Columns and fields cleanup
We've removed duplicates and changed column and display names in some reports:
Use ValuePerConversionManyPerClick instead.
Use ValuePerConversion instead.
Use ConversionValue instead.
Use ExternalCustomerId as unique account ID instead.
This column is now called IsRestrict and returns a proper boolean value.
New column name is NonRemovedAdGroupCount.
New column name is NonRemovedAdGroupCriteriaCount.
New column name is NonRemovedCampaignCount.
We also made changes to some enumerations for relevance and consistency:
- Status value for an enabled object is now
ENABLEDacross all reports. Before, it was
ACTIVEfor some objects.
- Removed objects now have a status of
PRODUCT_LISTING_AD_CLICKSdisplay name has changed from Offer to Product listing ad.
New report fields
Several new report fields were introduced:
Campaign Performance Report
Click Performance Report
Product Partition Report
date fields, CampaignName, AdGroupName
ExternalCustomerId, IsRestrict, BiddingStrategyType
Campaign, AdGroup, Ad, and Keyword Performance Reports
You can refer to https://developers.google.com/adwords/api/docs/appendix/reports for the list of supported reports and columns.
If you have any questions about this feature or the AdWords scripts in general, you can post them on our developer forum.