a glimpse of these careers now, so that they’ll be inspired to pursue those careers one day. Our future leaders need inspiration in order to have aspiration.

I also worked with the YouTube team to create a YouTube Kids playlist called “Super Women of Our Past,” about the women who shaped our country’s history. Some of these women are already in history books (like Eleanor Roosevelt and Harriet Tubman) and others are less well-known—so this is another way to help young kids discover the buried treasure I mentioned before.

Back to the buried treasure … who is an example of a woman you discovered and never knew about before?

Grace Hopper—she was one of the pioneers of coding. Imagine what it would look like if this generation of young girls grew up wanting to be the next Grace Hopper?

If you could ask one woman from history a question … who would it be and what would you ask?

I can’t pick just one! I’d want to ask all of them, “what did you want to be when you grew up?” A person’s aspirations as a child are so important, but most of these women grew up during a time when their options were limited.

When you were growing up, did you ever dream that one day you’d be U.S. Treasurer? What did you want to be when you were young?

I never in a million years thought I’d work in the federal government, but I had no doubt that I would go to college. I was raised by a single mom, and she sent all nine of her kids to college during a time when the dropout rate for Latino communities was really high. I always wanted to be a lawyer, and I thought I’d go into family law. I wanted to be a champion for families like my mom was. She was the one who would drive someone to the doctor if they needed a ride, or would hold a meeting at our house about installing a stoplight at the corner. My mom was my first exposure to true feminism.
My mom was my first exposure to true feminism.
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Here is Rosie with her son Jack, her mother and her daughter Brooke. 

You worked at a local library when you were in high school. Who are your favorite fictional heroines?

I have always loved Shakespeare’s female characters—Viola in “Twelfth Night” and Rosalind in “As You Like It” are two of my favorites. There’s a rebellious side to these women. They had a protest mentality, whether it meant dressing as a man to get their way or speaking their minds, even though it wasn’t “ladylike.” These characters are defiant and I love their spirit.

If our daughters lose, we all lose.

You worked in the highest levels of government. What would you to say to women who are considering a career in government, but are intimidated by entering the public sphere?

There are a few ways that I think about this. First, you have to find your voice. When I asked why it’s taken so long to get a woman on U.S. currency, the answer was “no one brought it up.” I found my voice on this issue, and it led to an important change.

It took us eight years to get there, which brings me to the second piece of advice: be persistent. I approached this project the same way I’d approach any job—I did my due dilligence and I stuck with it, I never wavered.

The last important piece is to find your champion. Most of my champions have been men with daughters. They invested in me because of the future they envisioned for their daughters. If our daughters lose, we all lose. When I was sworn in as U.S. Treasurer, my daughter asked why my secretary was conducting the ceremony. She thought Tim Geithner was my secretary! I raised her to believe in a world where I am the boss and a man is my secretary.

Source: Education


The latest round of Google Open Source Peer Bonus winners

Google relies on open source software throughout our systems, much of it written by non-Googlers. We’re always looking for ways to say “thank you!” so 5 years ago we started asking Googlers to nominate open source contributors outside of the company who have made significant contributions to codebases we use or think are important. We’ve recognized more than 500 developers from 30+ countries who have contributed their time and talent to over 400 open source projects since the program’s inception in 2011.

Today we are pleased to announce the latest round of awardees, 52 individuals we’d like to recognize for their dedication to open source communities. The following is a list of everyone who gave us permission to thank them publicly:

Name Project Name Project
Philipp Hancke Adapter.js Fernando Perez Jupyter & IPython
Geoff Greer Ag Michelle Noorali Kubernetes & Helm
Dzmitry Shylovich Angular Prosper Otemuyiwa Laravel Hackathon Starter
David Kalnischkies Apt Keith Busch Linux kernel
Peter Mounce Bazel Thomas Caswell matplotlib
Yuki Yugui Sonoda Bazel Tatsuhiro Tsujikawa nghttp2
Eric Fiselier benchmark Anna Henningsen Node.js
Rob Stradling Certificate Transparency Charles Harris NumPy
Ke He Chromium Jeff Reback pandas
Daniel Micay CopperheadOS Ludovic Rousseau PCSC-Lite, CCID
Nico Huber coreboot Matti Picus PyPy
Kyösti Mälkki coreboot Salvatore Sanfilippo Redis
Jana Moudrá Dart Ralf Gommers SciPy
John Wiegley Emacs Kevin O'Connor SeaBIOS
Alex Saveau FirebaseUI-Android Sam Aaron Sonic Pi
Toke Hoiland-Jorgensen Flent Michael Tyson The Amazing Audio Engine
Hanno Böck Fuzzing Project Rob Landley Toybox
Luca Milanesio Gerrit Bin Meng U-Boot
Daniel Theophanes Go programming language Ben Noordhuis V8
Josh Snyder Go programming language Fatih Arslan vim-go
Brendan Tracey Go programming language Adam Treat WebKit
Elias Naur Go on Mobile Chris Dumez WebKit
Anthonios Partheniou Google Cloud Datalab Sean Larkin Webpack
Marcus Meissner gPhoto2 Tobias Koppers Webpack
Matt Butcher Helm Alexis La Goutte Wireshark dissector for QUIC

Congratulations to all of the awardees, past and present! Thank you for your contributions.

By Helen Hu, Open Source Programs Office

Beta Channel Updates for Chrome OS

The Beta channel has been updated to 58.0.3029.31 (Platform version: 9334.18.0) for most Chrome OS devices. This build contains a number of bug fixes, security updates and feature enhancements. Systems will be receiving updates over the next several days. 

If you find new issues, please let us know by visiting our forum or filing a bug. Interested in switching channels? Find out how. You can submit feedback using ‘Report an issue...’ in the Chrome menu (3 vertical dots in the upper right corner of the browser). 

Bernie Thompson
Google Chrome

5 tips for building communities on mobile

Posted by Dave Geffon, Partnerships Manager, Google Play Games

The most successful games usually have the strongest communities. They are a powerful force in driving additional engagement and increasing awareness for your titles. At GDC 2017, we spoke with a few game developers about best practices for successfully building their own communities. Watch the panel session below to hear advice from Seriously, Social Point, and Super Evil MegaCorp.


1. Be authentic

Community is a mindset; be honest, transparent & patient with your communications. Loyal users are extremely valuable, thus the folks at Super Evil Megacorp say that you should act like you have to earn every player.

2. Start small

Build a plan and start today. Launch your social media channels, look into influencers, and create a strategy. Whether it's sharing one piece of fan art a week across your network, or running a closed beta to gather feedback from your most valued users, take action and learn what works best for you and your users.

3. Play match-maker

When finding influencers to support your game, ensure they're a genuine match. Make sure the influencer's audience is a good fit with your game and existing community.

4. Seek feedback 

Communities are passionate. Use feedback to understand what kind of game and features your users want. Be flexible and iterative so you can react and evolve your game with the needs and desires of your community. However, don't be afraid to stay true to what you stand for as sometimes you'll need to agree to disagree with some players.

5. Build for the long-term

The lifespan of games is continuing to grow. Plan your business strategy, update cycles and community efforts to roll out over time and expand with your growing experiences and user-base.
Watch more sessions from Google Developer Day at GDC17 on the Android Developers YT channel to learn tips for success. Also, visit the Android Developers website to stay up-to-date with features and best practices that will help you grow a successful business on Google Play.

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Read-only access for BudgetOrderService in AdWords API

Starting this week BudgetOrderService get requests are available for all users, regardless of API version.

Previously, usage of this service was allowed on a whitelist-only basis. Now, you can retrieve your budget orders without being added to the whitelist. This enables you to view the account-level spending limit.

You still need to be whitelisted to modify your budget orders via the API; this new access applies only to viewing existing budget orders. Keep in mind that BudgetOrderService will only work on accounts that have been set up for consolidated billing; otherwise you will get an error.

To get started, check out the BudgetOrderService guide. If you have any questions about this change or other API features, please post on the forum.

Manage the risks associated with user comments

As a publisher, you can drive discussion and increase reader engagement by using user comments. At their best, comments enable your readers to share their perspectives and learn from each others’ experiences. By creating a community of conversation around your articles, your readers become more engaged and find your site more relevant and beneficial.

Alas, not every commenter is well-intentioned or well-informed. Consequently, comment sections can devolve into a place where social norms are tossed aside to further an agenda or to air a grievance. These negative, rude, or abusive comments take away from the article and ultimately harm your brand. Comments that violate Google policies can also cause your site to no longer be eligible to show Google ads.

So, as a publisher, how can you keep comments — or, more generally, user-generated content (UGC) — policy compliant so that your site can continue to monetize with Google??

First, understand that as a publisher, you are responsible for ensuring that all comments on your site or app comply with all of our applicable program policies on all of the pages where Google ad code appears. This includes comments that are added to your pages by users, which can sometimes contain hate speech or explicit text.

Knowing this, please read Strategies for managing user-generated content. Make sure you understand how to mitigate risk before you enable comments or other forms of user-generated content. Managing comments on your site pages is your responsibility, so make sure you know what you’re getting into. For example, you’ll need to ensure you review and moderate comments consistently so as to ensure policy compliance so that Google ads can run.. We published an infographic in 2016 which offers a quick all-in-one glance at policy compliance.

Another option:
If you are unable to put into place strong and responsive controls over your comments, we strongly encourage you to make a simple design change: put comments on their own page, and don’t run ads on that page. Otherwise, unreviewed and unmoderated offensive or inappropriate user comments can show right next to your publisher content. This can damage your brand, offend your users, and cause you to violate Google policies.

Here’s one way to separate comments and content:
At the end of your content, place a call to action, such as: “User Comments” or “View Comments” which lets users open the comments in a new page. On that new page, make sure not to place any Google ad tags, so that no ads serve next to those comments...


At Google, we believe in fostering an environment where users, advertisers, and publishers can all thrive in a healthy digital advertising ecosystem. By valuing each party equally, we help ensure the sustainability of our industry. We publish Help Center materials, write blog posts, speak at industry events, provide publisher forums and host events at our offices to help our publishers succeed in an ever changing environment. 
  
Posted by: John Brown, Head of Publisher Policy Communications

Source: Inside AdSense


A beginners guide to implementing AdMob rewarded ads

With faster devices and more bandwidth come richer apps with more immersive ads. AdMob has cutting-edge formats to help you deliver high quality ads that load fast. AdMob can help you build audiences by integrating rewarded ad formats into your app mechanics. Using the right technology you could earn money and enhance your user experience. Here’s a quick guide to help get you started, it’s easy – we promise.

Before you get started, make sure your SDKs are updated (Android v9.0 or higher and iOS v7.9.1 or higher), then…

  1. Sign in to your AdMob account
  2. Create a new AdMob rewarded interstitial ad unit
  3. Configure your ad unit settings (this is where you can tinker with the reward amount, the reward itself, and set an ad frequency cap to ensure your users don’t see the same ad too many times).
  4. Implement the rewarded interstitial ad unit and ad unit ID where the ad will be shown in the app. Take a look at our Android implementation guide and iOS implementation guide for help.
  5. Optionally integrate the SDKs of third-party demand sources


That’s it! Once your ads are fully integrated, we recommend experimenting with Firebase Analytics to analyse the effectiveness of your rewarded ads. Experimentation and understanding what resonates with your high value users is key to the success with rewarded. With Firebase, A/B testing is simple and can ensure you are getting the most out of your exchange with the user: optimizing reward value, frequency of ads, and ad placement in app all contribute to a successful reward strategy.

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Until next time, be sure to stay connected on all things AdMob by following our Twitter, LinkedIn and Google+ pages.

The AdMob Team

Source: Inside AdMob


Data Journalism Awards 2017: Call for submissions

With trust in journalism under attack, data journalism has never been more vital. And this year, for the sixth consecutive year, we’re proud to support the 2017 Data Journalism Awards.

But you need to get your skates on: The deadline is fast approaching for the only global awards recognizing work that brings together data, visualization and storytelling to produce some of the most innovative journalism out in the world today.

It’s a part of our commitment to supporting innovative journalism both in Europe and around the world.
Data Journalism Awards SS

Past winners of the $1,801 prizes include the New York Times, Buzzfeed, FiveThirtyEight, Quartz and IndiaSpend. 2017 hopefuls don’t have long: the deadline for this year’s awards is April 7, 2017 at midnight GMT.

And if you’re wondering why the prize is $1,801? That’s because in 1801 William Playfair invented the pie chart.

Aimed at newsrooms and journalists in organizations of all sizes—big and small—the #DJA2016 awards will recognize the best work in key categories, including:

  • Data visualisation of the year

  • Investigation of the year

  • News data app of the year

  • Data journalism website of the year

  • The Chartbeat award for the best use of data in a breaking news story, within first 36 hours

  • Open data award

  • Small newsrooms (one or more winners)

  • Student and young data journalist of the year

  • Best individual portfolio

The competition is organized by the Global Editors Network: a cross-platform community of editors-in-chief and media innovators committed to high-quality journalism, with the support of Google and the Knight Foundation. For Google, the Data Journalism Awards offer another way for foster innovation through partnership with the news industry, in addition to our efforts through the Digital News Initiative and the work of the Google News Lab teams around the world.

Data journalists, editors and publishers are encouraged to submit their work for consideration by joining the GEN community via this form by April 7 at midnight GMT. A jury of peers from the publishing community, including new jury members Esra Doğramacı from Deutsche Welle and Data Journalism China’s Yolanda Ma will choose the winners, which will be announced during a gala dinner at the Global Editors Network Summit in Vienna on June 22.

Good luck!

Simon Rogers is Data Editor at Google’s News Lab and Director of the Data Journalism Awards